Sales Representative

Posted 10 Days Ago
Be an Early Applicant
Lincoln, NE, USA
In-Office
50K-75K
Junior
Automotive • Industrial
The Role
Develop and manage customer relationships across the assigned territory, prospect for new business, sell automotive and industrial coatings and related equipment, maintain a sales pipeline, achieve revenue targets, monitor market activity, and provide product guidance. The role requires regular territory travel, accurate sales reporting, collaboration with technical teams, and participation in trade shows and training sessions.
Summary Generated by Built In

Description

Colours Inc. is a leading distributor of automotive, commercial, and industrial coatings. We provide premium products, expert guidance, and exceptional service to help our customers excel. With a commitment to reliability, technical expertise, and strong customer partnerships, we continue to grow our footprint across the region.

Position Summary

We are seeking a Sales Representative for our Lincoln and Omaha, NE Markets. This role is responsible for driving revenue growth by developing new business opportunities and maintaining strong relationships with existing customers. This role focuses on identifying customer needs, recommending appropriate products and solutions, and delivering exceptional services to support long-term partnerships. The Sales Representative actively manages a sales pipeline, achieves performance targets, and contributes to overall company growth.

Key Responsibilities

  • Build and maintain strong relationships with existing customers, providing product support and identifying growth opportunities.
  • Prospect, qualify, and secure new customers within the assigned territory.
  • Promote and sell a full portfolio of coatings, paint, tools, and related equipment.
  • Collaborate with Technical Representatives and internal teams to ensure exceptional customer support.
  • Achieve or exceed monthly sales targets and performance expectations.
  • Monitor market trends, competitor activity, and customer needs to identify opportunities for expansion.
  • Attend trade shows, vendor training sessions, and company meetings as needed.
  • Maintain accurate sales records, customer information, and activity reports in a timely manner.

Requirements

  • 2+ years of sales experience preferred; coatings, automotive, or industrial supply experience is a plus.
  • Familiarity with automotive refinish products and processes is highly beneficial.
  • Strong communication, negotiation, and interpersonal skills.
  • Demonstrated ability to build and maintain long-term customer relationships.
  • Self-motivated, goal-oriented, and committed to achieving results.
  • Strong customer service mindset and professionalism.
  • Ability to travel throughout the assigned territory (Plymouth and surrounding areas).
  • Valid driver’s license with a clean driving record.

Key Competencies:

· Strong relationship-building skills with the ability to develop and maintain long-term customer partnerships.

· Results-driven mindset with a focus on achieving and exceeding sales targets and performance goals.

· Excellent communication and presentation skills with the ability to effectively engage customers and internal teams.

· Strong prospecting and business development skills to identify and convert new sales opportunities.

· Effective negotiation skills with the ability to overcome objections and close sales.

· Solid organizational and time management skills to manage a sales pipeline and prioritize activities.

· Customer-focused approach with the ability to understand needs and recommend appropriate solutions.

· Basic analytical skills with the ability to interpret sales data and track performance metrics.

Physical Demands:

The physical demands described herein are representative of those that must be met by the employee to successfully perform the essential functions of the job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

What We Offer:

· Competitive salary

· Comprehensive benefits package.

· Opportunities for professional growth and advancement.

· A supportive and collaborative work environment.

Skills Required

  • 2+ years of sales experience
  • Experience with coatings, automotive, or industrial supplies
  • Familiarity with automotive refinish products and processes
  • Strong communication, negotiation, and interpersonal skills
  • Ability to build and maintain long-term customer relationships
  • Self-motivated, goal-oriented, and results-focused
  • Strong customer service mindset and professionalism
  • Ability to travel throughout the assigned territory
  • Valid driver's license with a clean driving record
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The Company
167 Employees
Year Founded: 1986

What We Do

Colours, Inc. is a family-owned PPG Platinum distributor serving automotive, fleet, commercial, and industrial customers across more than 60 U.S. locations. The company supplies refinish paint, coatings, and related materials, while providing technical support, hands-on training, equipment installation, and inventory-management solutions. Its services support collision-repair centers, body shops, truck and fleet operators, and industrial manufacturers in improving operations and customer outcomes.

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