Sales Director, Brands & Agencies

Posted Yesterday
Be an Early Applicant
New York, NY
1-3 Years Experience
AdTech • Marketing Tech • Social Impact • Software • Analytics
Swayable is a research technology platform built to provide consumer insights based on science in as little as 24 hours.
The Role
The Sales Director will articulate the value of the Swayable platform to brands and agencies, strategize to generate revenue, develop account strategies, and cultivate deep client relationships while consistently exceeding sales goals and utilizing CRM tools to manage sales activities.
Summary Generated by Built In

Swayable is a fast-growing, cloud analytics product that measures public opinion and the impact of messages and advertising content on it. It is a 30-person team backed by top technology and social impact investors, including Y Combinator. Founded in 2018 by two physics PhDs, it is led by the former Executive Director for Digital Strategy at the New York Times. Clients include major consumer-facing brands (Amazon, Airbnb, Square, Paramount Pictures), technology companies (Meta, Google), researchers (MIT, Yale, Stanford) and mission-aligned advocacy campaigns (including multiple Democratic Presidential candidates).
Joining Swayable means being on a team whose work changes the course of history. The technology we develop is at the leading edge of transforming some of the world's most important campaign organizations and enterprises: combatting disinformation, protecting democracy, and supporting the sustainable growth of consumer-facing brands.
RESPONSIBILITIES INCLUDE
• Evangelize and articulate the unique value proposition of the Swayable platform to direct brands, creative agencies, and media buying/planning agencies
• Strategize and generate revenue from agencies and account assignments through sales calls and sales presentations
• Develop account strategies to secure long-term media and platform relationships, develop requests for proposal responses, while delivering against client business needs & objectives
• Grow and cultivate deep relationships at all levels within assigned accounts, demonstrating a thorough understanding of account's organization, needs and revenue potential
• Meet and exceed quarterly/annual sales goals
• Use CRM consistently to record sales activity, deal pipeline and forecast revenue accurately
• Proactively provide client insights, industry specific information and become the go-to subject matter expert in the creative and copy testing research space
REQUIREMENTS
• BA/BS or College Degree Preferred
• 2-3+ years of experience in consumer research or sales relating in some way to advertising or data
• Demonstrated track record of delivering against quota and excelling in a highly competitive market
• Exceptional communication, presentation and relationship building skills
• Excellent knowledge of marketing and research industry trends, technology platforms and pricing models
• Ability to think strategically, strong understanding of traditional and contemporary sales dynamics, tactics and strategies
• Strong working knowledge of Microsoft Office and CRM software (Excel, Word, PowerPoint, Hubspot and Salesforce.com or equivalent)
• Ability to work autonomously - stay organized and show/track progress weekly to management
• Ability to work remotely - flexible to work hours that spack time zones to support clients and internal meetings
PREFERRED EXPERIENCE
• Startup experience a strong plus
• Experience in selling market research tools, advertising and/or data is ideal
• Existing and current relationships with key decision makers at all levels of influence within Fortune 500 brands and/or top marketing agencies in New York, LA, and/or Chicago
• Active in industry trade and networking events
• Consumer Brand/Agency experience a plus
ABOUT YOU
• Self-motivated and outcomes-oriented
• Outgoing and resilient personality
• Motivated by Swayable's mission and excited about our clients and the important work they do with our technology
LOCATION: New York City
In-person workspace available. Occasional presence (e.g. once per week) expected, but remote work supported. Other locations may be considered.
BENEFITS
• 100% Medical, Dental & Vision Plans - no employee contribution required
• Generous PTO
• Equity options
• 401k plan
• Ongoing professional development investments
• Amazing company culture

Base salary range $130-170K, depending on location and experience.

Swayable is an equal opportunity employer. We strive to promote an organizational environment that values diversity and fosters growth. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other basis prohibited by law. The team especially encourages applicants from underrepresented backgrounds.

Top Skills

CRM
MS Office
The Company
New York City, NY
20 Employees
Hybrid Workplace
Year Founded: 2017

What We Do

Measuring the impact of the world's most important messages.

Swayable is a consumer insights research technology platform that measures how effectively media content changes opinions. We enable deep insights into the effects of campaign content at any stage in the creative process: from storyboards to final cuts.

Our clients are dramatically increasing the impact of the stories they tell on the world's most important issues.

Clients include major brands, agencies, foundations and political campaigns around the world.


We will never ask for personal data without permission in order to do our job. Informed user consent is designed into the core of the platform. Swayable exceeds the world’s highest regulatory standards on data privacy and security, including Europe’s GDPR.

The service is delivered via a cloud-based technology platform built in California, New York, Massachusetts, Colorado and Washington. Swayable is incorporated as a public benefit corporation dedicated to effective truth telling.

Why Work With Us

We accelerate social and economic progress by making scientific insights instantly accessible to decision-makers by:

Measuring the impact of the world’s most important campaigns.

Building the observational technology that enables discovery of attitude, opinion
and behavior.

Generating high-value experimental data to produce insights.

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