Sales Development Representative - Financial Institutions

Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds,  and make a meaningful impact, we want to hear from you.

We're looking for a Sales Development Representative (SDR) to join our Financial Institutions sales team. This role supports all aspects of the company’s sales activities and will prospect and develop qualified sales opportunities. SDRs are responsible for supporting, winning and developing current and prospective accounts by working closely with the sales teams through, but not limited to, outbound cold-calling efforts (SDR), email campaigns, and/or inbound lead qualification.

What you will do

• Market Intelligence: Execute deep-dive research and data mining on target financial institutions to identify high-value opportunities within assigned territories
• Pipeline Generation: Spearhead multi-channel "touch" campaigns and follow up on digital leads (webcasts/eSeminars) to secure qualified appointments
• Sales Operations: Maintain CRM integrity by managing lead lifecycles, meeting notes, and prospecting data within Salesforce
• Strategic Alignment: Partner with Sales to develop precision target lists and synchronize calendars for optimized geographic outreach
• Cross-Functional Collaboration: Act as a liaison between internal teams to refine lead qualification and improve feedback loops on lead outcomes
• Growth Analytics: Track and report on key business development metrics, linking prospecting activity directly to revenue generation
• Deal Support: Facilitate the RFP process and reference gathering while representing the brand at high-impact industry tradeshows and conferences

What experience you need

• Bachelor’s degree, preferably in business related discipline
• 2+ years of experience in sales, business development, lead generation, or other related sales roles
• Outbound telephone cold-calling experience preferred, particularly in enterprise and/or midmarket B2B sales environments
• Exposure selling/introducing/discussing services with Director or “C” level executives
• Ability to open doors via telephone conversations and reach key decision-makers
• Knowledge/experience with a 'contact’ database such as Salesforce preferred
• Strong writing and interpersonal communication skills: creative, articulate, concise, and persuasive

What could set you apart

• Experience working at or with Financial Institutions or Credit Unions
• Ability to multi-task and handle multiple deadlines
• Positive, resilient, upbeat, and determined personality
• Team player mentality with ability to make independent choices and recommendations without immediate direction or supervision
• Exceptional problem solving, analytical, and research skills
• Located in Atlanta, GA

Equifax is required by law to include a good-faith salary range for this role. This compensation range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to: skill sets; experience and training; and other business and organizational needs. At Equifax, it is not typical for an individual to be hired at or near the top of the range for their role. A reasonable estimate of the current base salary range is $67,630.00 to $80,000.00. This position is also eligible for our sales incentive compensation program at approximately 25%. The application window is anticipated to close on Wednesday, April 15, 2026. This date is a good faith estimate only and may be modified where necessary.

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We offer comprehensive compensation and healthcare packages, 401k matching, paid time off, and organizational growth potential through our online learning platform with guided career tracks.

Are you ready to power your possible?  Apply today, and get started on a path toward an exciting new career at Equifax, where you can make a difference!

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