Resonate is a leading provider of high-quality, AI-powered consumer data, intelligence, and technology, empowering marketers to create a more personalized world that increases customer acquisition and lifetime value. Our SaaS platform, Ignite, and our Data-as-a-Service (DaaS) offerings provide unparalleled insights into consumer motivations, values, and behaviors, enabling our clients to connect with their target audiences in more meaningful and effective ways. We are a dynamic and fast-growing company seeking passionate and innovative individuals to join our team!
The best sales engineers don't win deals by demoing a product. They win by understanding a client's problem better than the client has articulated it, then designing something credible enough that a senior stakeholder will bet budget on it.
At Resonate, we help enterprise brands understand not just who their customers are, but why they behave the way they do. This role is the technical and data authority in the room when brand, agency, and media clients are deciding whether to trust that data. You'll partner with Sales Executives to run discovery, scope and design the solution, and be the reason a skeptical stakeholder says yes.
It's an individual contributor role with a high degree of autonomy. You'll own the technical direction of your own deals, and you'll be the one carrying what you learn in front of clients back into Research and Product.
What you'll be doing
- Leading technical discovery with prospects - their business problem, their data environment, and how they'll measure success - before anyone proposes a solution
- Scoping and designing solutions against client requirements, pulling in internal teams to build what's actually needed to win the deal, and owning the technical response to RFPs and RFIs
- Acting as a trusted advisor to senior marketing, insights, and commercial stakeholders, translating technical requirements and trade-offs into business decisions they can make
- Building and delivering the technical presentations and demonstrations that carry the deal, from remote briefings through in-person working sessions with senior people at leading brands, agencies, and media companies - covering the platform, our data, architecture, methodology, and real case studies
- Running pilots, proof of concepts, and technical data testing, then leading the data assessment and implementation engagements that follow
- Carrying Resonate's point of view on the things marketers actually worry about - privacy, identity, attribution - into client conversations, industry events, the trade press, and our internal knowledge library
- Bringing client needs and platform enhancement requests back to our Research and Product teams, where they carry weight
What we're looking for
You'll need
- Around 5+ years in technical pre-sales, sales engineering, or solutions architecture, ideally with data, identity, or modeling work in the mix
- A genuinely consultative approach - you lead discovery, diagnose the underlying problem, and design around it. A feature tour isn't the job
- Working knowledge of the adtech, martech, and data ecosystems
- Expert knowledge of the privacy regulations around handling first-party data
- Deep familiarity with data append deliveries, including file matching and the match rate conversations that come with them
- Strong fluency with data concepts - data lakes, APIs, MCP (Model Context Protocol), PII handling and identity resolution, and the activation endpoints where client data ends up downstream - plus the ability to get up to speed quickly on a complex, proprietary data asset
- A track record of building credibility with senior marketing, insights, and commercial stakeholders rather than only technical buyers, which comes down to presenting and writing clearly about technical subject matter
- Comfort operating with a high degree of autonomy in a growth-stage environment
Strong signals
- Hands-on experience with Snowflake, AWS, and Box, and with activation platforms such as The Trade Desk, Adobe, Google, and Meta
- An understanding of data science techniques and modeling best practices
- Software experience in marketing analytics, data enhancement, marketing automation, syndicated research, or media technology
- Knowledge of the martech vendor ecosystem, especially programmatic players like DSPs, DMPs, and data providers
- A degree in computer science, engineering, statistics, business, or a related field. Equivalent practical experience counts just as much.
Who does well here
The people who do well in this role are curious before they're persuasive. You ask one more question when it would be easier to start presenting, and you're comfortable telling a senior stakeholder where the trade-off sits instead of promising everything. You can hold your own in a methodology conversation with a research team, then explain the same thing ten minutes later to a CMO in terms of what it does for their business.
There isn't a playbook for every deal, and you'd rather build the point of view than wait for someone to send you one.
Why Resonate
- The data is proprietary, so the technical story you tell is actually differentiated - you're not repositioning the same third-party data as everyone else in the market
- Real influence on the product, because Research and Product want the client feedback you bring back, not just a summary of what closed
- An individual contributor role where your impact on revenue is visible, without having to manage people to get there
- Range across brand, agency, and media clients, so the problems stay varied rather than becoming one repeated deal shape
- A company past the early-stage chaos, with serious enterprise customers and a clear direction
- Remote-first with genuine flexibility, plus travel for client and industry events
Resonate Attributes
At Resonate, we care about more than your experience on paper. We look for teammates who bring the right mindset and ways of working to help us do great work, together. The Resonators who thrive here embody these qualities:
- Proactive Problem-Solving: You spot challenges early and take initiative to solve them.
