Sales Director UK - Publicis

Posted 2 Days Ago
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London, Greater London, England, GBR
Hybrid
Senior level
AdTech • Marketing Tech
The Role
Develops new business and manages sales relationships with Publicis agencies and brands across the UK. Owns the full sales cycle, including lead generation, presentations, negotiation, closing, renewals, forecasting, CRM management, and quota attainment. Collaborates with account management and trading teams to expand client relationships. Requires a strong Publicis network, digital advertising or ad tech experience, excellent communication skills, and a proactive, strategic approach.
Summary Generated by Built In

Locala’s omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers efficiently plan, activate, and measure campaigns personalized to the local consumer.Our platform specializes in transforming complex mobility and consumer data into actionable audience insights, fueling advanced media strategies that consistently deliver smarter business outcomes.

Since our inception in 2012, Locala has proudly worked with leading brands across 40 countries.

With over 200 employees around the globe, Locala has offices in the United States, France, Belgium, the UK, Singapore, Malaysia, Italy, Canada and Dubai

Locala is looking for a Sales Director UK to strengthen our growing Sales team and focus on developing business with the agency Publicis. Reporting to our Senior VP of Sales based in London, you will join our expanding team.

YOUR ROLE1. Business development
  • Develop new business and build a portfolio of new clients within the UK territory with a focus on the Publicis group.

  • Schedule and conduct meetings with key agency and brand decision-makers.

  • Meet and exceed pre-determined Quarterly Sales Goals.

  • Ensure 100% customer satisfaction and retention.

  • Act as a team player and client advocate at all times.

2. Sales
  • Meet with key brand decision-makers and agencies to prove the benefit of Locala’s technology over competition or current solutions.

  • Own the sales cycle – from lead generation, closure, and renewal.

  • Meet and exceed all quarterly and annual sales quotas.

  • Collaborate with account management and trading teams to upsell clients.

  • Must have strong negotiation skills.

3. Reporting
  • Maintain an up-to-date Salesforce profile – Salesforce proficiency a plus.

  • Weekly pipeline updates shared with Team and Management.

4. CRM
  • Be present and in touch with clients on a regular basis.

  • Maintain account and opportunity forecasting with our CRM.

  • Organize ROI focused entertainment activities.

YOUR PROFILE
  • 5-7 years of experience in digital advertising — ideally across ad agencies and ad tech environments (DSP, ad exchange, publisher, or ad server). Experience in mobile and location-based advertising is a strong plus.

  • Strong network within Publicis and solid relationships with key agencies and brands.

  • Excellent business acumen with a solution-oriented and proactive mindset.

  • Hands-on and entrepreneurial, at Locala, we build our future together.

  • Creative and strategic, able to identify and seize new business opportunities.

  • Outstanding communication and presentation skills, both written and verbal.

  • Highly organized, detail-oriented, and able to manage priorities effectively.

  • Resilient and adaptable, thriving in a fast-moving, collaborative environment.

About Our Perks
  • Fair and Competitive compensation package (#Succeed)

  • A smart working policy with a monthly allowance (#Care)

  • Health insurance coverage with Vitality (#Care)

  • State of the art products (#Invent)

  • A vibrant company life: Global retreat (Ibiza 2019, Lisbon 2022, Paris 2024), Afterworks, Holiday season party, breakfasts, Wellness week... (#Succeed)

Our corporate social responsibility (CSR) is an integral part of our culture and global strategy: purchase of refurbished computers, partnerships with Noos and Ecotree, energy efficient offices, donations and engagement with charities and an Global DE&I committee (Diversity, Equity and Inclusion). (#Succeed)

About Our values
  • Care: We are fair to all. We act transparently, responsibly and sustainably towards people and the planet.

  • Invent: We take risks and put ourselves to the test. Our products are unique and challenge the status quo.

  • Succeed: We help you succeed. We set the bar high, work together and commit to delivering an outstanding product and achieve excellence every single day.

At Locala, we are committed to diverse and inclusive hiring and to promoting equal opportunities throughout our processes and beyond. Our offers are open to everyone, regardless of origin, gender, religion, disability, etc. Do not hesitate to apply!

Skills Required

  • 5–7 years of experience in digital advertising
  • Experience across ad agencies and ad tech environments, ideally including DSP, ad exchange, publisher, or ad server platforms
  • Strong network within Publicis and relationships with key agencies and brands
  • Experience in mobile and location-based advertising
  • Strong business acumen and solution-oriented mindset
  • Hands-on, entrepreneurial approach
  • Creative and strategic ability to identify and pursue new business opportunities
  • Outstanding written and verbal communication and presentation skills
  • Strong organization, attention to detail, and prioritization skills
  • Resilience and adaptability in a fast-moving, collaborative environment
  • Strong negotiation skills
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The Company
HQ: Paris
200 Employees
Year Founded: 2011

What We Do

Locala is a global advertising technology company whose omnichannel platform helps marketers reach local consumers. It uses granular insights and artificial intelligence to support campaign planning, activation, and measurement, personalizing campaigns to local audiences. The company works with leading brands across 40 countries and focuses on helping marketers deliver impact market by market. Its services support brands seeking to plan and evaluate advertising across diverse local markets.

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