Sales Director, UK
Reports To: Senior Sales Director, EMEA
Location: London, UK
Hybrid (Remote)
About us
Broadsign is a leading programmatic ad tech company on a mission to make buying, selling, and delivering out-of-home media easier than ever. Our platform powers the world’s most successful OOH and retail media businesses while enabling agencies and brands to seamlessly plan and execute dynamic OOH campaigns across the globe. With the newly integrated Place Exchange by Broadsign SSP, the Broadsigns Sales Organization is growing and looking for a talented Sales Director to work in the Media Sales department, to work across the DSP and SSP products. Come light up the world!
Position Summary
Your day-to-day will vary but your mission is simple; as a key member of our Programmatic Team, you will be taking full responsibility for business development and sales revenues across Broadsigns DSP and SSP platforms, educating buyers on the new opportunities brought forth by our products. Your patch will consist of media buyers from agencies, brands and DSPs. You’ll put your sales experience to use by determining client needs and recommending optimal programmatic DOOH proposals and supporting agency-wide agreements. The role requires excellent account management skills, the ability to collaborate with external partners and internal departments, and be a key evangelist of Programmatic DOOH in market. You will be responsible for programmatic business development across the UK and Ireland.
Of course, if this role speaks to you, you’re someone who has;
- 5-10 years sales experience in the media industry; you understand agencies and what advertisers care about
- Successful history of driving revenue and hitting sales targets
- Proven understanding of the digital programmatic world and/or the programmatic digital out-of-home ecosystem
- Interest in engaging with new buyers by introducing them to the benefits of programmatic DOOH and the innovative advertising opportunities via the Broadsign programmatic stack
- Excellent presentation skills - you know how to craft a pitch
- Strong organisational skills
- You have the ability to manage multiple tasks and perform well under pressure
- Great communication and collaborative approach with teammates
- This is a primarily remote role; however, we believe face-to-face connection drives the best results. You will be expected to make a best-effort approach to conducting in-person client meetings. To support your success, you will have full access to Broadsign’s WeWork office in London.
What we bring to the table
- Wellness: £500 annual Wellness fund for mental/physical health and office-related expenses. You will also have access to the online platform BetterHelp!
- Paid Time Off: competitive vacation package, 5 floater days, 2 volunteer days, and 3 paid training days!
- Family Support: Parental leave salary supplement.
- Growth Opportunities: Training & development opportunities with a yearly budget to support professional growth.
At Broadsign, we value the varied social identities that make up our community. We recognize talent comes in different forms and encourage applications that reflect different backgrounds and experiences. Our promise is to be an inclusive employer and partner, open to learning, with thoughtful strategies and practices that amplify the different voices of our industry.
Skills Required
- 5-10 years sales experience in the media industry
- Proven history of driving revenue and hitting sales targets
- Understanding of digital programmatic advertising and/or programmatic DOOH ecosystem
- Experience engaging with agencies, brands and DSPs
- Excellent presentation and pitching skills
- Strong organisational skills and ability to manage multiple tasks under pressure
- Strong communication and collaborative teamwork skills
Broadsign Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Broadsign and has not been reviewed or approved by Broadsign.
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Healthcare Strength — Employer-paid medical, dental, and vision from day one in some locations, plus virtual healthcare access, are emphasized as core coverage. Materials consistently describe comprehensive health plans across regions, with specifics varying by country.
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Leave & Time Off Breadth — A three-week starting vacation policy alongside additional paid time off between Christmas and New Year’s, sick/personal days, and paid volunteer days is highlighted. Holiday shutdowns and flexible time-off elements reinforce recharge opportunities.
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Wellbeing & Lifestyle Benefits — An annual wellness subsidy, home-office furniture allowance, social events, and community volunteering support indicate robust lifestyle perks. Flexibility, including hybrid work and limited-duration work-from-anywhere, complements everyday wellbeing.
Broadsign Insights
What We Do
We believe in a world where bold creativity inspires bright ideas. Where screens drive growth, build excitement and prompt innovation. Where digital interactions inspire conversations and connect communities. Where digital and real-life experiences collide. We’re making it easier than ever for publishers, agencies and brands to harness the power of digital out-of-home and connect with audiences across the globe. Lighting up airports, shopping malls, health clinics, street corners and more, our platform powers screens at the heart of people’s lives.








