Our client is a trusted provider of alternative clean energy solutions, serving both household and commercials client across Sub-Saharan Africa. They specialise in delivering end-to-end solar solutions through scalable and cost-effective platforms, positioning them as a leading provider of solar home systems and energy services in the region.
Role Overview
The Productive Use Sales Executive is a direct revenue generator responsible for bringing PUE hardware to smallholder farmers, business owners, and local groups. Reporting directly to the PUE Coordinator, you will spend most of your time in the field prospecting, demonstrating equipment, closing sales, and ensuring sales data is captured.
Key Responsibilities
1. Lead Generation & Direct Sales Execution
Field Conversion: Prospect, pitch, and sell PUE hardware directly to smallholder farmers, commercial growers, cooperatives, and rural businesses to hit individual sales targets.
Pipeline Management: Maintain an active sales pipeline, managing prospects from first contact through contract execution and payment setup.
Product Demonstrations: Organize and execute live field demonstrations, farmer field days, and community meetings to prove product performance and return on investment.
2. Sales Data Capture & Customer Onboarding
Field Sales Data: Collect and submit accurate customer sales data, site parameters, and contract details required for pipeline tracking and reporting.
Customer Onboarding: Assist during initial equipment commissioning and deliver user orientation on basic operation and routine maintenance.
3. Field Reporting & Partner Support
Channel Collaboration: Work alongside local cooperatives, agro-dealers, and partner field officers to source qualified sales leads.
Field Reporting: Supply weekly pipeline and field activity updates to the PUE Coordinator.
Qualifications & Experience
Experience: 2 to 4 years of hands-on field sales experience in solar pumps, agricultural machinery, farm inputs, or rural energy solutions.
Education: Diploma or Bachelor’s degree in Agribusiness, Business Administration, Renewable Energy, or a related field.
Key Skills: Direct sales closing skills, clear communication, disciplined field data entry, and deep familiarity with rural market dynamics.
Mobility: Valid driving or motorcycling license with a willingness to spend 70% to 80% of time traveling across assigned field territories.
Skills Required
- 2 to 4 years of hands-on field sales experience in solar pumps, agricultural machinery, farm inputs, or rural energy solutions
- Diploma or Bachelor's degree in Agribusiness, Business Administration, Renewable Energy, or related field
- Direct sales closing skills and experience running product demonstrations and community field days
- Clear communication, disciplined field data entry, and familiarity with rural market dynamics
- Valid driving or motorcycling license and willingness to spend 70% to 80% of time traveling across field territories
What We Do
DesignThink Advisory is a consultancy that helps startups in emerging markets, particularly in Africa and beyond, build resilient and compliant teams. They specialize in talent acquisition, HR policy design, and ongoing people management, using a human-centered, people-focused creative approach to help founders hire, pay, and retain the talent necessary for strategic growth and success.
