As a Sales Development Representative,
you will run the qualification engine that converts raw interest into
sales-ready pipeline. You will apply a defined qualification process to every
lead, keep the pipeline clean and current, and keep Marketing and Sales aligned
as leads move from first touch to first meeting. Readiness here is determined
by process. You apply the framework consistently, so the sales team engages
only with leads that meet the bar.
• Qualify every inbound and outbound lead against a defined
qualification framework, applying it consistently so lead readiness is a
process outcome rather than a personal judgment call.
• Prioritize leads by fit and intent, and route qualified
opportunities to the right sales owner without delay.
• Nurture leads that are not yet sales-ready, keeping them engaged
until timing and intent align.
• Own response-time accountability: track the follow-up status of
every lead and escalate anything that slips past the agreed window.
• Keep Marketing and Sales aligned across the funnel, ensuring
clean handoffs, shared context, and a continuous feedback loop on lead quality.
• Maintain complete and accurate CRM records as the single source
of truth for pipeline health.
• Report weekly on funnel performance, including lead volume,
qualification rate, and time-to-qualification.
Requirements
• 1–3 years in sales development, inside sales, or business
development, ideally in B2B, industrial, SaaS, or technical/deep-tech products.
• Confidence engaging technical and senior buyers, including plant
heads, operations leaders, and engineering decision-makers.
• Hands-on CRM experience (Zoho, Salesforce, HubSpot, or similar)
and the discipline to keep records accurate without being prompted.
• Strong written and verbal communication. You are often the first
impression a prospect has of us.
• A process-oriented, high-ownership mindset, comfortable being measured
on response times and follow-through.
• Familiarity with outbound tooling such as Apollo or LinkedIn
Sales Navigator.
• Exposure to subscription or as-a-service (XaaS) commercial
models.
• Experience qualifying across multiple product lines or buyer
personas simultaneously.
Skills Required
- 1-3 years in sales development, inside sales, or business development (B2B, industrial, SaaS, or technical/deep-tech)
- Confidence engaging technical and senior buyers (plant heads, operations leaders, engineering decision-makers)
- Hands-on CRM experience (Zoho, Salesforce, HubSpot, or similar) and discipline to keep records accurate
- Strong written and verbal communication
- Process-oriented, high-ownership mindset; accountable for response times and follow-through
- Familiarity with outbound tooling such as Apollo or LinkedIn Sales Navigator
- Exposure to subscription or as-a-service (XaaS) commercial models
- Experience qualifying across multiple product lines or buyer personas simultaneously
- Ability to report weekly on funnel performance (lead volume, qualification rate, time-to-qualification)
What We Do
Marketscope is a technology company specializing in the development and integration of Advanced Driver Assistance Systems (ADAS) and the scaling of production-grade AI/ML applications. The company focuses on AI platform engineering and product stacks, targeting strategic enterprise accounts and government sales, particularly within the Indian market, while expanding its reach into new international industries.
