Regional Sales Manager

Posted 2 Days Ago
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Rochester, NH, USA
In-Office
Senior level
Other • Transportation • Energy
The Role
Leads North American filtration sales performance, revenue, margin, and market share. Coaches four field sales representatives, manages account plans and pipelines, forecasts results, develops customer relationships, and drives growth through new markets, cross-selling, product launches, and improved CRM discipline. Partners with Sales Operations, Marketing, Product Management, Inside Sales, and Customer Service while holding the team accountable to activity and performance standards.
Summary Generated by Built In
Job Requirements


Why work for us? 

Alkegen brings together two of the world’s leading specialty materials companies to create one new, innovation-driven leader focused on battery technologies, filtration media, and specialty insulation and sealing materials. Through global reach and breakthrough inventions, we’re delivering products that enable the world to breathe easier, live greener, and go further than ever before. 

With over 60 manufacturing facilities with a global workforce of over 9,000 of the industry’s most experienced talent, including insulation and filtration experts, Alkegen is uniquely positioned to help customers impact the environment in meaningful ways. 

Alkegen offers a range of dynamic career opportunities with globe-spanning reach. From production operators to engineers, technicians to specialists, sales to leadership, we’re always looking for top talent ready to bring their best. Come grow with us! 

 

About the Role 

The North America Filtration Manager owns revenue and gross margin performance for Alkegen's filtration business across North America, with a focus on growing High Efficiency Filtration and Micro Fine Glass Filtration. A core part of the role is coaching four Field Sales Representatives and holding them accountable for the day-to-day disciplines that drive results: consistent customer visits, timely follow-up, and accurate, up-to-date CRM records. You will set the operating rhythm, expectations, and accountability needed to deliver business targets: building a robust pipeline, coaching the team on key account planning, and communicating Alkegen's value proposition to grow share with existing customers and expand into new markets. You will partner closely with the North America Sales Director, Inside Sales, Sales Operations, Customer Service, Marketing, and Product Management to turn the commercial strategy into results in the field. 


Job Description 

Field Sales Coaching & Accountability 

  • Lead, coach, and mentor a team of four Field Sales Representatives, spending regular time in the field on joint customer visits and ride-alongs to observe, model, and give real-time feedback 
  • Set clear activity standards for each rep (customer visit frequency, account coverage, and prospecting) and hold reps accountable for meeting them 
  • Ensure reps follow up promptly on customer meetings, quotes, samples, and open opportunities, so that no customer commitment is left unanswered 
  • Hold reps accountable for keeping CRM current: logging visits and activities, updating opportunities and stages, and maintaining account plans 
  • Run a consistent operating rhythm of weekly one-on-ones, pipeline and deal reviews, and team meetings, using CRM data to inspect activity and coach on gaps 
  • Set individual targets and goals, manage performance against them, and address underperformance directly and constructively 
  • Recruit, onboard, and develop talent to build a high-performing team, and champion new processes and tools, explaining the “why” to drive adoption 

Customer & Key Account Leadership 

  • Lead development and implementation of customer account plans and support your team with cross-geography coordination 
  • Lead from the front with senior customer decision makers, positioning Alkegen as an industry-leading partner rather than a vendor 
  • Coach reps to build and execute strategic account plans for key accounts, with clear growth, cross-sell, and wallet-share objectives 
  • Identify and pursue new solutions, applications, and markets to drive organic growth, including the commercialization of new products 
  • Monitor customer engagement and churn risk, and lead win-back efforts on at-risk or lost accounts 

Business Growth & Pipeline Management 

  • Own revenue, gross margin, and market share targets for the North America filtration business, translating the commercial plan into product, regional, and account-level goals 
  • Build and maintain a healthy pipeline that supports consistent growth, monitoring coverage, conversion, win rate, and deal aging 
  • Deliver accurate monthly forecasts and use the results to refine account priorities and go-to-market tactics 
  • Partner with Inside Sales to optimize account coverage, focusing field reps on accounts with the highest growth potential 
  • Grow High Efficiency and Micro Fine Glass Filtration sales by identifying priority applications and customers, and partnering with Product Management on technical specifications, qualification requirements, and new product launches 

Sales Tools, Data & Performance Reporting 

  • Use CRM data and dashboards to monitor rep activity, pipeline quality, and account plan progress across the team 
  • Track KPIs (revenue, margin, market share, win rate, pipeline health, and churn) and act on the insights to course-correct 
  • Partner with Sales Operations on territory design, account assignments, and quota setting to ensure balanced coverage aligned to growth opportunity 
  • Prepare filtration business inputs for monthly performance reviews and Quarterly Business Reviews with the North America Sales Director 

