Sales Officers

SALES OFFICERS

JOB DESCRIPTION

Location: Accra

Industry: FMCG, Insurance, Beverage, Automotive/Automobile

Scope

The Sales Officer will build and maintain relationships with key stakeholders, prepare monthly sales reports, conduct market research, and drive sales to exponentially grow business revenue.

 Key Responsibilities 

• Develop and execute marketing campaigns that drive revenue growth, including email marketing, social media advertising, and search engine marketing.
  
• Collaborate and work with the sales team to develop and implement sales strategies that align with overall revenue growth goals.
  
• Analyze sales and marketing data to identify areas for improvement and make data-driven recommendations for optimizing campaigns.
  
• Collaborate with cross-functional teams, including product development and customer support, to ensure alignment of sales and marketing efforts.
  
• Stay up-to-date with industry trends and best practices in sales and marketing, and make recommendations for incorporating new approaches into the company's strategy.
  
• Develop and maintain relationships with key stakeholders, including customers, partners, and industry influencers.
  
•  Manage and track the performance of sales and marketing campaigns, and provide regular reports to senior management.
  
• Generate and identify business leads.
  
• Conduct surveys and report on consumer behavior, market trends and competitor analysis.
  
• Prepare monthly sales report.
  
• Conduct market research to identify selling possibilities and evaluate customer needs.
  
• Undertake sales and marketing activities such as cold calls or cold emails frequently.
  
• Promote the company’s products or services.
  
• Build and maintain relationships with key stakeholders.
  

       Requirements

• A Bachelor’s degree in Business Administration-Marketing or any related field of study.
  
• A minimum of 3 years’ experience in the same or similar role.
  
• Ability to analyze data and make data-driven recommendations.
  
• Knowledge of best practices in SEO, SEM, email marketing, and social media advertising.
  
• Strong project management skills
  
• Good communication and presentation skills.
  
• Excellent organizational, leadership and management skills.
  
• Experience with marketing automation software and CRM systems
  
• Working knowledge in MS Office suite and Google suite.
  

Competencies

 Customer-oriented, Detail-Oriented, Analytical, Confident Communicator.