Sales Development Representative

Posted Yesterday
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Provo, UT, USA
In-Office
55K-75K Annually
Junior
Fintech • Information Technology • Payments • Financial Services
The Role
Drive outbound prospecting to SMB decision-makers, qualifying leads and booking discovery meetings for Account Executives. Execute high-volume calls and personalized emails, log activities in Outreach/CRM, maintain pipeline hygiene, master product/service value, share market insights, and continuously hit activity and meeting quotas while participating in training.
Summary Generated by Built In
ABOUT US
Pomelo is a boutique NYC-based recruiting agency that places the best talent with leading companies and startups across the globe. We enable hard-working and ambitious talent to work remotely from home, while gaining exposure into how the world’s top companies operate. We partner directly with leaders at these companies, fast-tracking exceptional candidates through the hiring process.
ABOUT THE ROLE
We are looking for an exceptional Sales Development Representative (SDR) to join a leading Utah-based HR company that makes it easier for small- and mid-sized businesses (SMBs) to employ people by streamlining payroll, employee benefits, HR, safety, and workers’ compensation services. 

As a SDR, you will be on the front line of this HR company's growth. Your mission is to connect with CEOs, founders, and HR leaders at high-potential companies, educate them on the ROI of partnering with the company, and secure qualified discovery calls for their team. This is a high-energy, metrics-driven role: expect a target of 15+ sales-qualified meetings booked each month. 
LOCATION
3 days in-person / hybrid at the Lindon, UT headquarters (395 W 600 N).
 

KEY RESPONSIBILITIES​​​​​​

Outbound Prospecting & Lead Generation

  • Conduct high-quality cold calling, social selling, and email sequencing to SMB decision-makers across Utah, Arizona, Wyoming, and other target markets.
  • Craft personalized messaging that highlights the company's ability to cut admin costs, improve benefits, and reduce risk for growing businesses.
  • Qualify prospects against their Ideal Client Profile (industry, headcount, multistate payroll needs, desire for bundled HR/benefits) and book meetings on AEs’ calendars.

CRM & Pipeline Management

  • Log all activities, dispositions, and notes in Outreach (or similar) in real time.
  • Maintain clean data hygiene and ensure a seamless hand-off to Account Executives.

Product & Market Expertise

  • Master the service stack—payroll, health & supplemental benefits, HR compliance, safety, workers’ compensation—and articulate the value in clear business terms.
  • Stay current on Professional Employer Organization (PEO) industry trends, competitor positioning, and regulatory changes impacting employers.

Continuous Improvement

  • Exceed weekly/monthly activity and meeting quotas; track personal KPIs.
  • Share call insights and objection trends with marketing to refine campaigns.
  • Participate in ongoing sales training and peer call-coaching sessions.

QUALIFICATIONS
  • Bachelor’s degree in a relevant field, or equivalent education
  • Preference for (but not required) candidates with 1+ year in a BDR/SDR or other high-volume outbound sales role (software, HR tech, PEO, or staffing preferred)
  • Comfortable making high-quality outbound calls per day and navigating gatekeepers
  • Excellent verbal, written, and digital communication skills; strong business acumen
  • Self-starter, resilient, and eager to learn in a fast-growing, team-oriented culture
  • Located in, or willing to travel occasionally to, Utah-front-range markets

COMPENSATION & BENEFITS

  • Competitive salary ($55k base, $75k OTE)
  • The best benefits in Utah: employer-subsidized health plans and access to dental, vision, life & disability, 401(k), and more
  • Generous PTO, paid holidays, and hybrid flexibility
  • Ongoing professional development with sales experts

Skills Required

  • Bachelor's degree in a relevant field or equivalent education
  • 1+ year in a BDR/SDR or high-volume outbound sales role (software, HR tech, PEO, or staffing preferred)
  • Comfortable making high-volume outbound calls daily and navigating gatekeepers
  • Excellent verbal, written, and digital communication skills; strong business acumen
  • Experience with Outreach or a comparable CRM and sales-engagement stack
  • Self-starter, resilient, and eager to learn in a fast-growing, team-oriented culture
  • Located in, or willing to travel occasionally to, Utah front-range markets
Am I A Good Fit?
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The Company

What We Do

Pomelo builds the infrastructure for the next generation of financial products, powering card issuance, processing, and payment operations across Latin America with an API-first platform.

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