Sales Development Representative, Fortune Media – Programmatic
The Opportunity
Being an SDR is often a first step to jump-starting a career in sales. As an essential member of Fortune's programmatic media sales team, the Sales Development Representative (SDR) plays a key role in driving revenue growth.
The SDR is often the first point of contact with potential clients – an important first impression. You will be tasked with performing outbound activities to generate interest across a wide array of prospective new customers, and with speaking to prospective customers who have expressed interest in our services.
The primary responsibility of the position is to execute high-volume activity (e-mail, phone calls, social) to generate initial meetings for the sales team that translate into meaningful pipeline value.
Join us and be at the forefront of forging meaningful connections that drive Fortune's impact in the programmatic space!
About Us:
Fortune, a leading global business news publication, has been a trusted source for decades, delivering insightful coverage of business, finance, and innovation. Our award-winning content empowers business leaders with the knowledge to navigate and succeed in the ever-evolving world of industry and commerce. Join us at Fortune, where passion for business meets journalistic excellence, and play a pivotal role in connecting our unparalleled insights with key industry players.
Day to Day:
1. Lead Generation: Proactively identify and generate new business opportunities through targeted outbound prospecting within the programmatic and digital media industry.
2. Qualification: Qualify and nurture leads to ensure alignment with our ideal client profile. Understand client needs and effectively communicate the value proposition of Fortune's programmatic solutions.
3. Meeting Setting: Schedule high-quality meetings with programmatic buyers, agencies, and client-direct prospects to further the sales process.
4. Collaboration: Work closely with the programmatic sales team to strategize and execute outreach plans. Collaborate with Marketing to align messaging and campaigns for lead generation.
5. CRM Management: Maintain accurate and up-to-date records of leads, activities, and communications in Salesforce
6. Market Research: Stay informed about industry trends, competitive landscapes, and emerging technologies within the programmatic and digital media space.
Qualifications:
· Bachelor’s degree in Business, Marketing, or a related field.
· Minimum of 2 years of experience in programmatic, digital media, or sales development.
· Strong understanding of programmatic advertising and digital media ecosystem.
· Excellent email communication and interpersonal skills.
· Extreme comfort with outbound sales calls and prospecting.
· Willingness and passion for trying new things, acting entrepreneurial, and being creative in engaging potential clients.
· Proactive and results-oriented mindset.
· Familiarity with Salesforce and sales tools.
Compensation:
Salary range $50,000 - $70,000 base + variable commission/bonus 64k-84k OTE
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What We Do
FORTUNE is a global media organization dedicated to helping its readers, viewers, and attendees succeed big in business through unrivaled access and best-in-class storytelling. We drive the conversation about business. With a global perspective, the guiding wisdom of history, and an unflinching eye to the future, we report and reveal the stories that matter today—and that will matter even more tomorrow. With the trusted power to convene and challenge those who are shaping industry, commerce and society around the world, FORTUNE lights the path for global leaders—and gives them the tools to make business better.
