Join CCR – Be Part of Our Growth Journey in Sweden
We are seeking a results-driven and proactive Sales Representative to develop and drive sales across the Swedish market. This role has a strong focus on outbound sales, with primary responsibility for identifying new customers, managing the existing customer portfolio, and driving direct machine sales.
The position requires a high level of activity in the field, close customer interaction, and the ability to build long-term relationships. You will be responsible for the entire sales process - from initial contact to closing.
ResponsibilitiesKey Responsibilities
- Drive proactive outbound sales activities across Sweden
- Identify and develop new customers and business opportunities
- Manage and grow existing customer relationships
- Execute the full sales cycle from prospecting to closing
- Sell machines directly to end customers
- Plan and conduct customer meetings, presentations, and demonstrations
- Understand customer needs and provide appropriate technical solutions
- Build and maintain strong, long-term customer relationships
- Represent the company professionally in the market
Success Criteria (KPIs)
- Achievement of sales targets
- Number of new customers acquired
- Growth of the existing customer portfolio
- Level of market activity (customer meetings, leads, proposals)
- Conversion rate from lead to sale
Qualifications and Experience
- Experience in outbound sales, preferably within B2B and industrial sectors
- Proven track record of achieving sales results
- Technical background or experience in technical sales is a strong advantage
- Knowledge of the Swedish market is an advantage
- Strong commercial understanding and ability to identify customer needs
- Excellent communication and negotiation skills
- Ability to work independently in a structured manner
Formal Requirements
- Bachelor’s degree (BSc) in sales, marketing, or a technical field
Personal Attributes
- Strong drive with a “hunter” mentality
- Results-oriented and target-driven
- Strong relationship-building and collaboration skills
- Structured and systematic in managing customers and leads
- High energy level and enjoys frequent customer interaction
Skills Required
- Experience in outbound sales
- Proven track record of achieving sales results
- Strong commercial understanding and ability to identify customer needs
- Excellent communication and negotiation skills
- Ability to work independently in a structured manner
- Bachelor's degree in sales, marketing, or a technical field
- Experience in B2B and industrial sectors
- Technical background or technical sales experience
- Knowledge of the Swedish market
What We Do
Carrier Commercial Refrigeration (CCR) supplies high-efficiency, turnkey refrigeration systems and services for food retailers across Europe, the Middle East, and Asia. Its portfolio includes refrigerated cabinets, freezers, counters, systems, and controls designed to support merchandising while reducing energy consumption and operating costs. The business operates multiple factories and research and development centers and emphasizes sustainable products, processes, and technical innovation.









