The Role
Manage sales and marketing activities across Trivandrum, Kollam, and Pathanamthitta to achieve revenue, volume, and value targets. Develop distribution and channel networks, manage key accounts, promote the brand with institutions, execute sales promotions, monitor expenses, and ensure product availability. Collect market intelligence, submit daily call reports, support lead conversion and order closure, and take corrective actions to improve territory performance.
Summary Generated by Built In
Role & responsibilities
- Implement sales and marketing activities in the assigned territory to maximize revenue.
- Will handle the territory of Trivandrum/ Kollam & Pathanamthitta.
- Achieve predefined volume and value targets on a monthly, quarterly, and annual basis.
- Ensure timely implementation of company policies and submit Daily Call Reports (DCR) regularly.
- Develop and expand the distribution/channel network as per agreed business plans.
- Monitor and control territory expenses efficiently to ensure optimal utilization.
- Promote and register the company's brand with government bodies, corporates, and key institutions to secure product specifications.
- Plan and execute sales promotion activities and gather feedback for continuous improvement.
- Collect, analyse, and report market intelligence (competitors, pricing, demand trends) to the back office.
- Maintain and enhance the company's brand image across the assigned territory.
- Build and manage key account relationships; support the team in lead conversion and order closure.
- Identify market gaps, ensure product availability, and create demand for the company's offerings.
- Conduct weekly self-reviews and take corrective actions to improve productivity and performance.
Requirements
Key Skills & Competencies:
- Strong sales and negotiation skills
- Excellent communication and relationship-building abilities
- Market analysis and strategic thinking
- Ability to work independently in a field-based role
- Result-oriented with strong follow-up skills
Preferred candidate profile:
- Graduate in any discipline (MBA in Marketing preferred)
Skills Required
- Strong sales and negotiation skills
- Excellent communication and relationship-building abilities
- Market analysis and strategic thinking
- Ability to work independently in a field-based role
- Result-oriented with strong follow-up skills
- Graduate in any discipline
- MBA in Marketing
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The Company
What We Do
Italia Ceramics Limited, operating as Italia Group, is an Indian building-materials manufacturer and marketer specializing in premium surface solutions. Its portfolio includes glass mosaics, porcelain mosaics, recycled glass mosaics, affordable glass mosaics, and ceramic tiles for residential, commercial, hospitality, interior, landscape, and water-feature projects. The company emphasizes durable, consistent products, manufacturing capability, innovation, and long-term partnerships across multiple markets and applications.
