The Role
Identify and engage prospective customers via cold calling, referrals, field visits and digital channels; present products; convert leads to customers; meet sales targets; maintain CRM records; prepare proposals; handle inquiries; collaborate with marketing and customer service; submit sales reports.
Summary Generated by Built In
Sales and Marketing Associate (Entry-Level)
This foundational position is designed for an enthusiastic professional eager to launch a career at the intersection of sales and digital marketing. The role serves as a vital bridge between customer acquisition and brand development, requiring a blend of direct client engagement and strategic digital execution. The successful candidate will collaborate closely with the Business Development and Marketing divisions to drive lead generation, enhance brand visibility across online channels, and foster meaningful customer relationships. This opportunity is ideal for individuals possessing strong communication abilities and a passion for leveraging social media and digital tools to support business growth objectives.
Responsibilities
- Sales Assistance: Contribute to sales targets by identifying client needs, proposing suitable solutions, and facilitating upselling opportunities. Manage follow-up communications, resolve initial inquiries, and prepare sales documentation, including proposals and forecasts, under supervision.
- Digital Content & Campaign Management: Collaborate on the creation and scheduling of engaging content for major social platforms such as Instagram, LinkedIn, X, Facebook, and TikTok. Aid in executing digital advertising campaigns, monitor key performance metrics like engagement and conversion rates, and support SEO initiatives to boost online presence.
- Customer Engagement: Cultivate and sustain relationships with both prospective and current clients through proactive outreach. Educate customers on product features and benefits while keeping them updated on new offerings and promotional activities.
- Market Intelligence: Conduct preliminary research to identify emerging market trends and consumer behaviors. Assist in analyzing competitor activities and maintain organized records of past campaign performance to guide future strategies.
- Cross-Departmental Cooperation: Partner with design, content, and marketing teams to develop promotional materials and support event planning. Participate in data analysis sessions to evaluate campaign success and attend training sessions to deepen product and platform expertise.
- Reporting & Administration: Aid in compiling sales and marketing forecast reports and provide regular updates to management regarding daily activities. Perform additional duties as assigned, which may include occasional travel for client meetings or campaign launches.
Requirements
Requirements:
- Education: A Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline.
- Experience: 0–2 years of professional experience in sales, marketing, or digital media. Prior involvement in internships, National Youth Service Corps (NYSC), or freelance projects managing social media or digital content is highly valued.
- Technical Proficiency: Familiarity with digital marketing ecosystems, including Meta Business Suite, Canva, and Google Analytics. Demonstrated ability to use design tools and possess basic data analysis skills using Excel or Google Sheets.
- Core Competencies:
- Strong grasp of social media dynamics and current content trends.
- Foundational knowledge of SEO, paid advertising, and email marketing strategies.
- Excellent written communication skills for crafting marketing copy and client correspondence.
- Ability to multitask effectively, meet strict deadlines, and interpret campaign data.
- A proactive, results-driven mindset with a genuine curiosity for commercial growth.
- Strong grasp of social media dynamics and current content trends.
- Personal Attributes: Creative storyteller with high integrity, adaptable to fast-paced environments, and committed to continuous learning and professional development.
- Work Arrangement: Hybrid schedule requiring three days on-site at the Lagos office and two days remote, with flexibility for occasional local travel and extended hours during critical campaign periods.
Skills Required
- Prospecting and lead generation through cold calling, referrals, networking, field visits, and digital channels
- Presenting and demonstrating products and services to potential customers
- Building and maintaining relationships with new and existing clients
- Converting leads into customers and achieving individual sales targets
- Preparing quotations, proposals, and sales documentation
- Maintaining accurate customer interaction and pipeline records using CRM or reporting tools
- Conducting market research to identify customer needs and competitor activity
- Handling customer inquiries and resolving or escalating complaints professionally
- Collaborating with marketing and customer service to improve acquisition and retention
- Participating in sales meetings, product training, and promotional events
- Submitting periodic sales reports to the Sales Manager
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The Company
What We Do
Jobberman is Nigeria's leading career development and recruitment solutions company, focusing on connecting qualified job seekers with verified employers. Headquartered in Lagos, Nigeria, the company operates as an online job marketplace and career portal. It provides comprehensive online career development support, training services, and personalized HR solutions designed to empower job seekers and assist employers in finding the right talent.
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