Cross-Functional Partnership 

  • Ensure seamless handoffs to Customer Service so customer commitments are met 
  • Partner with other regional and territory managers to share market / customer insights and best practices 
  • Collaborate with Marketing and Product Management on filtration campaigns, pricing actions, and growth initiatives 


Requirements: 

  • Bachelor's degree in Business, Engineering, or a related field 
  • 5+ years of B2B sales experience in industrial manufacturing, including at least 3 years leading or coaching field sales representatives 
  • Demonstrated success coaching field sales reps and holding them accountable to activity, follow-up, and CRM standards 
  • Track record of meeting or exceeding revenue and margin targets selling technical products to a broad customer base with a long tail of accounts 
  • Experience with key account planning, pipeline management, sales forecasting, and sales performance management 
  • Strong working knowledge of a major CRM platform (Salesforce, Microsoft Dynamics, or equivalent) and proficiency in Excel 
  • Proven ability to build relationships with senior customer decision makers and communicate a technical value proposition 

Desired Skills/ Experiences 

  • Experience in High Efficiency and Micro Fine Glass Filtration, including technical selling and working through qualification cycles with demanding customers 
  • Experience selling across multiple product lines 
  • Experience partnering with Inside Sales to optimize account coverage 
  • Exposure to cross-sell and wallet-share expansion programs supported by contemporary sales management tools 
  • Comfortable with uncomfortable conversations and holding team members accountable to standards 
  • A catalyst for change, open to introducing new thinking, approaches, processes, and tools 
  • Willingness to travel to customer sites across North America 

If you are interested in being part of a world class function here at Alkegen then we would love to hear from you.


At Alkegen, we strive every day to help people – ALL PEOPLE – breathe easier, live greener and go further than ever before. We believe that diversity and inclusion is central to this mission and to our impact. Our diverse and inclusive culture drives our growth & innovation, and we nurture it by actively embracing our differences and using our varied perspectives to solve the complex challenges facing our changing and diverse world. 


Employment selection and related decisions are made without regard to sex, race, ethnicity, nation of origin, religion, color, gender identity and expression, age, disability, education, opinions, culture, languages spoken, veteran’s status, or any other protected class.

Skills Required

  • Bachelor's degree in Business, Engineering, or a related field
  • 5+ years of B2B sales experience in industrial manufacturing
  • At least 3 years leading or coaching field sales representatives
  • Demonstrated success coaching field sales representatives and enforcing activity, follow-up, and CRM standards
  • Track record of meeting or exceeding revenue and margin targets selling technical products
  • Experience with key account planning, pipeline management, sales forecasting, and sales performance management
  • Strong working knowledge of Salesforce, Microsoft Dynamics, or an equivalent CRM platform
  • Proficiency in Excel
  • Ability to build relationships with senior customer decision makers and communicate a technical value proposition
  • Experience in High Efficiency and Micro Fine Glass Filtration
  • Experience selling across multiple product lines
  • Experience partnering with Inside Sales to optimize account coverage
  • Exposure to cross-sell and wallet-share expansion programs supported by sales management tools

Alkegen Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Alkegen and has not been reviewed or approved by Alkegen.

  • Fair & Transparent Compensation — Pay is considered fair or strong in several roles and locations, with mentions of great pay and fair pay for the job. Competitive hourly operator wages and overtime opportunities in some sites reinforce this perception.
  • Leave & Time Off Breadth — Generous PTO, paid holidays, and paid sick days are available, with some salaried roles offering manager‑approved unlimited time off. These elements indicate broad time‑off options across the package.
  • Retirement Support — A 401(k) with employer match, in some cases with immediate vesting, is part of the offering. This reflects structured retirement support across many roles.

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The Company
HQ: Tonawanda, NY
915 Employees
Year Founded: 2021

What We Do

Alkegen is a specialty materials leader serving mission-critical systems that the world is focused on for the future, including: battery technologies, electric vehicles, filtration media, and specialty insulation materials that enable customers to reduce fossil fuel consumption, save energy, and live greener. We help people breathe easier, live greener, and go further than ever before. Our experience speaks for itself. Bringing together two of the world’s leaders in specialty materials, Unifrax and Lydall, Alkegen is a leader in innovation. We are a vertically integrated manufacturer with the global reach and talent to solve your most demanding applications. With 60 manufacturing facilities and 9,000+ highly skilled employees located around the world, we can solve any challenge. Dedicated to sustainability and human health, we are uniquely positioned to help customers impact the environment in meaningful ways. We are Alkegen.

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