Sales Development Representative

Posted Yesterday
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London Borough of Hammersmith and Fulham, Greater London, England, GBR
In-Office
Entry level
Software
The Role
Generate and qualify pipeline for the Communications & Media business by prospecting, engaging decision-makers across telecom segments, executing multi-channel outreach, qualifying leads, and maintaining CRM data to hand off opportunities to Account Executives.
Summary Generated by Built In

Who Are We 

Hansen Technologies is a leading global provider of software and services that enable organisations to transform customer experiences and streamline critical business processes. With a footprint spanning over 80 countries, Hansen supports utilities, energy, and communications companies in delivering critical services efficiently and reliably. 

Our culture is built on collaboration, customer focus, and continuous innovation – creating an environment where talented individuals can make a meaningful impact and help shape the future of essential industries. 
 

We are proud to be an equal opportunities employer. Hansen celebrates diversity and is committed to creating an inclusive environment for all employees. We welcome applications from all qualified candidates regardless of age, disability, gender identity or expression, marital status, race, ethnicity, religion or belief, sexual orientation, or any other protected characteristic. If you require any adjustments during the recruitment process, please let us know. 

 

Why This Role Matters 

Create Pipeline. Engage Buyers. Drive Growth. 
 

As a Sales Development Representative (gn), you are at the forefront of Hansen’s growth strategy in the Communications & Media business. You play a critical role in identifying, engaging, and qualifying target prospects across telecom segments including MNOs, MVNOs, Fixed Operators, and PayTV. 

Working at the intersection of Sales and Marketing, you will turn intent signals into meaningful conversations — building pipeline and enabling our commercial teams to convert opportunities into revenue. 

Your work directly impacts our ability to generate new business, accelerate sales cycles, and expand Hansen’s presence in the global telecom market. 

 

What You’ll Do 

Pipeline Generation & Prospecting 

• Identify and prioritize high-potential accounts using intent data (e.g. Demandbase) 
• Proactively prospect, qualify, and convert leads into booked sales meetings 
• Take ownership of top-of-funnel pipeline generation and early-stage opportunity creation 

Outbound Engagement & Persona Targeting 

• Map buying committees within target accounts using tools such as LinkedIn Sales Navigator 
• Identify key stakeholders including decision-makers, influencers, and potential blockers 
• Craft highly personalized outreach messages tailored to specific personas and pain points 
• Execute multi-channel outreach campaigns (LinkedIn, email, phone) 

Lead Qualification & Conversion 

• Qualify inbound and outbound leads using structured frameworks 
• Assess customer needs, urgency, and fit before handing over to Account Executives 
• Ensure timely follow-up on marketing-qualified leads (MQLs) 

Tools, Data & Performance Optimisation 

• Use tools such as LinkedIn Sales Accelerator for list building and engagement and Microsoft Sales Accelerator for outbound sequencing 
• Continuously test and optimise messaging to improve conversion rates 
• Maintain accurate CRM data (Dynamics 365), including activity tracking and pipeline updates 

Collaboration & Continuous Improvement 

• Work closely with Marketing and Sales to align on ICPs, messaging, and campaign targeting 
• Provide feedback on market insights, buyer behaviour, and campaign effectiveness 
• Support broader go-to-market initiatives and event follow-ups where required 

 

What You Bring 

You’re someone who has: 

• A relevant Bachelor’s degree (or equivalent experience) 
• Strong communication and interpersonal skills 
• High level of organisation and attention to detail 
• Basic understanding of B2B sales processes and pipeline development 
• A proactive, results-driven mindset with strong self-motivation 
• Ability to quickly learn new topics and adapt messaging to different buyer personas 
• Experience working with CRM systems (e.g. Dynamics 365 or similar) 
• Familiarity with LinkedIn Sales Navigator and outreach/automation tools 

 

Nice to Have 

• First experience (internship or role) in sales, business development, or B2B marketing 
• Exposure to telecommunications, SaaS, or technology environments 
• Basic understanding of telecom products, services, and market dynamics 
• Experience supporting industry events or trade shows 
• Additional language skills depending on market focus 

 

Benefits and Perks 

Join us for a rewarding career with competitive compensation, health coverage, and strong development opportunities. We value work-life balance, recognise performance, and support continuous growth within a global, collaborative environment. 

Further details on our benefits package will be shared during the recruitment process. 

 

Skills Required

  • Relevant Bachelor's degree or equivalent experience
  • Strong communication and interpersonal skills
  • High level of organization and attention to detail
  • Basic understanding of B2B sales processes and pipeline development
  • Proactive, results-driven mindset with strong self-motivation
  • Ability to quickly learn new topics and adapt messaging to buyer personas
  • Experience working with CRM systems (e.g., Dynamics 365 or similar)
  • Familiarity with LinkedIn Sales Navigator and outreach/automation tools
  • First experience (internship or role) in sales, business development, or B2B marketing
  • Exposure to telecommunications, SaaS, or technology environments
  • Basic understanding of telecom products, services, and market dynamics
  • Experience supporting industry events or trade shows
  • Additional language skills depending on market focus
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The Company
HQ: Melbourne, Victoria
1,645 Employees
Year Founded: 1971

What We Do

Hansen Technologies (ASX:HSN) is a global software and services provider to the energy, water/utilities and telecommunications industries. The company currently serves more than 600 customers in over 80 countries, supported by a collaborative and diverse team that embraces the hybrid way of working. For connection and collaboration, we have more than 36 offices and development centres located around the world. Within the communications industry, 5G represents the next new frontier for our customers – that unchartered territory to create opportunities and capitalise on new business models and resulting revenue streams. In the energy sector, we are in the midst of a transition. The move to renewables and self-generated energy changes the traditional commercial model. Today, our customers are no longer in the era of supplying basic commodity services - they are in era of providing new energy services and related experiences. We help our customers traverse these challenges and opportunities and realise the next new monetisable experiences. And that is why our mission is to provide industry-specific software products and expertise that enables our customers to easily capitalise on the commercial opportunities of the evolving energy, utilities and communications markets. We make this possible by providing highly reliable, mission-critical software and specific industry expertise to help our customers more easily innovate and sell new services and market offerings, comply with changing market regulation, and power new business models in areas such as emerging sustainable energy supply, IoT, and new next-generation connected services. We aim to achieve this through long term collaboration with our customers and partners and through a global workforce of skilled professionals that embrace challenges and are committed to positive outcomes for our company, employees, customers, and the planet

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