CentralReach is a leading provider of autism and IDD care software for Applied Behavior Analysis (ABA), multidisciplinary therapy, and special education. Trusted by more than 200,000 users, we enable therapy providers, educators, and employers to scale the way they deliver ABA and related therapies with innovative technology, market-leading industry expertise, and world-class customer satisfaction.
Job Overview
We are seeking a motivated and results-driven SaaS Sales Development Representative (SDR) to join our growing sales team. The SDR will play a critical role in generating qualified sales opportunities by identifying, engaging, and nurturing prospective customers. This position is ideal for someone who thrives in a fast-paced technology environment and is passionate about sales, communication, and relationship building.
Key Responsibilities
- Prospect and identify potential clients through outbound calls, emails, LinkedIn outreach, and social selling.
- Qualify inbound and outbound leads based on business needs, budget, authority, and timing.
- Schedule meetings and product demos for Account Executives.
- Maintain accurate prospect and pipeline activity within CRM systems.
- Research target accounts and personalize outreach strategies.
- Collaborate with marketing and sales teams to optimize lead generation campaigns.
- Consistently achieve or exceed monthly KPIs and quota targets.
- Stay informed about SaaS industry trends, competitors, and product offerings.
- Build and maintain strong relationships with prospective customers.
Required Qualifications
- Excellent verbal and written communication skills.
- Strong organizational and time management abilities.
- Ability to handle objections and communicate value effectively.
- Self-motivated, coachable, and goal-oriented mindset.
Preferred Skills
- Familiarity with SaaS sales methodologies and sales funnels.
- Experience using CRM platforms such as Salesforce or HubSpot is a plus.
- Experience with outbound prospecting tools and sales engagement platforms.
- Knowledge of B2B sales environments.
- Strong problem-solving and active listening skills.
Key Performance Indicators (KPIs)
- Number of qualified meetings booked
- Outbound activity metrics (calls, emails, LinkedIn touches)
- Lead conversion rates
- Pipeline contribution
- Monthly and quarterly quota attainment
Compensation & Benefits
- Competitive base salary + uncapped commission structure
- Health, dental, and vision insurance
- Paid time off and holidays
- Career growth and advancement opportunities
- Ongoing sales training and mentorship
- Hybrid work flexibility
Why Join Us?
Join a high-growth SaaS company where innovation, collaboration, and career development are valued. You’ll have the opportunity to work alongside experienced sales leaders, contribute directly to revenue growth, and build a successful career in tech sales.
LI-HYBRID
Backed by Roper Technologies, Inc. (Nasdaq: ROP), and led by award-winning CEO Chris Sullens, CentralReach is entering an exciting phase of growth, innovation, and scale.
Recognized as one of the best places to work over 10 times by organizations such as Inc, Built In, and NJBIZ, our culture is centered around impact, inclusion, and flexibility. As a hybrid company with collaborative offices in Ft. Lauderdale, FL; Holmdel, NJ; and Verona, Italy, we foster a workplace where top talent can thrive and make a real difference in the lives of those we serve.
We offer competitive compensation, comprehensive health benefits, generous PTO, 401(k) matching, and paid parental leave to our full-time employees. Our team members also enjoy hybrid work schedules, career development support, wellness programs, and opportunities to give back through CR Cares™, our community engagement initiative.
Be part of a market leader driving the future of care. Explore opportunities at centralreach.com/careers.
Skills Required
- Excellent verbal and written communication skills
- Strong organizational and time management abilities
- Ability to handle objections and communicate value effectively
- Self-motivated, coachable, and goal-oriented mindset
What We Do
CentralReach’s story started in 2012 at an ABA clinic in Pompano Beach, Florida. The company's founder, a practicing Board Certified Behavior Analyst, was drowning in manual work – from paper billing and clinical data collection to clinical reporting.. With client outcomes in mind, she created a technology-based solution that reduced time-consuming administrative work and freed her to spend time where it matters most – serving clients. Today, under the leadership of Chris Sullens, award-winning CEO in the technology space, CentralReach remains committed to its founding mission: leveraging technology to support individuals with autism and intellectual and developmental disabilities and addressing the growing Autism and IDD care gap. Now the leader in its field, CentralReach continually strives to propel the industry forward through cutting-edge technology, an unrelenting commitment to excellence, and a culture devoted to serving the growing neurodiverse population. Trusted by more than 115,000 users, we enable therapy providers, educators, and employers to scale the way they deliver Applied Behavior Analysis therapy with innovative technology, market-leading industry expertise, and world-class customer satisfaction.
Why Work With Us
We are a mission-driven team who are lucky to get to impact and advance the future of autism and IDD care software. CentralReach is growing quickly, which provides the opportunity to learn and grow from within. We strive to provide career pathing opportunities, as well as leadership and management development training opportunities.
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