The Role
Lead regional sales efforts within an assigned territory to meet revenue goals. Build and maintain client and rep relationships, use CRM (eServiceMax/Salesforce) to pursue projects, collaborate with operations on inventory and pricing, forecast and analyze sales data, present to customers, promote products at events, and drive short- and long-term market growth.
Summary Generated by Built In
Service Wire Company, a premier supplier of industrial and utility wire and cable, is currently seeking a Regional Sales Manager in Culloden, WV. If you are looking to join a great organization and a chance to become a part of our growing team, this may be the opportunity for you!
Position Summary:
Our Regional Sales Manager play a pivotal role in driving sales within their assigned market and maximizing profitability. We are looking for a candidate who can build and maintain strong client relationships through strategic customer focus, identifying new target markets, and contributing to the overall sales/profitability growth of our organization. This is a sales leadership opportunity with high performance expectations and opportunities for financial and professional growth.
Tasks/Duties/Responsibilities:
- Achieve sales goal in defined geographic footprint
- Engage and collaborate with assigned manufacturers’ representatives to achieve sales goals
- Leverage Service Wire’s eServiceMax (Salesforce) system to target key project opportunities within the assigned geographic footprint
- Spearhead market facing sales force while working in conjunction with Inside Sales Representatives to achieve shared goals.
- Convert leads to contacts and actively maintain all key contacts across the assigned geographic footprint
- Collaborate with Service Wire manufacturing and operations teams to optimize inventory profiles needed to win business in assigned geographic footprint
- Develop cross selling programs to achieve SWC goals Cultivate strong sales culture amongst assigned market representatives.
- Maintain current knowledge of industry trends and technical development
- Develop and deliver compelling sales presentations, strengthening partnerships in a professional and effective manner
- Participate in sales forecasting and coordinate strategic planning by monitoring, analyzing, and communicating sales data
- Analyze pricing and market data for informed decision-making
- Produce regular updates, reports, and proposals for review and approval
- Drive both short and long-range marketing and sales goals in target markets
- Follow up on sales leads and develop leads through market and customer research
- Promote products and services at tradeshows and other industry events
- Develop and maintain communication in a cooperative and professional manner with all levels of sales staff, operations team members, agents and customers
- Additional duties as assigned
Knowledge/Skills/Requirements:
- Bachelor’s degree in business, engineering or other relevant fields preferred
- 3+ years of related sales experience, including outsides sales leadership ideally
- Strong verbal/written communication skills
- Proven CRM, Microsoft Office, and related computer applications skills
- Passion for providing solution-based sales to a variety of customers and representing our company
- Experience with CRM systems and understanding of electrical specifications a plus
- Effectively demonstrates time management, detail attentiveness, and prioritization of tasks
- Cooperatively interact with members of the sales department and other company employees
- Travel from 25-50% of time primarily via airplane; (in-office while not traveling for business)
Reports To:
- Director, Sales
The perks of joining our Team
- Comprehensive Insurance Options - Competitive medical coverage with a variety of plan choices
- Progressive PTO & Paid Holidays - Tenure-based paid time off plus eight paid holidays annually
- 401(k) with Company Match + Profit Sharing - Matching 5% on 6% of employee contributions and annual profit‑sharing contributions
- Career Growth & Learning Support - Tuition reimbursement and employee assistance programs
- Tuition reimbursement up to $15,000 - annually to support your continued education and career growth
- Referral Bonus Program - Employee referral bonuses paid out over the new hire's first year
- See all benefits we offer here
Skills Required
- Bachelor's degree in business, engineering, or a relevant field
- 3+ years of related sales experience, including outside sales leadership
- Strong verbal and written communication skills
- Proven CRM, Microsoft Office, and related computer applications skills
- Experience using eServiceMax (Salesforce) or similar CRM systems
- Passion for providing solution-based sales and representing the company
- Understanding of electrical specifications
- Effective time management, attention to detail, and task prioritization
- Ability to cooperatively interact with sales staff, operations, agents, and customers
- Willingness to travel 25-50% (primarily by airplane) and work in-office when not traveling
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The Company
What We Do
Service Wire Company is a multi-generation, family-owned manufacturer of high-quality wire and cable products. Established in 1968, the company provides engineered solutions for industrial, commercial, utility, and pump applications. They are committed to producing American-made products and maintaining industry-leading service levels through a nationwide network of distributors and advanced distribution capabilities, ensuring they meet the complex needs of their customers across North America and globally.









