Sales Enablement Manager

Posted Yesterday
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Manchester, Greater Manchester, England, GBR
Hybrid
Mid level
Software
The Role
Design and deliver onboarding, scalable training, and sales playbooks to improve rep productivity and win rates. Collaborate with Sales, Marketing, Product, and RevOps to align messaging, implement coaching frameworks, run workshops/certifications, analyze performance, and continuously refine enablement initiatives.
Summary Generated by Built In
Interact provides enterprise-grade intranet software that connects over three million employees to leading global names like Levi's, Domino’s, Teva Pharmaceuticals, and Technicolor.
Our team of customer-focused problem solvers are passionate about helping organizations to communicate better. We do this together by constantly working to improve every service and product we offer. With offices in Manchester, New York, Dubai, Tulsa, and Warsaw, we operate across North America, EMEA, and Australia.
Click on any of our vacancies and you’ll see one thing in common – they all begin with this message. Why? Because at Interact we treat everyone with the same respect and honesty. Whether you’re a developer fresh out of college or a seasoned salesperson, we live the motto that we uphold for our customers: our people are our most valuable assets.
The Sales Enablement Manager plays a critical role in accelerating revenue performance by driving rep productivity, consistency, and effectiveness across the sales organisation. This role is responsible for designing and delivering structured onboarding, scalable training programmes, and clear, compelling sales playbooks that equip sellers to confidently engage buyers and progress deals.
By embedding consistent messaging and best-practice sales behaviours, the Sales Enablement Manager ensures that every rep is set up for success and able to operate at a high level from ramp through to full productivity. This role works cross-functionally with Sales, Marketing, and Product to align messaging with market needs and reinforce a unified go-to-market approach.
As an individual contributor, the focus is on building impactful enablement programmes that improve performance, shorten ramp time, and increase win rates. The role centres on elevating rep capability, coaching effectiveness, and overall sales execution quality.

Key Responsibilities
  • Design and deliver a high-impact onboarding programme to ramp new hires quickly and effectively
  • Develop and maintain sales playbooks aligned to buyer journeys and sales stages
  • Ensure messaging consistency across the sales team in collaboration with Marketing and Product
  • Build and deliver ongoing training programmes to improve rep performance and skill development
  • Implement coaching frameworks for frontline managers to reinforce best practices
  • Assess and improve rep effectiveness through performance analysis and feedback loops
  • Partner with Sales leadership to identify skill gaps and define enablement priorities
  • Create and maintain enablement content such as talk tracks, objection handling guides, and discovery frameworks
  • Facilitate workshops, role plays, and certifications to reinforce learning
  • Gather feedback from reps and leadership to continuously refine enablement initiatives
  • Ensure adoption of agreed sales methodologies and processes
  • Collaborate cross-functionally with Marketing, Product, and RevOps to ensure alignment

Experience, Knowledge, and Characteristics
Experience
  • Proven experience in a Sales Enablement, Sales Training, or Sales role within a B2B SaaS environment
  • Demonstrated success designing and delivering onboarding and training programmes 
  • Experience creating and implementing sales playbooks and methodologies 
  • Track record of improving sales performance and rep productivity 
  • Experience working closely with Sales leadership and frontline managers 
  • Strong understanding of B2B sales cycles, buyer behaviours, and deal dynamics 
  • Experience in coaching sales teams and supporting manager-led development 
  • Familiarity with enablement tools (e.g., Highspot, Seismic, Lessonly, Showpad) 
  • Experience collaborating with Marketing and Product teams on messaging 
  • Background in a high-growth or scaling SaaS environment preferred
Knowledge
  • Deep understanding of sales methodologies (e.g., MEDDICC, Challenger, SPIN, etc.)
  • Strong knowledge of sales processes, stages, and conversion drivers
  • Ability to design engaging and effective learning experiences and training content
  • Skilled in coaching techniques and adult learning principles
  • Strong communication and presentation skills
  • Ability to translate complex concepts into clear, actionable messaging
  • Familiarity with enablement metrics (e.g., ramp time, win rates, productivity)
  • Strong stakeholder collaboration and alignment skills
  • Organisational skills to manage multiple programmes and initiatives simultaneously
Characteristics
  • Passionate about developing people and improving performance
  • Strong communicator who can influence across multiple levels of the organisation
  • Structured and organised, with a clear approach to programme delivery
  • Empathetic and approachable, building trust with sales teams
  • Proactive and solutions-focused, identifying gaps and acting on them quickly
  • Commercially aware, understanding what drives revenue outcomes
  • Adaptable and comfortable in a fast-paced, scaling environment
  • Detail-oriented with a focus on consistency and quality of delivery
  • Self-motivated and accountable as an individual contributor

Job Benefits
  • 25 days annual leave (with the option to buy and sell additional days)
  • Cycle to work scheme
  • Access to Learning & Development platform
  • ‎Life Insurance
  • Auto Enrolment Pensions
  • ‎Healthshield (Cashback on dental check-ups and fillings, eye tests, physiotherapy, prescriptions and much more
  • Reimburse for usage of personal mobile phone
  • ‎Free Gym membership and Free Friday lunch for office based staff

About
Interact is an enterprise intranet software company serving over 1,000 customers and millions of employees.Our mission is to inform and connect every organization's greatest asset: its people.For more than 15 years, Interact has worked with organizations like Levi’s, Sony PlayStation, Teva Pharmaceuticals and Domino’s to delivering outstanding intranet experiences.Interact has offices in Manchester, New York, Tulsa and Manila and operates across the whole of the US and Canada, EMEA, and Australia.

Skills Required

  • Proven experience in a Sales Enablement, Sales Training, or Sales role within a B2B SaaS environment
  • Demonstrated success designing and delivering onboarding and training programmes
  • Experience creating and implementing sales playbooks and methodologies
  • Track record of improving sales performance and rep productivity
  • Experience working closely with Sales leadership and frontline managers
  • Strong understanding of B2B sales cycles, buyer behaviours, and deal dynamics
  • Experience in coaching sales teams and supporting manager-led development
  • Familiarity with enablement tools (e.g., Highspot, Seismic, Lessonly, Showpad)
  • Experience collaborating with Marketing and Product teams on messaging
  • Background in a high-growth or scaling SaaS environment
  • Deep understanding of sales methodologies (e.g., MEDDICC, Challenger, SPIN)
  • Ability to design engaging and effective learning experiences and training content
  • Skilled in coaching techniques and adult learning principles
  • Strong communication and presentation skills
  • Familiarity with enablement metrics (e.g., ramp time, win rates, productivity)
  • Organisational skills to manage multiple programmes and initiatives
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The Company
HQ: Manchester
239 Employees

What We Do

Interact delivers enterprise-grade intranet software to over 1,000 customers and millions of employees worldwide. Our mission is to inform and connect every organization's greatest asset: its people. For more than 15 years, Interact has worked with organizations such as Levi Strauss & Co., New York Life, Teva Pharmaceuticals, and Domino’s to deliver outstanding intranet experiences. Interact has offices in New York, Tulsa, and Manchester and operates across North America, EMEA, and Australia.

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