The Role
Lead and coach an enrollment/sales team to grow BBA enrolment across Brazil and the Southern Cone. Manage pipeline using Salesforce, produce performance reports in Tableau, develop regional strategy and budgets, collaborate cross-functionally (Admissions, Marketing, Visas, Finance), and optimize processes to deliver an exceptional student experience.
Summary Generated by Built In
Director of Enrollment (manager) - Job Description
Program: Undergraduate Level: Management
Location: São Paulo, Brazil - Type: On site, Full Time
The role
As Director of Enrollment you will be required to oversee the recruitment activities of an enrollment team. Striving to grow and develop the enrollment numbers to our BBA program across Brazil and the Southern-Cone. You will be required to coach and mentor the team, provide benchmarks and goals and to ensure processes are followed effectively to provide an exceptional student experience.
Key Responsibilities and Duties:
Team Management and Development:
• Work collaboratively will all team members, understanding their skills and abilities and adapting approaches effectively.
• Ensure team members are engaged, motivated and working efficiently towards the given target.
• Coach and mentor teams on their consultative approach to promoting our program, value proposition and USP’s.
• Effectively managing performance, providing regular reviews and 1-1’s to ensure an open and honest environment.
• Confidently identifying team members strength and development areas and provide a framework for support.
Funnel Management and Analytics:
• Have a strong analytical understanding of the student pipeline. Identifying bottlenecks and areas of opportunity.
• Use Salesforce to organize and prioritise student funnels for team members. Detailing key areas of focus and daily lists to work with.
• Prepare and present weekly performance reports using Tableau and Salesforce. Identify plans/ structures for the weeks ahead.
Strategic Planning:
• Along with the Regional Director, develop the annual and quarterly strategic plans for the region.
• Use analytics and data to project and plan for peaks and troughs of the cycle and organize resources accordingly.
• Gather actionable insights on higher education trends, economic shifts, and financial variables
influencing enrollment; formulate strategies to counteract potential challenges.
Budget and Planning Management:
• Manage scholarship and travel budgets meticulously to maximize resource allocation.
• Manage team member requests, including vacations, expenses, and other operational matters.
• Plan and propose activities for spend allocation to help with Business Development and growth.
Cross Team Collaboration & Support:
• Effectively collaborate with peers in region and across the globe within
Enrollment and across support functions (Admissions, Marketing, Visas and Finance).
• Lead in effective feedback delivery to cross departmental teams to ensure an overall excellent student experience.
• Work closely with the Regional Director to guide the development of the region.
Qualifications and Skills required:
• Bachelor’s degree.
• English proficiency.
• Portuguese proficiency.
• Spanish proficiency is a plus.
• Strong interpersonal and communication skills.
• Passionate about people and supporting their development.
• Passionate about working in a multicultural environment.
• Proven track record in Business Development or related roles.
• Strong organizational and time-management abilities.
• Ability to multi-task and flexibility to adjust to changing priorities.
• Familiarity with Salesforce or similar CRM tools.
About Us Some companies are in the business of banking. Others are in the business of shoes. Or sports. Or soft drinks. At EF, we're in a different kind of business. One that's a little less tangible, and a lot more important. Because our business, what we make, makes everything else possible. We're in the business of understanding. Between people. Between cultures.
For over half a century we’ve been the leader in international educational programs and experiences designed to foster such understanding. Through language, cultural exchange, academic studies, and educational travel, we create the kinds of immersive experiences that challenge biases, open minds, and pave the way for a more understanding world.
You’ll find our offices and schools located in some of the world’s greatest cities, and filled with smart, driven people (over 50,000 of us) who push each other to be better every day. But it’s what we do together - building greater understanding, breaking down barriers, and creating a better world - that makes all the difference.
Founded in 1965 in Sweden, EF (Education First) is a global association of education companies that share a common mission of opening the world through education. EF has been recognized on Forbes 2025 and 2024 World’s Best Employers and 2024 Top Companies for Women lists, Fast Company’s 2025 Next Big Things In Tech, and was a 2024 App Store Award winner in Cultural Impact.
Dare Mighty Things. That’s exactly what you’ll do at Hult, where students learn by doing, think globally and graduate ready to hit the ground running. Fresh perspectives, exceptional experiences, varied skillsets—you'll find a world of diversity among the people, programs, and places that make up our global community.
Hult offers bachelor's, master's, MBA, and doctorate-level programs and is recognized by business education's three most prestigious international accrediting bodies: AACSB, AMBA, and EQUIS. Our programs are consistently ranked as among the best in the world by the Financial Times, the Economist, Forbes, and Bloomberg Businessweek.
Hult strives to create a better future for all by challenging our community to make an impact that matters. Whether you're looking to transform your career through education or join our team in shaping the next generation of global leaders, we're here to help you dare mighty things.
Skills Required
- Bachelor's degree
- English proficiency
- Portuguese proficiency
- Spanish proficiency
- Strong interpersonal and communication skills
- Proven track record in Business Development or related roles
- Strong organizational and time-management abilities
- Ability to multi-task and adapt to changing priorities
- Familiarity with Salesforce or similar CRM tools
- Passion for people development and multicultural environments
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The Company
What We Do
A career at EF is something different. You’ll think boldly, own your job, and create a career you are proud of—and have fun doing it. When you join EF, you will join a global community of creative minds, innovators, and change-makers. Since 1965, we've created programs that help people see new places, experience new cultures, and learn about the world and themselves. People are at the heart of everything we do, and it all begins with the talented and collaborative EFers who bring our mission-opening the world through education- to life across 55 countries and counting.
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