Sales Director, State & Local Government (SLED)

Posted Yesterday
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Hiring Remotely in USA
Remote
Expert/Leader
Software
The Role
Lead SLED go-to-market: build territory plans, pipeline, and close new state, local, and education customers. Navigate procurement and compliance (NIST, CJIS, FERPA, StateRAMP/GovRAMP), manage forecasts/CRM, cultivate executive relationships, work with partners, and represent RegScale at industry events.
Summary Generated by Built In

RegScale is a continuous controls monitoring (CCM) platform purpose-built to deliver fast and  efficient GRC outcomes. We help organizations break out of the slow and expensive realities that plague legacy GRC tools by bridging security, risk, and compliance through controls lifecycle management. By leveraging CCM, organizations experience massive process improvements like 200,000% faster ATO times, and 60% less audit prep. Automating the ATO process is one of the greatest cost savings opportunities and enabler of innovation within the US Government. 

Position:

Do you have experience selling into state, local, and education agencies? Are you a high-activity seller who thrives on delivering value with disruptive tech solutions? If so, we have the position for you at an innovative startup that is transforming the compliance industry! As SLED  Sales Director  you will be responsible for developing and executing our SLED GTM strategy, driving new customer acquisition, and expanding RegScale's presence across state and local governments and educational institutions. This is a high-impact, strategic role requiring a mix of SLED sales expertise and hands-on execution. You will work closely with our executive leadership, product, marketing, and partner teams to ensure SLED organizations can accelerate compliance and security automation with RegScale's cutting-edge CCM platform. 

This position requires U.S. Citizenship and is subject to a background check and unannounced drug testing requirements. The role is remote-first, but be in a large metropolitan area and will require travel to customer sites, RegScale offices, and industry events. We recognize that sales is critical to our company's success and have created a generous compensation package, including a competitive OTE with significant stock options to recruit exceptional talent committed to customer success. If you're ready to help redefine compliance in the SLED space, we want you on our team. 

Key Responsibilities: 

  • Execute RegScale's SLED go-to-market strategy by developing territory plans, building pipeline, and driving new customer acquisition.
  • Own and expand the SLED sales pipeline, identifying and securing new customers, contract vehicles, and long-term partnerships
  • Maintain a minimum 4x pipeline coverage ratio and consistently progress opportunities through a structured sales methodology.
  • Maintain accurate forecasts, opportunity plans, and executive account strategies using CRM and established sales processes.
  • Navigate SLED procurement processes, including state purchasing regulations, cooperative contracts, and relevant compliance frameworks such as NIST, CJIS, FERPA, and StateRAMP/GOVRamp
  • Build and maintain executive-level relationships with key decision-makers, including CISOs, IT Directors, Compliance Officers, and procurement officials across state agencies, municipalities, and educational institutions
  • Work cross-functionally with marketing, product, and engineering teams to align product capabilities with SLED compliance requirements
  • Collaborate with channel partners, systems integrators, and public sector resellers to identify opportunities, influence requirements, and accelerate deal closure.Represent RegScale at SLED industry events, conferences, and briefings (e.g., NASCIO, EDUCAUSE, NGA) to drive brand awareness and market positioning
  • Continually evolve our scalable sales processes, including pipeline management, forecasting, and deal execution 

Qualifications & Experience: 

  • 10+ years of SaaS / Enterprise Software Sales experience including at least 5+ years focused on selling into SLED markets
  • Proven track record of closing multi-million dollar SLED contracts and maintaining strong pipeline coverage
  • Deep knowledge of SLED procurement processes, budgeting cycles, cooperative purchasing vehicles, NASPO ValuePoint, state contract vehicles, E-Rate, and partner-led procurement strategies.
  • Existing network of SLED security, compliance, and IT contacts across state agencies, local governments, and higher education institutions
  • Strong executive presence with demonstrated ability to engage CISOs, CIOs, agency executives, and procurement leadership.
  • Strong understanding of NIST, CJIS, FERPA, StateRAMP/GovRAMP, and other relevant SLED cybersecurity and compliance frameworks
  • Proven ability to operate independently in a high-growth environment, balancing strategic account planning with hands-on prospecting and opportunity creation.
  • Experience working with systems integrators, channel partners, and public sector resellers
  • Ability to create and execute a SLED GTM strategy while rolling up your sleeves to drive pipeline and close deals
  • Demonstrated success in a fast-growing SaaS startup environment is a plus
  • Willingness to travel as needed for SLED customer engagements and industry events 

Skills Required

  • 10+ years SaaS / Enterprise Software Sales experience
  • 5+ years focused on selling into State, Local, and Education (SLED) markets
  • Proven track record closing multi-million dollar SLED contracts
  • Deep knowledge of SLED procurement processes, cooperative contracts, NASPO ValuePoint, state contract vehicles, and E-Rate
  • Existing network of SLED security, compliance, and IT contacts across state agencies, local governments, and higher education
  • Strong understanding of NIST, CJIS, FERPA, StateRAMP/GovRAMP and other SLED cybersecurity/compliance frameworks
  • Experience working with systems integrators, channel partners, and public sector resellers
  • Proven ability to operate independently in a high-growth startup environment, balancing strategic planning with hands-on prospecting
  • Experience using CRM for forecasting, opportunity plans, and account strategies
  • U.S. Citizenship and ability to pass background check and unannounced drug testing
  • Demonstrated success in a fast-growing SaaS startup environment
  • Willingness to travel for customer engagements and industry events
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The Company
Reston, VA
54 Employees
Year Founded: 2021

What We Do

RegScale overcomes speed, timeliness, and cost effectiveness limitations in legacy GRC by bridging security, risk, and compliance through our Continuous Controls Monitoring platform. Our CCM pipeline of automation, dashboards, and AI tools deliver lower program costs, strengthen security, and minimize painful handoffs between teams. Achieve rapid certification for faster market entry, anticipate threats via proactive risk management, and automate evidence collection, access reviews, and controls mapping. Improve the Return on Investment (ROI) of existing tools by seamlessly exchanging data with our centralized CCM data lake, enabling continuous monitoring of security, risk, and compliance controls. Heavily regulated organizations, including Fortune 500 enterprises – both financial institutions and other sectors – as well as the government and entities that serve them, use RegScale to enhance stakeholder trust, lower costs, adapt to evolving risks, and start and stay compliant. Our customers report a 90% faster path to compliance certifications and a 60% reduction in audit preparation efforts, strengthening security programs and reducing costs. For more information, visit www.regscale.com

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