Regional Sales Manager

Posted 2 Days Ago
Be an Early Applicant
Detroit, MI, USA
In-Office
100K-125K Annually
Senior level
Insurance
The Role
Develop and execute territory sales strategies through independent insurance agencies. Build agency relationships, identify and appoint new business partners, support sales initiatives, monitor performance, analyze market and territory data, prepare leadership reports, collaborate with underwriting, and deliver training on products, services, and industry updates. The role serves the Detroit/Eastern Michigan territory and requires significant field engagement while working remotely.
Summary Generated by Built In
Company Overview

Recognized as a Milwaukee Journal Sentinel Top Workplace for 14 consecutive years, including three years of being honored as number one! Join us at West Bend, where we believe that our associates are our greatest asset. We hire talented individuals who are conscientious, dedicated, customer focused, and able to build lasting relationships. We create and maintain an environment where you feel a sense of belonging and appreciation. Your diversity of thought, experience, and knowledge are valued. We’re committed to fostering a welcoming culture, offering you opportunities for meaningful work and professional growth. More than a workplace, we celebrate our successes and take pride in serving our communities.

Job Summary

Develop and execute strategic plans to maximize business opportunities through independent insurance agencies within the assigned territory. Support, measure, and monitor internal and external sales efforts including short-term promotions, social media opportunities, rollovers, co-op, etc. Create specific goals for each agency that support and stimulate corporate profit and growth objectives. 

Work Location

This is a fully remote/work from home role where you will spend 50% of your time in the field, servicing the Detroit/Eastern MI territory. On occasion you may be asked to travel to an office location for in-person engagement activities such as team meetings, training and corporate events.




Responsibilities & Qualifications

While this role is fully remote, the nature of the position requires the associate to live within the Eastern Michigan territory. 



Summary of Responsibilities

Join our team as a key driver of growth and agency success within your assigned territory. In this impactful role, you’ll develop and execute strategic plans that expand business opportunities through strong, productive partnerships with independent insurance agencies. You’ll guide and support agency initiatives - including promotions, social media campaigns, rollovers, co-op efforts, and more - to achieve meaningful results tied to our corporate profit and growth goals.


You’ll stay ahead of the industry by monitoring market trends, competitive activity, policy shifts, and regulatory changes, ensuring we’re positioned for long-term success. You will also conduct agency performance evaluations and oversee participation in our Partners in Excellence program to promote continuous improvement.


Business Development & Agency Growth

  • Drive new business opportunities by identifying, prospecting, and appointing high-potential agencies.

  • Build and nurture strong agency relationships, serving as a trusted advisor and primary point of contact.

  • Partner closely with the sales team to meet or exceed territory sales objectives.

  • Deliver clear, confident product and service insights while addressing agency inquiries and needs.

Relationship Management & Collaboration

  • Cultivate strong connections with agents, underwriters, and internal stakeholders to ensure exceptional service and alignment.

  • Collaborate with underwriting teams by providing territory insights, feedback, and recommendations.

  • Track issues and trends to identify training opportunities or service gaps.

Performance Monitoring & Reporting

  • Analyze territory performance and key metrics to identify opportunities and areas of success.

  • Prepare regular performance reports and present actionable insights to Sales and Underwriting leadership teams.

Training, Promotion & Engagement

  • Lead agency training sessions focused on new products, services, and industry updates.

  • Develop and deliver creative training and sales programs through teleconferences, webinars, social media, and other tools to support agency growth and profitability.

Preferred Experience & Skills
  • 5+ years of professional experience in the property/casualty insurance industry

  • Strong understanding of insurance products, underwriting processes, and regulatory requirements

  • Proficiency with Microsoft Word, Excel, PowerPoint, Outlook, Teams, Dynamics, SharePoint, and Power BI

  • Excellent analytical, negotiation, and communication skills

  • Ability to work both independently and collaboratively with cross-functional teams

  • Proven track record of achieving or surpassing sales goals

Preferred Education & Certifications
  • Bachelor’s degree in Marketing, Business, Insurance, or a related field

  • CIC or CPCU designation required

  • Valid insurance agent’s license

  • Valid driver’s license with a clean driving record

(Title and level for this role may be adjusted commensurate with the experience, skills, and expertise of the successful candidate.) 


#LI-BW1

Salary Statement

The salary range for this position is $100,000-$125,000.   

  

The actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge/skills, experience, business needs, geographical location, and internal equity.  Compensation decisions are made by West Bend and are dependent upon the facts and circumstances of each position and candidate.  

Benefits

West Bend offers a comprehensive benefit plan including but not limited to:   


  • Medical & Prescription Insurance  
  • Health Savings Account  
  • Dental Insurance  
  • Vision Insurance  
  • Short and Long Term Disability  
  • Flexible Spending Accounts  
  • Life and Accidental Death & Disability   
  • Accident and Critical Illness Insurance  
  • Employee Assistance Program  
  • 401(k) Plan with Company Match  
  • Pet Insurance  
  • Paid Time Off. Standard first year PTO is 17 days, pro-rated based on month of hire. Enhanced PTO may be available for experienced candidates 
  • Bonus eligible based on performance  
  • West Bend will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act for Colorado employees, in accordance with its plans and policies.
EEO

West Bend provides equal employment opportunities to all associates and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, and promotion.

Skills Required

  • 5+ years of professional experience in the property and casualty insurance industry
  • Strong understanding of insurance products, underwriting processes, and regulatory requirements
  • Proficiency with Microsoft Word, Excel, PowerPoint, Outlook, Teams, Dynamics, SharePoint, and Power BI
  • Excellent analytical, negotiation, and communication skills
  • Ability to work independently and collaboratively with cross-functional teams
  • Proven track record of achieving or surpassing sales goals
  • Bachelor’s degree in Marketing, Business, Insurance, or a related field
  • CIC or CPCU designation
  • Valid insurance agent’s license
  • Valid driver’s license with a clean driving record
  • Residence within the Eastern Michigan territory
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The Company
HQ: West Bend, WI
1,259 Employees
Year Founded: 1894

What We Do

We're hiring at West Bend! Check out our careers page on our website for updated listings. Since 1894, West Bend Mutual Insurance has come to stand for excellence through the use of innovative insurance products, steady growth, and financial stability offering property/casualty insurance for homes, autos, businesses and personal property. This reputation for excellence is recognized not only by our policyholders, but by the insurance industry itself. West Bend has been rated A (Excellent) or better by A.M. Best since 1971. West Bend is also consistently ranked at the top by thousands of insurance agents nationwide in an ease-of-doing-business survey conducted annually by Deep Customer Connections, Inc. Over a hundred years ago, a fire roared through the city of West Bend, WI. This tragedy was one of the worst for our community and touched the lives of many people. Because of that fire, our company was formed. And even then, we began to show that something good can come from something bad. Over time, people have come to expect this of us. To call with problems and leave with solutions. As time passes, things change. But not our reason for being. At the core of everything we do lies a simple premise. A sincere desire to help our customers through problems and adversity. To make sure that positives come from negative situations. To step up when you need us. To do the right thing. The worst brings out our best.® That's The Silver Lining.

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