Regional Vice President, Business Development - North America

Posted 3 Days Ago
Be an Early Applicant
2 Locations
Hybrid
Expert/Leader
AdTech • Marketing Tech • Software
The Role
Lead and scale North American business development: build and manage a BD team, own senior agency and brand relationships, define regional go-to-market strategy, drive cross-functional initiatives, represent Adlook externally, and mentor the team to hit revenue targets.
Summary Generated by Built In

North America is a top growth priority for Adlook, and we're looking for the leader to build it. As VP of Business Development, North America, you'll build and lead a team of Business Development Reps, own senior relationships with agencies and brands, and set the go-to-market strategy for the region. 

What You'll Do

  • Take an entrepreneurial approach to winning new business across North America, with the US as a focus market

  • Build and lead a team of Business Development Reps across the region

  • Own relationships with senior stakeholders at agencies and brands

  • Drive cross-functional projects to deliver against business expectations

  • Evangelize Adlook's values and USPs within the regional team and with clients

  • Mentor and lead the team

  • Define and execute the go-to-market strategy for North America, in partnership with global leadership

  • Represent Adlook at industry events, conferences, and client meetings to build brand presence in the region

Requirements

  • 10+ years in business development / sales within adtech, martech, or digital media — ideally with DSP, programmatic, or performance marketing exposure in a managerial role

  • Proven track record building and scaling a BD or sales team from the ground up

  • Established network of senior relationships at agencies and/or brands in the US market

  • Strong commercial acumen — comfortable owning a revenue number and building the plan to hit it

  • Experience operating in a high-growth, entrepreneurial environment with limited structure

  • Excellent stakeholder management skills, able to work cross-functionally with Product, Marketing, and Ad Operations

  • Based in the US (or willing to relocate), with flexibility to travel across North America

  • Fluent English; additional languages a plus

Why Adlook?

  • A real leadership mandate. This isn't inheriting a built-out org — it's building one. You'll shape the team, the strategy, and the North America playbook from close to zero.

  • Backed, not bootstrapped. As part of RTB House Group, you get the stability and resources of an established global player while still working with startup speed and autonomy.

  • A seat at the table. Direct visibility with senior leadership and a real say in how Adlook shows up commercially in the region.

  • Momentum. North America is a strategic growth priority right now — you're joining at the point where the impact of what you build is most visible.

Skills Required

  • 10+ years in business development or sales within adtech, martech, or digital media
  • Proven track record building and scaling a business development or sales team from the ground up
  • Established network of senior relationships at agencies and/or brands in the US market
  • Strong commercial acumen; comfortable owning a revenue number and building plans to hit it
  • Experience operating in a high-growth, entrepreneurial environment with limited structure
  • Excellent stakeholder management skills; able to work cross-functionally with Product, Marketing, and Ad Operations
  • Based in the US or willing to relocate, with flexibility to travel across North America
  • Fluent English
  • Exposure to DSP, programmatic, or performance marketing
  • Additional languages
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The Company
HQ: Warsaw, Warsaw
196 Employees

What We Do

Adlook is redefining how brands grow across the open web and Connected TV. We are an independent, self-driving media buying platform for the open internet – AI-powered and outcomes-focused. Our mission is to empower product-driven brands to grow faster and smarter - cutting through digital noise and turning media into measurable results. Programmatic advertising has failed to deliver on its promise. Targeting data is often inaccurate - with studies showing 82% of users misclassified in third-party segments. Media efficiency remains poor, with less than half of ad spend reaching publishers. And ecosystem complexity forces advertisers into opaque and inefficient supply paths. Adlook fixes these flaws with a fully integrated, outcome-driven approach. Our proprietary Smart Audiences leverage generative AI to double targeting precision compared to legacy segments. Our Deep Learning Bidder ensures 90% more efficient media buying paths, while our built-in Supply Path Optimization delivers seven times better media quality. With partnerships across Adelaide, Lumen, and Scope3, we lead in measuring and optimizing attention, brand lift, and sustainability impact. Founded in 2022, Adlook operates across 10 global offices with 200+ experts, backed by 400+ engineers within a global AdTech cooperating with 7,000+ advertisers in 100+ markets. Trusted by brands from automotive to FMCG, Adlook brings together deep technology and human expertise to prove that in a complex digital world, advertising can be both effective and efficient. It’s how we finally bring programmatic to a place where it can rise to its original promise.

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