WHAT YOU'LL DO
- Build collaborative relationships with enterprise sales teams as a trusted resource for product and technical expertise.
- Enhance sales opportunities by joining first-contact client meetings to present all Samba solutions in a trusted, consultative manner and being able to hone in on the correct product solution, whether that is a measurement use case or data licensing opportunity.
- Actively participate in the entire sales cycle, from discovery to closing, leveraging deep knowledge of Samba TV’s offerings to articulate value and drive decision-making.
- Promote Samba TV’s products with a sales-focused mindset while maintaining trust by aligning solutions to genuine client needs.
- Serve as a trusted advisor, analyzing clients' needs to recommend the best Samba TV products and demonstrating how they deliver results.
- Be able to probe a client's business challenges and innovate Samba’s enterprise data solutions or measurement solutions to fit and overcome those challenges, such as recommending tune-in or TV outcomes-based solutions.
- Simplify complex technical concepts for non-technical audiences while providing in-depth explanations to technical stakeholders when needed.
- Address technical challenges collaboratively with Product and Engineering teams, ensuring smooth implementation and seamless client experiences.
- Leverage expertise in media measurement tools, TV tune-in metrics, and outcomes-based analytics to craft technical solutions that demonstrate Samba’s ability to drive success.
- Utilize knowledge of APIs, clean rooms, SQL, Python, and cloud platforms like AWS, Azure, or Google Cloud to tailor solutions to client needs.
- Ensure Samba’s products integrate smoothly with client systems while highlighting their role in achieving key measurement outcomes.
- Identify opportunities for upselling and cross-selling Samba TV’s products, using data insights to guide sales strategies.
- Partner with internal teams to align product offerings with market needs, contributing to go-to-market strategies that emphasize measurable client benefits.
- Analyze customer feedback and market trends to inform product improvements and refine solution delivery.
- Work closely with Sales, Product, and Marketing teams to align strategies and ensure consistent messaging around Samba TV’s value propositions.
- Act as a bridge between technical teams and clients, facilitating clear and effective communication to meet client expectations.
- Represent Samba TV at client meetings, industry events, and strategic discussions, advocating for our capabilities in trusted and outcome-driven selling.
WHO YOU ARE
- 5-8 years of experience in roles such as Sales Engineering, Product Management, or a related field in AdTech, Measurement, or MarTech.
- Strong expertise in media measurement, TV measurement, and data services.
- Hands-on experience with tools and technologies, including SQL, APIs, ETL workflows, and cloud computing platforms.
- Exceptional presentation, communication, and interpersonal skills, with a knack for simplifying technical concepts.
- Proven ability to pitch, sell, and negotiate with technically minded stakeholders.
- Personal Attributes
- Trusted Partner: A natural collaborator who sales teams trust to enhance client interactions and increase deal success rates.
- Solution-Oriented: A proactive mindset, capable of identifying challenges and crafting tailored solutions.
- Approachable & Friendly: Builds rapport effortlessly with internal teams and clients, fostering a positive and productive environment.
- Adaptable: Comfortable navigating changing priorities and market conditions.
- Collaborative: Thrives in cross-functional teams and builds strong relationships with internal and external stakeholders.
- Education
- Bachelor’s degree in Business, Engineering, Marketing, or a related field. An MBA or advanced degree is a plus.
Top Skills
What We Do
Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers.
Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better.
Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.