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About the role
We’re looking for an ambitious, experienced Sales Director to lead and grow Samba’s presence in India, based in Mumbai. This is a player-coach role: you’ll carry your own book of business and close strategic deals directly, while also building and managing a small team as it scales, setting the go-to-market strategy for the region from the ground up.
Reporting into regional commercial leadership, you’ll be responsible for driving revenue growth across India, targeting agency holding companies, media agencies and brand advertisers, while hiring, coaching and managing an account team as the market grows. You’ll bring both a strong personal sales track record and proven experience building or leading a team, ideally in ad tech, data, or media.
What You'll Do
advertisers across India, acting as Samba’s senior-most commercial presence in the market.
Build, coach, and manage a small but growing sales team, setting individual and team targets and supporting them through the full sales cycle.
Develop and execute the go-to-market strategy for India, including account planning, prospecting priorities, and regional expansion plans.
Act as a strategic advisor to agency and brand partners on how Samba’s data and analytics solutions can support their TV, video, and marketing strategies.
Represent Samba at industry events and with senior stakeholders, building Samba’s brand and credibility in the Indian market.
Partner cross-functionally with product, marketing, and global commercial leadership to feed India market needs into broader company strategy.
Meet or exceed team and individual quarterly and annual revenue targets.
Report regularly on pipeline, forecasting, and team performance to regional and global leadership.
Who You Are
8-10 years of sales experience in advertising, digital media, data-as-a-service, or ad tech, with a strong track record of quota attainment.
Prior experience as a player-coach, or in a hybrid IC/people-management sales role — comfortable both closing deals personally and developing a team.
Established senior-level relationships with agency holding companies, media agencies, and/or brand advertisers in India.
Demonstrated ability to build a market or territory from the ground up, ideally in a new or emerging region for an organization.
Strategic, consultative sales approach with strong negotiation and relationship-building skills.
Excellent communication and presentation skills; comfortable operating with a high degree of autonomy.
Willingness to travel within India (and occasionally internationally) as needed.
Knowledge of the TV/online/mobile advertising industry and data-driven marketing a strong plus#LI-AK1
Skills Required
- 8–10 years of sales experience in advertising, digital media, data-as-a-service, or ad tech, with a strong record of quota attainment
- Experience in a player-coach or hybrid individual contributor and people-management sales role
- Established senior-level relationships with agency holding companies, media agencies, or brand advertisers in India
- Experience building a market or territory from the ground up
- Strategic, consultative sales approach with strong negotiation and relationship-building skills
- Excellent communication and presentation skills
- Ability to operate with a high degree of autonomy
- Willingness to travel within India and occasionally internationally
- Knowledge of the TV, online, and mobile advertising industry and data-driven marketing
What We Do
Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers. Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better. Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.
