Sales Engineer - Industrial Automation

Reposted 26 Days Ago
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Cape Town, City of Cape Town, Western Cape, ZAF
In-Office
Mid level
Cloud • Logistics • Productivity • Software • Manufacturing
The Role
Sell and specify industrial automation products to clients in Cape Town: build relationships, identify opportunities, respond to technical queries, present solutions, meet sales targets, maintain CRM data, and attend industry events.
Summary Generated by Built In

Sales Engineer

We are seeking a results-driven Sales Engineer to join our Industrial Automation team in Cape Town. This role offers the opportunity to work with leading automation brands to deliver tailored solutions across a diverse industrial client base.

Product Portfolio:
Our portfolio includes leading global brands such as Siemens, Schneider Electric, Rittal, LAPP, Balluff, Cognex, Troax, and Murrelektronik.

Key Responsibilities:

  • Develop and maintain strong client relationships
  • Identify and develop new sales opportunities
  • Respond to customer inquiries, including technical queries
  • Present technical products and solutions clearly and confidently
  • Achieve sales targets and contribute to business growth
  • Continuously develop technical knowledge of automation products and applications
  • Maintain accurate CRM data and provide market feedback
  • Attend networking events and industry trade shows

Requirements

Education:

  • Engineering/Electrical qualification advantageous
  • Valid driver’s license and own transport

Experience:

  • 2–5 years’ experience in technical sales
  • Strong knowledge of industrial automation components, including PLCs, switchgear, VSDs, safety systems, sensors (IO-Link), vision systems, and cabling
  • Proven track record of matching products to client needs and achieving sales targets
  • Established network in Western Cape/Cape Town

Personal Profile:

  • Self-motivated and results-driven
  • Strong sense of urgency
  • Service-oriented with a customer-first mindset
  • Strong problem-solving ability
  • Able to work independently and manage time effectively

Skills:

  • Relationship-building and client engagement
  • Excellent verbal and written communication
  • Negotiation and closing skills
  • Ability to clearly explain technical concepts and value propositions
  • Commercial awareness
  • Proficient in Microsoft Office
  • NetSuite ERP experience advantageous

Skills Required

  • Engineering or Electrical qualification
  • Valid driver's license and own transport
  • 2-5 years' experience in technical sales
  • Strong knowledge of industrial automation components (PLCs, switchgear, VSDs, safety systems, sensors IO-Link, vision systems, cabling)
  • Proven track record of matching products to client needs and achieving sales targets
  • Established network in Western Cape / Cape Town
  • Experience maintaining accurate CRM data
  • Proficient in Microsoft Office
  • NetSuite ERP experience
  • Relationship-building, client engagement, negotiation and closing skills
  • Excellent verbal and written communication
  • Ability to clearly explain technical concepts and value propositions
  • Commercial awareness
  • Self-motivated and able to work independently
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The Company
HQ: Atlanta, GA
25 Employees
Year Founded: 1984

What We Do

The Rubicon Group Ltd. provides sophisticated web-based ERP software modules for financial, distribution, manufacturing, and logistics for small to midsize companies. Their intuitive, cloud-based solution is designed to help manufacturers and distributors manage their business efficiently.

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