Sales Support & Communications Manager, Hybrid - 18 Month Contract

Company Description

Informa Connect: We’re part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100.

Our purpose is to connect our customers to information and people that help them know more, do more and be more. No other company in the world helps more people share professional knowledge or make business connections.

We run around 800 events each year, create digital platforms based on engaging news and information content, and operate professional development programs for individuals and businesses.

One of a Kind: Rooted in our purpose to champion creativity, One Of A Kind brings together a community of like-minded individuals to exchange ideas, stories and objects through the culture of craft. Since 1975, One Of A Kind is best known for hosting Toronto’s largest and best attended craft shows. Between our Spring and Winter events, we connect thousands of small businesses with 130, 000 visitors each year. From in person events to year-round digital products, One Of A Kind is invested in delivering meaningful experiences between makers and buyers so that so that shopping Canadian Made is simple yet impactful to the vitality of our local communities.

Job Description

About the Role:

The One Of A Kind team is looking for a tech savvy, detail-oriented, and commercially minded individual to join our team. As the Sales Support and Communications Manager, you will be responsible for leading “end-to-end” delivery of sales initiatives that aim to recruit, inform, and retain our vendors (creative entrepreneurs, small business owners, makers and creators). 

This is a 18 month contract role. 

Who You Are:

You are a strong communicator and believe business growth comes from customer success. You are a problem solver, and love to analyze and generate new ideas to maximize productivity and profitability. Lastly, you are a collaborator, and together with the rest of the team, you are driven to deliver daily excellence on all things related to One Of A Kind.

What You Will Do:

• Oversee the full vendor application process from setting up the digital application, preparing jury workflow to disseminating applicant communications
• Work collaboratively with central sales operations to ensure all accepted applicants receive contract, invoices in a timely fashion. Collaborate with central accounts receivable to make sure collections are up to date, and execute plans and follow ups if collections are behind
• Onboard new and returning vendors with the Newsletter Series (for both digital products, as well as our face to face events)
• Monitor vendor’s adoption and development of best practices, constructively challenge them to improve their engagement with all OOAK related products
• Ensure all vendors are following through and completing onboarding steps
• Populate relevant information, order forms and deadlines on the website, vendor portal and social channels
• Create content in various formats to recruit, update and engage with our prospect and vendors
• Coordinate content to be translated when needed
• Organize webinar and learning sessions throughout the year to enable our vendors to meet their business goals
• Implement and execute the resign process with Sales Ops team to rebook vendors for future events
• Work with sales director and show director to manage show inventory to ensure the show meet and exceed annual targets
• Research and ideate on projects to drive and sustain brand growth while advancing company wide’s Diversity, Inclusion and Sustainability initiatives
• Assist in the ongoing review and updates of various vendor/exhibitor documentations and policies
• Anticipate business risks based on existing data and historical behaviors and implement corrective measures
• Facilitate day-to-day administrative tasks
• Contribute feedback and recommendations to improve the overall One Of A Kind experience
• Work onsite to deliver the One of a Kind Spring and Winter Shows
• Participate in company training and best practice programs
• Travel and weekend work may be required occasionally

Qualifications

• You have at least 2 years of experience in sales, sales operations, or background in managing back office sales processes in a fast-paced multi-stakeholder environment; experience working with Salesforce is an asset
• You have excellent written and verbal communication skills
• You understand the importance of brand voice, and strongly believe communications can play a key role in driving brand loyalty and vendor engagement
• You have a strong aptitude for technology and have an ability/desire to learn new software
• You possess creative skills in various media, previous experience working with Canva and Formstack are a bonus
• You are an expert in Microsoft Office Suite (especially Excel) and have worked with CRMs like Salesforce, as well as project management software like Wrike
• You can be empathetic yet firm with challenging clients
• You love solving problems and you will always follow-through to ensure vendor success
• You can work autonomously and as an active member of a team
• You are comfortable working with ambiguity, and can remain agile to get the job done
• You are a pro when it comes to multi-tasking and can manage your time effectively
• You are motivated to contribute to the success of the company, and will go beyond a narrow definition of job responsibilities
• Bilingual in English and French is an asset

Additional Information

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

Our benefits include: 

• Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive, and we support a range of working patterns
• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Recognition for great work, with global awards and kudos programs
• As an international company, the chance to collaborate with teams around the world

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

See how Informa handles your personal data when you apply for a job here.