Sales Marketing Manager

Posted 2 Days Ago
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Barcelona, Cataluña, ESP
In-Office
Mid level
AdTech
The Role
Lead Adwake’s B2B marketing strategy across brand positioning, sales enablement, content, events, demand generation, and digital campaigns. Manage and mentor a lean marketing team, collaborate with sales on collateral and outbound initiatives, oversee industry activations, develop thought-leadership content, and track campaign, event, budget, and team performance metrics. Experience in digital advertising, adtech, mobile applications, gaming, or app growth is beneficial.
Summary Generated by Built In
About Adwake

Adwake is a tech-enabled services company powered by Entravision. We combine data-driven insights, machine learning, digital media capabilities, and performance platforms, including Playback, our rewarded loyalty solution, to help global brands and app developers reach, engage, and retain their ideal audiences across every screen. 

To support the expansion of our team and business, we are looking for a versatile, hands-on Sales Marketing Manager. In this role, you will oversee our full-stack marketing strategy; spanning brand positioning, sales enablement, digital content, industry events, and lead generation, while managing a lean marketing team.

What You’ll Do
  • 360° Marketing Execution: Drive and execute Adwake’s overall B2B marketing strategy across all channels, elevating brand awareness and pipeline demand for our full range of digital media and adtech solutions (including Playback).
  • Team Leadership: Direct, coordinate, and mentor a small, dedicated marketing team (covering mid-level and junior roles), setting clear daily execution priorities and aligning deliverables with business goals.
  • Sales Enablement & Positioning: Partner closely with the sales team to build high-impact pitch materials, case studies, collateral, and outbound campaigns that engage prospects across target mobile and digital verticals.
  • Events & Industry Activations: Lead the end-to-end planning, production, and execution of industry trade shows, conferences, booth presences, speaking engagements, and client events to generate leads and drive client retention.
  • Content & Insights Strategy: Oversee content across social media, website, PR, case studies, and market insights, establishing Adwake as a thought leader in the digital advertising space.
  • Reporting & Budgeting: Track team KPI dashboards, monitor campaign and event ROI, manage operational marketing expenses, and report performance regularly to leadership.
What You Need to Have
  • 3–5 years of broad B2B marketing experience, ideally within digital advertising, adtech, or mobile applications.
  • Experience in gaming or mobile app growth is a plus.
  • Full-Funnel Expertise: Proven ability to manage a wide mix of marketing disciplines simultaneously—including event management, content strategy, sales enablement, and performance tracking.
  • Team Management: Practical experience managing, coordinating, or mentoring direct reports in a collaborative setting.
  • Communication & Project Management: Exceptional written and verbal English communication skills.

⚠️ To Apply: Please submit your CV in English

What We Offer

💻 Hybrid Work Model

🥘 Ticket Restaurant 

🧘🏼‍♀️ Private Health Insurance 

 💪 Gym Membership

🍉 Office Snacks & Breakfast

🥳 Team Events

🌟 Referral Bonus


 

Skills Required

  • 3-5 years of broad B2B marketing experience
  • Experience in digital advertising, adtech, or mobile applications
  • Ability to manage event management, content strategy, sales enablement, and performance tracking simultaneously
  • Experience managing, coordinating, or mentoring direct reports
  • Exceptional written and verbal English communication skills
  • Experience in gaming or mobile app growth
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The Company
HQ: Santa Monica, CA
161 Employees
Year Founded: 1996

What We Do

We are a leading global advertising, media, and ad-tech solutions company connecting brands to consumers by representing top platforms and publishers. Our services are anchored by a world-class sales operation, healthy financials, and unique commercial partnerships with industry leaders such as TelevisaUnivision, Facebook, Twitter, Spotify, LinkedIn, TikTok, and Grab, among others. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms, and demand-side platforms on a global scale. Entravision’s global commercial footprint is anchored by strategic regional operations in the US, Latin America, Europe, and Asia. These branches forge strong client relationships, robust sales operations, and a common globalized corporate culture. We serve more than 4,500 technology and consumer brand clients, targeting more than 3 billion consumers around the world with a combined GDP of $36 trillion dollars. Headquartered in Santa Monica, California, USA. shares of Entravision Class A Common Stock trade on The New York Stock Exchange under the ticker symbol: EVC.

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