Sales Marketing & Enablement Specialist - NYC

Posted 3 Days Ago
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10036-6797, New York, NY, USA
In-Office
70K-75K Annually
Mid level
AdTech • Digital Media • Marketing Tech
The Role
Develops and manages sales enablement content, including presentations, playbooks, training materials, videos, and onboarding resources. Partners with Marketing, Sales, Product Marketing, Insights, Client Success, and Ad Operations to translate product information, research, and market data into actionable seller tools. Delivers training, maintains LMS and enablement platforms, supports client-specific sales materials, and measures learning effectiveness. Requires strong communication, project management, presentation, data interpretation, and multimedia content skills, with 3+ years of relevant experience.
Summary Generated by Built In

Locality is seeking a Sales Marketing & Enablement Specialist to join our Marketing team. This role is responsible for equipping our Sales teams and external partners with the knowledge, tools, training, and resources needed to successfully position and sell Locality’s Streaming TV, Broadcast, and Data solutions. 


  • Work closely across Marketing, Sales, Insights, Client Success, and Ad Operations to ensure sellers have the materials, information, and support they need to be successful in selling Locality’s suite of products. 

  • Create and maintain sales presentations, training materials, one-sheets, playbooks, onboarding resources, videos, and other enablement content for internal Sales teams and external partners. 

  • Support Sales with client-specific one-sheets, presentations, and other materials that help address specific opportunities and client needs. 

  • Develop and deliver virtual and in-person training sessions for employees, external partners, and cross-functional teams. 

  • Manage learning and enablement content within Locality’s LMS and sales enablement platforms, ensuring materials remain current, organized, and effective. 

  • Measure training effectiveness through learner feedback, completion metrics, engagement, and other available reporting. 

  • Partner closely with Product Marketing to translate established GTM messaging and product information into training and seller-ready materials. 

  • Translate research, audience insights, market intelligence, performance data, and industry trends into clear, actionable sales tools and materials. 

  • Support onboarding and ongoing education for Sales teams as Locality’s products, capabilities, and business evolve. 

WHO YOU ARE
  • Bachelor’s degree in Marketing, Communications, Business, Education, or related field. 

  • 3+ years of experience in Sales Enablement, Sales Marketing, Sales Training, Marketing, Customer Success, Learning & Development, or a related role. 

  • Highly organized with strong project management skills and the ability to manage timelines, stakeholders, approvals, revisions, and final deliverables. 

  • An excellent communicator who can make complex information clear and easy to understand. 

  • Strong in PowerPoint with the ability to independently create polished, professional presentations. 

  • Comfortable working with research, data, and insights and translating them into practical sales materials. 

  • Experience within media, advertising, ad tech, SaaS, technology, or a related industry strongly preferred.

  • Experience with sales enablement platforms and Learning Management Systems (LMS). 

  • Experience creating training videos, eLearning content, or multimedia materials. 

Compensation for the role includes a competitive salary of $70,000-$75,000 (dependent on years of experience, level of education obtained, as well as applicable skillset) and an excellent benefits package (including but not limited to health care benefits, retirement benefits and paid days off).  


At Locality, we believe our biggest asset is our people. We are proud to be an equal-opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. Locality values and solicits applications from all qualified candidates without regard to actual or perceived race, creed, color, religion, sex, gender, age, physical or mental disability, medical condition, sexual orientation, gender identity and/or expression, alienage or national origin, ancestry, citizenship status, marital status, military or veteran status, genetic information, or any other basis protected by federal, state or local law. 

Skills Required

  • Bachelor's degree in Marketing, Communications, Business, Education, or a related field
  • 3+ years of experience in Sales Enablement, Sales Marketing, Sales Training, Marketing, Customer Success, Learning and Development, or a related role
  • Strong organization and project management skills, including managing timelines, stakeholders, approvals, revisions, and deliverables
  • Excellent communication skills and ability to explain complex information clearly
  • Strong Microsoft PowerPoint skills and ability to create polished professional presentations independently
  • Ability to work with research, data, and insights and translate them into practical sales materials
  • Experience with sales enablement platforms and Learning Management Systems
  • Experience creating training videos, eLearning content, or multimedia materials
  • Experience in media, advertising, ad tech, SaaS, technology, or a related industry
Am I A Good Fit?
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The Company
348 Employees
Year Founded: 2023

What We Do

Locality is a specialty local advertising provider that combines broadcast television and streaming video inventory, data, and technology in one offering. It helps advertising agencies, national brands, regional chains, and local businesses reach audiences using geographic, behavioral, contextual, and demographic targeting. Its platform and services support campaign planning, buying, activation, and measurement across U.S. local markets, including AI-powered tools for improving local TV campaign planning and optimization.

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