- Ownership: You take initiative, follow through, and hold yourself accountable.
- Collaboration: You value working with others and building strong, respectful relationships.
- Adaptability: You stay steady through change and adjust when needed.
- Growth Mindset: You’re open to learning, feedback, and trying new things.
- Customer Focus: You keep the end user in mind and aim for impact.
- Clear Communication: You express ideas simply and listen to understand.
- Integrity & Empathy: You act with honesty and consider the people around you.
- Strategic Thinking: You focus on what matters most and work with purpose.
- Drive: You show up motivated and ready to move things forward.
- Readiness: You bring the skills to contribute meaningfully from day one.
These attributes are the foundation of how we work and grow together!
Benefits
Besides the opportunity to work alongside smart, fun, and hard-working colleagues at Resonate, you'll also enjoy uncapped growth potential, the chance to have a meaningful impact on the company, and the opportunity to work on cutting-edge, AI-powered marketing data and identity solutions that are forever changing the industry. From a competitive 401(k) match to an Open PTO policy that encourages real time off, we’re committed to creating an environment where our team members can thrive both inside and outside of work. Our comprehensive benefits package is designed to meet the diverse needs of our employees and their families. A full list of benefits is shared with candidates following their initial conversation with our HR team, so you’ll have a clear understanding of the support and resources available to you as part of the Resonate team.
Location
At Resonate, we take a remote-first approach to work, offering a flexible environment that empowers our team to collaborate seamlessly across different locations. While we embrace remote work, we also encourage thoughtful and intentional in-person collaboration to foster connection and teamwork when needed. Whether you're working from home or joining us in one of our state-of-the-art offices, you'll have the tools and resources you need to succeed.
Resonate is headquartered in Reston, VA, with offices in New York City and Washington, D.C.
Our EEO Statement:
Resonate is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outline by federal, state, or local laws.
Find out more about our story at www.resonate.com.
Skills Required
- Approximately 5 or more years of experience in technical pre-sales, sales engineering, or solutions architecture
- Experience with data, identity, or modeling work
- Consultative discovery, problem diagnosis, and solution design experience
- Working knowledge of adtech, martech, and data ecosystems
- Expert knowledge of privacy regulations for first-party data
- Deep familiarity with data append deliveries, file matching, and match rates
- Strong understanding of data lakes, APIs, MCP, PII handling, identity resolution, and activation endpoints
- Ability to present and write clearly about technical subject matter for senior stakeholders
- Ability to work autonomously in a growth-stage environment
- Hands-on experience with Snowflake, AWS, and Box
- Experience with The Trade Desk, Adobe, Google, and Meta activation platforms
- Understanding of data science techniques and modeling best practices
- Experience in marketing analytics, data enhancement, marketing automation, syndicated research, or media technology
- Knowledge of martech vendors, DSPs, DMPs, and data providers
- Degree in computer science, engineering, statistics, business, or a related field, or equivalent practical experience
What We Do
Since Resonate’s founding in 2008, the company has been driven by a simple but powerful idea: understanding people. Resonate empowers leading brands and agencies with deep consumer intelligence that ignites unbreakable relationships through better connections, more meaningful engagement and compelling customer experiences. We are “people-centric.” It is at the heart of what we do and drives how we operate. We reveal the Human Element—a holistic understanding of a person that starts with what makes us the most human—our values and motivations. In other words, we help you understand the “what” that drives the “why” people decide to choose, buy, endorse or abandon a brand or cause. By combining this human, person-based "why" with relevant data about your industry, brand or product, we help you create powerful marketing engagement that drives results. Named a “Cool Vendor” in Data Driven Marketing by Gartner, a DM News Marketing & Tech Finalist, Most innovative analytics platform and also one of the best places to work in Virginia by the Washington Post and Virginia Business and Best Companies Group, Resonate is privately held and backed by ZMC. Resonate is headquartered in Reston, VA. Sales: 855.855.4320 Customer Support: 855.855.3520 (Mon–Fri 9am-9pm EST
