Sales Development Representative (Enterprise)

About Us:

Innovapptive is a category-defining SaaS company building the world’s most advanced AI-powered Connected Worker Platform for the industrial sector. Headquartered in Houston, TX, and backed by Vista Equity Partners, Innovapptive is on a mission to reimagine how industrial work gets done — connecting frontline workers, back-office systems, and assets in real time to drive higher safety, reliability, and productivity.

Our platform is trusted by some of the world’s largest enterprises — including Shell, Hess, Cenovus Energy, W.R.Grace, Westlake Chemicals, UNICEF, Kimberly Clark, Scott Miracle Gro, and Newmont Mining to name a few, and across chemicals, energy, mining, and manufacturing industries. These customers have achieved tangible, hard-dollar results, such as:

• Over $40 million in annual EBITDA savings at a single enterprise.
• 10× frontline productivity improvements through mobile-first and AI-enabled workflows.
• 15–20% maintenance cost reductions and significant uptime gains across plants and sites.

Innovapptive is recognized by leading industry analysts for its differentiated value creation model:

• Named a Leader in the Frost & Sullivan Industrial Connected Worker Radar.
• Featured by Gartner in “Connected Factory Worker” research and the Hype Cycle for Manufacturing Operations Strategy.
• Cited by LNS Research for delivering 3–5× greater value than point solutions through unified OT–IT execution, AI/vision innovation, and field-proven ROI.

Our growth is backed by Tiger Global Management and Vista Equity Partners, one of the world’s premier software investors, known for scaling high-performance SaaS companies. Together, we are building the next-generation AI Powered Connected Worker Platform, combining cutting-edge technologies — SLM’s, Generative AI, Computer Vision, and Intelligent Orchestration — into a unified system that transforms plant operations globally.

Today, with over 300+ employees across the U.S., India, and ANZ, Innovapptive stands at a pivotal inflection point: with an ambition to scale to $100M ARR within the next 3-4 years by industrializing every aspect of our product, engineering, and customer delivery systems.

The Role
This role is not about high-volume, transactional lead lists or feature-based messaging. You will partner closely with GTM leadership, Marketing, AEs, and RevOps to generate qualified enterprise opportunities via hyper-personalized outbound motions targeting Directors, VPs, Site Heads, and Cost Take-Out executives. As an Enterprise Outbound SDR, you will be a strategic pipeline driver for Innovapptive’s Top-Down and Bottom-Up campaigns. Your mission isn’t simply outreach - it’s to engage senior operational leaders with economic proof points that demonstrate clear P&L impact, drive urgency, and accelerate executive-level conversations.

• Execute targeted, account-based outbound motions to enterprise prospects (Fortune 500 and large manufacturers), leveraging email, phone, and LinkedIn outreach with value-led narratives.
• Conduct deep research on target accounts: economic drivers, maintenance Opex pressures, backlog risks, margins, labor costs, and strategic initiatives.
• Identify and engage decision makers and key economic stakeholders (Director & above) to surface problems tied to cost, downtime, complexity, and inefficiency.

• Lead conversations anchored on economic value, demonstrating a clear understanding of cost take-out levers and margin impact.
• Disqualify quickly and confidently when prospects show no urgency, no P&L ownership, or no capacity to act.
• Convert outreach into Sales Qualified Leads (SQLs) with clear economic context and urgency indicators.

• Collaborate with AEs and Sales leadership to refine ICP, value stories, objection frames, competitive differentiators, and executive playbooks.
• Feedback market signals into messaging refinement and play optimization - elevating the quality of enterprise touch points.
• Maintain exceptional CRM hygiene, documenting insights that drive field alignment and forecasting accuracy.

• Pipeline creation (qualified discovery calls / executive conversations).
• Meeting handoffs with economic context and urgency indicators documented.
• Speed and quality of engagement vs. volume alone.
• Contribution to forecastable and predictable pipeline.

• 2+ years in a strategic SDR/Enterprise SDR role selling into large enterprise accounts with long sales cycles and multi-stakeholder engagement.
• Experience navigating complex buying committees and selling into manufacturing/industrial or business-critical environments.

• Comfortable speaking the language of P&L, maintenance Opex, contractor spend, margin defense, backlog, and cost take-out outcomes - not product features.
• Ability to translate operational challenges into economic impact discussions.

• Confidence engaging Director, VP, and senior operational leaders with concise, value-led verbal and written communications.
• Executive-grade email, sequence, and messaging design with clear outcomes rather than generic value statements.

• Demonstrated ability to research accounts thoroughly and create hyper-personalized outreach that resonates with economic priorities.
• Judgment to disqualify when urgency or decision ownership is absent.
• Strong sense of ownership, discipline in activity execution, and quality signal detection.

• CRM proficiency (Salesforce preferred) with excellent data hygiene habits.
• Familiarity with sales engagement platforms (Outreach, LinkedIn Sales Navigator, Lusha, Zoominfo).
• Comfortable using ChatGPT, Gemini, Claude, Perplexity, among other AI tools.

Innovapptive does not accept and will not review unsolicited resumes from search firms.
Innovapptive is an equal opportunity employer and is committed to a diverse and inclusive workplace.  Qualified applicants will receive consideration for employment without regard to race, color, religion or creed, alienage or citizenship status, political affiliation, marital or partnership status, age, national origin, ancestry, physical or mental disability, medical condition, veteran status, gender, gender identity, pregnancy, childbirth (or related medical conditions), sex, sexual orientation, sexual and other reproductive health decisions, genetic disorder, genetic predisposition, carrier status, military status, familial status, or domestic violence victim status and any other basis protected under federal, state, or local laws.