Brady Corp is seeking a Sales Manager to support Brady’s growing Product and Wire Identification business. This individual will lead a team of Territory Sales Managers to identify and capture new business while maintaining existing accounts. He or she will support large sales opportunities, competitive conversions and pricing negotiations. We are looking for a cross-functional leader with outstanding presentation and interpersonal skills and experience selling business products and services. He or she will collaborate with Strategic Account Managers, Product Managers and Inside Sales teams to develop strategies to target key vertical markets.
Preferred Qualifications- Support regional sales efforts to convert market demand into relationships with end users and distributors that generate new sales and maintain existing sales.
- Lead sales representatives in the region towards the accomplishment of key sales initiatives and sales goals.
- Develop and mentor Territory Sales Managers for future growth and advancement opportunities.
- Create and manage budgets.
- Provides accurate sales forecasts for the region.
- Meet timetables for reporting expenses, establishing budgets, developing business plans and others as specified by the US Sales Director.
- Participate in product launches, trade shows, conferences.
- Provide regular field sales coaching and support ongoing structured training for sales team on topics of need generation, prospecting, solution selling, pipeline management, product training, and negotiation skills.
- Execute relevant corporate initiatives and sales strategies.
- Bridge communications and messaging between Brady Corporate and field sales team.
- Effectively manage travel and entertainment expenses for regional sales team.
- Build and execute an annual business plan, and supervise the business plan development of each of the territories.
Skills Required
- Lead sales representatives in the region toward sales initiatives and goals
- Support regional sales efforts to convert market demand into relationships with end users and distributors
- Develop and mentor Territory Sales Managers for growth and advancement
- Create and manage regional budgets
- Provide accurate sales forecasts for the region
- Participate in product launches, trade shows, and conferences
- Provide regular field sales coaching and structured training (need generation, prospecting, solution selling, pipeline management, negotiation)
- Support large sales opportunities, competitive conversions, and pricing negotiations
- Build and execute an annual business plan and supervise territory business plans
- Manage travel and entertainment expenses for the regional sales team
- Bridge communications between corporate and the field sales team and execute corporate initiatives
What We Do
Brady Corporation is an international manufacturer and marketer of complete solutions that identify and protect people, products and places. Brady’s products help customers increase safety, security, productivity and performance and include high-performance labels, signs, safety devices, printing systems and software. Founded in 1914, the Company has a diverse customer base in electronics, telecommunications, manufacturing, electrical, construction, medical, aerospace and a variety of other industries. Brady is headquartered in Milwaukee, Wisconsin and as of July 31, 2021, employed approximately 5,700 people in its worldwide businesses. Brady’s fiscal 2021 sales were approximately $1.14 billion. Brady stock trades on the New York Stock Exchange under the symbol BRC. More information is available on the Internet at www.bradycorp.com.









