Retention Marketing Specialist

Reposted 23 Hours Ago
Be an Early Applicant
West Chester, PA
In-Office
Junior
Digital Media • eCommerce • Retail
The Role
The Retention Marketing Specialist executes email and mobile marketing campaigns, collaborates with cross-functional teams, and analyzes campaign performance.
Summary Generated by Built In

Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects and amazing careers. QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road.

Your Opportunity, Your Team

Retention Marketing Specialist will be responsible for the day-to-day execution of QVC email marketing and mobile campaigns. In this role you will execute hundreds of email campaigns and mobile messages that utilize best practices to drive continuous improvement of the program. Marketing Specialist will utilize impactful marketing planning, collaborate with ecommerce & creative partners, to deliver targeted email and mobile campaigns.

Where You'll Work

This role is hybrid and will require you to be onsite in QVC Studio Park in West Chester, PA several days per month. Job seekers must reside in one of the following states to be considered: PA, NJ, or DE. Relocation assistance is not available for this role.

What You'll Do

  • Act as the project manager for hundreds of email campaigns as assigned by Manager from concept to deployment to performance analysis.
  • Strategically determine production schedule, create & plan multiple campaign.
  • Partner with eCommerce to determine key sales points, insure alignment to event/programming messaging and insure images are available in accordance to email timeline.
  • Create complete, detailed creative brief and independently directs copy, design and HTML teams with core focus of each campaign.
  • Review email campaign results as provided by Tableau & Adobe
  • Partner with the Campaign Management team to obtain the appropriate customer list to launch via email system (Bluecore). Monitor to confirm 100% completion.

What You'll Bring

  • BA in marketing, communications, or related field; or equivalent experience required
  • 2 plus years professional experience, within digital or email marketing, or eCommerce
  • Demonstrated experience working in a cross-functional, teamwork-based environment is critical

#LI-ST4 #LI-Hybrid

    Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.

    QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at [email protected] for assistance.

    If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate's qualifications, skills, experience, and geographic location as well as business and market conditions.

    Top Skills

    Adobe
    Bluecore
    Email Automation Software
    Email Marketing
    Mobile Campaigns
    Tableau
    Am I A Good Fit?
    beta
    Get Personalized Job Insights.
    Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

    The Company
    HQ: West Chester, PA
    10,001 Employees

    What We Do

    Curated Experiences. Infinite Possibilities.®

    We believe in a Third Way to Shop® – beyond transactional ecommerce or traditional brick-and-mortar stores – for customers who crave engaging shopping experiences.

    We're a select group of diverse businesses that provide customers with curated collections of unique products, made personal and relevant by the power of storytelling. We combine the best of retail, media, and social to curate experiences, conversations, and communities for millions of highly discerning shoppers. We bring joy, inspiration, and humanity to shopping. We also curate large audiences, across our many platforms, for our thousands of brand vendors.

    Qurate Retail Group comprises seven leading retail brands – QVC®, HSN®, Zulily®, Ballard Designs®, Frontgate®, Garnet Hill®, and Grandin Road®. We reach approximately 218 million homes worldwide via 14 television networks and reach millions more via multiple streaming services, social pages, mobile apps, websites, print catalogs, and in-store destinations.

    We're a world leader in video commerce globally, among the top ecommerce retailers in North America (according to Digital Commerce 360), and a leader in mobile commerce and social commerce.

    Similar Jobs

    Chewy Logo Chewy

    Operations Manager

    eCommerce • Healthtech • Pet • Retail • Pharmaceutical
    Hybrid
    Wilkes-Barre, PA, USA
    18000 Employees

    Coupa Logo Coupa

    RVP, Premium + Support - 10966

    Artificial Intelligence • Fintech • Information Technology • Logistics • Payments • Business Intelligence • Generative AI
    In-Office or Remote
    Philadelphia, PA, USA
    2500 Employees

    Ahold Delhaize USA Logo Ahold Delhaize USA

    Analyst HRIS Release & Testing

    AdTech • eCommerce • Food • Marketing Tech • Retail
    In-Office
    Carlisle, PA, USA
    10000 Employees
    75K-113K Annually

    Ahold Delhaize USA Logo Ahold Delhaize USA

    Analyst Data Visualization

    AdTech • eCommerce • Food • Marketing Tech • Retail
    In-Office
    Carlisle, PA, USA
    10000 Employees
    93K-160K Annually

    Similar Companies Hiring

    ClickMint Thumbnail
    Marketing Tech • Generative AI • eCommerce • AdTech
    Malibu, CA
    9 Employees
    PRIMA Thumbnail
    Travel • Software • Marketing Tech • Hospitality • eCommerce
    US
    15 Employees
    Scotch Thumbnail
    Software • Retail • Payments • Fintech • eCommerce • Artificial Intelligence • Analytics
    US
    25 Employees

    Sign up now Access later

    Create Free Account

    Please log in or sign up to report this job.

    Create Free Account