About the Role
We are looking for a high-energy, highly organized Sales Development Representative (SDR) to help expand our partner ecosystem and support direct merchant acquisition. This role sits at the front line of revenue growth — building relationships with referral partners, identifying qualified merchant opportunities, and creating pipeline for the Sales team.
This is a high-visibility role where your work directly impacts revenue, partnerships, and market expansion.
Partner Development
Engage inbound and outbound partner leads (ISVs, platforms, consultants, agencies, referral partners)
Maintain consistent communication cadence with active partners
Educate partners on product capabilities, onboarding process, and ideal customer profile
Identify partner-sourced merchant opportunities and move them into the pipeline
Track partner activity and performance inside CRM
Prospect merchants through outbound channels (email, LinkedIn, events, industry lists, partner referrals)
Conduct discovery calls to understand:
Business model
Payments needs
Compliance and regulatory complexity
Volume potential and growth profile
Qualify opportunities and transition to Account Executives or Sales leadership
Support early deal coordination with onboarding, underwriting, and compliance teams
Maintain clean CRM records (activities, notes, next steps, deal progression)
Track outreach metrics and conversion performance
Support reporting on lead sources, partner activity, and pipeline contribution
Work closely with Sales, Partnerships, Marketing, and Onboarding
Provide feedback on market trends, objections, and competitive intelligence
Support event follow-up and campaign outreach
RequirementsWho You Are
Core Traits
Curious and coachable
Comfortable in a fast-moving startup environment
Highly organized and process-driven
Strong communicator (written + verbal)
Resilient and consistent with outreach
1–3 years in Sales, SDR, Partnerships, or Customer-Facing roles (preferred but not required)
Experience in fintech, payments, SaaS, or regulated industries is a plus
Experience working with partners or referral channels is a plus
Experience using CRM tools (Zoho, Salesforce, HubSpot, etc.)
30 Days
Complete product and industry training
Begin outbound and partner outreach
Run discovery calls with supervision
60 Days
Independently qualify partner and merchant opportunities
Consistently hit outreach and meeting targets
Contribute qualified pipeline
90 Days
Fully own partner + merchant qualification workflows
Consistently generate qualified opportunities
Become a trusted front-line voice of the company
Qualified Opportunities Created
Partner Activation & Engagement
Meetings Booked
Pipeline Contribution
CRM Data Hygiene & Activity Completion
This role is critical to expanding our partner ecosystem and accelerating merchant adoption. You help ensure the right businesses enter the pipeline — improving close rates, onboarding success, and long-term customer quality.
BenefitsCompensation Structure (Example — Adjustable)
Base Salary + Variable Commission
Commission tied to:
Qualified opportunities created
Partner-sourced pipeline
Revenue contribution (optional depending on structure)
Skills Required
- 1-3 years in Sales, SDR, Partnerships, or Customer-Facing roles
- Experience in fintech, payments, SaaS or regulated industries
- Experience working with partners or referral channels
- Experience using CRM tools (Zoho, Salesforce, HubSpot, etc.)
What We Do
Approvely is a financial technology company providing payment infrastructure and solutions for regulated, specialized, and high-risk industries, focusing on stability, risk management, and compliance.







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