The Role
Manage client portfolios and drive revenue by building long-term client relationships, identifying new sales opportunities, negotiating and closing deals, coordinating with creative and media teams, using CRM tools, and meeting targets in a fast-paced advertising/marketing environment.
Summary Generated by Built In
We are seeking a results-driven Sales Executive with experience in Below-the-Line (BTL) marketing and advertising agencies. In this role, you will identify and secure new business opportunities by pitching our core services—including custom fabrications, light boxes, retail branding, and professional installation—to corporate clients and agencies.
Role
Description
- Account Management, sales, and
Customer Relationship Management skills.
- Strong Communication and
Interpersonal abilities.
- Strategic thinking and
problem-solving skills.
- Experience in Advertising or
marketing industry.
- Ability to multi-task and prioritize
responsibilities.
Key Responsibilities
- New Business Development: Identify, prospect, and pitch to organizations needing BTL marketing materials and retail branding.
- Account Management: Build and maintain strong relationships with brand managers, procurement heads, and marketing agencies.
- Solution Selling: Understand client campaign briefs and collaborate with our production team to offer the right fabrication and materials.
- Deal Closure: Manage the entire sales cycle from cold calling and site inspection to quotation submission and final contract signing.
- Project Liaison: Act as the bridge between the client and our installation team to ensure project delivery matches client expectations.
Requirements
Education: Bachelor's degree/HND in Business
Administration, Marketing, or related field of study.
· Proven and strong experience in the
area of BTL(Below the Line) advertising Agencies.
Required Qualifications
- Experience: Minimum of 3+ years of proven sales success specifically within BTL marketing, signage, or commercial fabrication.
- Industry Knowledge: Strong understanding of branding materials, light box mechanics, and installation logistics.
- Network: An existing portfolio or network of corporate clients, retail brands, or advertising agencies is highly preferred.
- Skills: Excellent negotiation, presentation, and relationship-building skills.
Benefits
Compensation
Structure
· 300,000 net
· Incentives per sales converted.
· HMO benefits.
Skills Required
- Bachelor's degree or HND in Business Administration, Marketing, or related field
- Proven strong experience in BTL (Below the Line) advertising agencies
- Account management and customer relationship management skills
- Lead generation via cold calls, emails, and networking
- Deep product/service knowledge to present solutions to clients
- Strong communication and interpersonal abilities
- Objection handling and closing sales skills
- Ability to multitask, prioritize, meet tight deadlines, and work in fast-paced environments
- Experience using CRM tools to track client data
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The Company
What We Do
Total Data Limited is a management consultancy firm that specializes in providing end-to-end HR services.
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