Sales Engineer

Posted 3 Days Ago
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Highland Heights, OH, USA
In-Office
60K-100K
Mid level
Hardware • Industrial • Manufacturing
The Role
Act as the technical liaison between customers and manufacturing, evaluate prints/3D models for manufacturability, recommend DFM improvements, develop quotes and proposals, pursue new business, manage accounts, coordinate cross-functional teams, support APQP/PPAP launches, and travel to customer sites and trade shows.
Summary Generated by Built In

Description

Position Summary

We are seeking a technically skilled and results-driven Sales Engineer to join our team. This role bridges the gap between engineering and sales, working directly with customers to understand their metal stamping and fabrication needs, translate those needs into manufacturable solutions, and drive profitable new business growth. The ideal candidate combines strong technical knowledge of metal forming processes (stamping, fabrication, welding, tooling) with the relationship-building and consultative selling skills needed to win and grow accounts.

Key Responsibilities

Technical Sales & Customer Engagement

• Serve as the primary technical point of contact for prospective and existing customers, guiding them from initial inquiry through quote, tooling, and production launch.

• Review customer prints, 3D models, and specifications to assess manufacturability, recommend design-for-manufacturability (DFM) improvements, and identify the optimal stamping/fabrication process.

• Develop and present technical proposals, cost estimates, and quotes in partnership with estimating and engineering teams.

• Conduct plant tours and technical presentations for customers to showcase capabilities (progressive die stamping, deep draw, laser cutting, press brake forming, welding, assembly, etc.).

Business Development

• Identify and pursue new business opportunities within target markets (e.g., automotive, appliance, electrical, HVAC, agriculture, or heavy equipment).

• Build and maintain a robust sales pipeline through prospecting, trade shows, referrals, and industry networking.

• Prepare and deliver sales forecasts, account plans, and pipeline reports to management.

Account Management

• Manage existing customer relationships, ensuring satisfaction with quality, delivery, and cost expectations.

• Coordinate with production, quality, and program management teams to resolve technical or delivery issues.

• Identify opportunities for additional business within current accounts (new parts, tooling upgrades, secondary operations).

Cross-Functional Collaboration

• Work closely with tool & die engineering, quality, and production teams to ensure quotes and commitments are technically and commercially sound.

• Provide voice-of-customer feedback to engineering and operations to support continuous improvement and capital investment planning.

• Support new program launches (APQP/PPAP) as the customer-facing liaison.

Qualifications

Technical Knowledge

• Solid understanding of metal stamping processes (progressive dies, transfer dies, deep draw) and/or fabrication processes (laser cutting, punching, press brake forming, welding, robotic welding).

• Familiarity with sheet metal materials (CRS, HRS, stainless, aluminum) and their forming characteristics.

• Ability to read and interpret blueprints, GD&T, and 3D CAD models.

• Working knowledge of quality systems (IATF 16949, ISO 9001, APQP/PPAP) is a plus.

Skills & Attributes

• Strong consultative selling and negotiation skills.

• Excellent verbal, written, and presentation communication skills.

• Ability to manage multiple accounts and projects simultaneously in a fast-paced environment.

• Proficiency with CRM software (e.g., Salesforce, HubSpot) and Microsoft Office/ERP systems.

• Self-motivated, with strong problem-solving skills and a customer-first mindset.

• Willingness to travel (typically 25–40%) to customer sites, trade shows, and industry events.

Education & Experience

• Bachelor's degree in Mechanical Engineering, Manufacturing Engineering, Industrial Technology, or related field (or equivalent experience in metal stamping/fabrication).

• 3+ years of experience in technical sales, applications engineering, or program management within metal stamping, fabrication, or a related metals manufacturing environment.

Skills Required

  • Solid understanding of metal stamping and/or fabrication processes (progressive dies, transfer dies, deep draw, laser cutting, press brake, welding, robotic welding).
  • Familiarity with sheet metal materials (CRS, HRS, stainless, aluminum) and forming characteristics.
  • Ability to read and interpret blueprints, GD&T, and 3D CAD models.
  • Develop and present technical proposals, cost estimates, and quotes with estimating and engineering teams.
  • Strong consultative selling and negotiation skills.
  • Excellent verbal, written, and presentation communication skills.
  • Ability to manage multiple accounts and projects simultaneously.
  • Proficiency with CRM software (Salesforce, HubSpot) and Microsoft Office/ERP systems.
  • Self-motivated with strong problem-solving skills and customer-first mindset.
  • Willingness to travel typically 25-40% to customer sites, trade shows, and industry events.
  • Bachelor's degree in Mechanical Engineering, Manufacturing Engineering, Industrial Technology, or related field (or equivalent experience).
  • 3+ years experience in technical sales, applications engineering, or program management within metal stamping, fabrication, or related metals manufacturing.
  • Working knowledge of quality systems (IATF 16949, ISO 9001, APQP/PPAP).
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The Company
120 Employees
Year Founded: 1944

What We Do

WLS Stamping & Fabricating Co. provides hardware services, specializing in stamping, fabricating, and assembly solutions for machinery.

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