Sales Director

Reposted 4 Days Ago
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Boston, MA, USA
In-Office
Senior level
AdTech • Marketing Tech
The Role
The Sales Director will lead a team of sellers to drive revenue growth by managing enterprise accounts and developing strategies for B2B and B2C sales across various media solutions.
Summary Generated by Built In

US Sales Director,


Foundry is seeking a dynamic commercial leader to build and lead a team of US sellers focused on supporting brand to demand marketing initiatives for the worlds largest and most innovative technology companies . This high-impact role will manage a team of six or more enterprise sellers focused on maximizing growth across Foundry's highest-value region.

As a strategic sales leader, you will drive multi-million dollar revenue growth by orchestrating complex, integrated sales of Foundry's full portfolio across B2B & B2C audiences —including media solutions, proprietary data and insights, content services, and industry-leading events—across technology companies. Success requires deep expertise in enterprise account management, the ability to navigate complex stakeholder environments, and a proven track record of coaching teams to engage multiple buying centers and decision-makers within large organizations.

This is a pivotal leadership role with the opportunity to shape Foundry's sales strategy as we expand our offering footprint beyond our B2B & B2C communities like CIO.com and PCworld.com with the addition of TechCrunch and Cheddar News.

Key Responsibilities – 5 bullet points

  • Own FY26 revenue targets  driving growth across Foundry's full portfolio including paid media, lead generation, face-to-face and virtual events, webcasts, and integrated research, content, and thought leadership programs
  • Lead, coach, and develop a team of enterprise sellers through hands-on field engagement, regular pipeline reviews, and strategic account planning to consistently achieve individual and team quotas
  • Expand wallet share within existing enterprise accounts by identifying and activating new buying centers, budgets, and stakeholder relationships across marketing, demand generation, and executive leadership functions
  • Drive forecast accuracy through rigorous weekly pipeline management with sellers and transparent communication of risks, opportunities, and performance trends to senior sales leadership
  • Collaborate cross-functionally with global sales counterparts to maximize enterprise revenue and coordinate closely with product, delivery, and customer success teams to ensure seamless execution and customer outcomes

 

Required Qualifications

  • 8+ years of B2B sales experience, with at least 3 years in sales leadership roles
  • Deep understanding of the media and publishing industry, including current trends and challenges
  • Strategic thinker with a track record of coaching and motivating sales reps to achieve ambitious goals
  • Exceptional communication skills, results-oriented, and effective collaborator across functional teams to achieve shared objectives
  • Proficiency with CRM platforms (Salesforce, HubSpot, or similar)
  • Bachelor's degree or equivalent
  • In office with 30% travel to customer meetings and events

Skills Required

  • 8+ years of B2B sales experience
  • At least 3 years in sales leadership roles
  • Deep understanding of the media and publishing industry
  • Exceptional communication skills
  • Proficiency with CRM platforms
  • Bachelor's degree or equivalent
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The Company
HQ: Needham Heights, Massachusetts
957 Employees

What We Do

Foundry is at the intersection of media and martech. Our industry is about people, not machines. Algorithms, optimization and automation play a role in what we do, but connections and trusted relationships are vital. We derive fully-consented data from our ecosystem of global editorial brands, awards, and events, and use it to power our media, demand generation and martech solutions making them among the most effective in the market. We’re passionate about the fact that tech can be a force for good. Leveraged wisely, it can have a hugely positive influence, and to this end we’re driving progress globally in a number of areas, including diversity and inclusion, tech accessibility and women in leadership, both at our company and through our channels. We are Foundry.

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