Responsibilities
- Set and execute regional mid-market sales strategy by balancing high-velocity execution, disciplined pipeline management, and repeatable sales motions
- Build, lead, and scale a high-performing mid-market sales organization by coaching and developing Regional Sales Managers and Account Executives to consistently achieve and exceed revenue targets
- Drive predictable revenue outcomes through structured pipeline reviews, deal prioritization, and active leadership in complex, competitive sales cycles
- Own regional talent planning, including hiring, onboarding, performance management, and succession planning, to ensure sustained productivity and strong team continuity
- Implement scalable onboarding, enablement, and operating cadences that reduce ramp time and improve sales effectiveness across the region
- Establish and maintain executive-level relationships with key mid-market customers to support expansion, multi-site growth, and long-term account value
- Design, evaluate, and refine territory structure, account segmentation, and coverage models to maximize focus, throughput, and regional scale
- Ensure outbound sales activities across the region are conducted in compliance with applicable regulations, including Canada’s Anti-Spam Legislation (CASL)
Requirements
- 3+ years of experience leading, coaching, and developing sales leaders and quota-carrying teams in a mid-market or high-velocity sales environment
- 6+ years of experience in quota-carrying B2B sales roles, with a demonstrated track record of consistently achieving revenue targets across a high-volume book of business
- Proven ability to drive predictable revenue outcomes through disciplined forecasting, pipeline management, and execution within repeatable sales cycles
- Engineering background or significant experience selling into industrial, manufacturing, or asset-intensive mid-market organizations
- Strong operational leadership skills, with experience designing and optimizing territory models, account segmentation, and scalable sales motions
- Fluency in CRM-driven sales management (HubSpot preferred), with a data-informed approach to decision-making and performance management
- Executive-level communication and negotiation skills, with the ability to engage senior decision-makers across multiple stakeholders, sites, and functions
- Strategic, execution-oriented leader with a strong focus on growth, scalability, and operational excellence
Skills Required
- 3+ years of experience leading, coaching, and developing sales leaders and quota-carrying teams
- 6+ years of experience in quota-carrying B2B sales roles
- Proven ability to drive predictable revenue outcomes through disciplined forecasting
- Engineering background or significant experience selling into industrial sectors
- Fluency in CRM-driven sales management, preferred HubSpot
- Strong operational leadership skills
What We Do
Tractian is a machine intelligence company that offers industrial monitoring systems. Tractian builds streamlined hardware-software solutions to give maintenance technicians and industrial decision-makers comprehensive oversight of their operations. It is democratizing access to sophisticated real-time monitoring and asset operations tools. Tractian's solutions are used in environments that address a combined total of 5% of global industrial output. The company’s broad market reach is evidenced in its customer base from various industries, such as John Deere, Procter & Gamble, Caterpillar, Goodyear, Carrier, Johnson Controls, and Bimbo, the owner of the brands Little Bites and Thomas Bagels. Tractian's customers see a 6-12x ROI with savings of $6,000 per monitored machine annually on average. In a major milestone and a first for the industry, Tractian launched the AI-Assisted Maintenance category in the industrial sector. In this new paradigm, artificial intelligence identifies machine problems and suggests preventive actions to be taken, giving invaluable insight and support to maintenance professionals. It is important to highlight that the intent of Assisted Maintenance is firmly rooted in augmenting maintenance professionals to provide more assertive diagnosis with human-in-the-loop feedback. Tractian's mission is to elevate this category of workers in a highly impactful way. The Assisted Maintenance category will provide unimaginable support for maintenance professionals. By combining shop floor expertise with our technology, maintainers will be able to anticipate and address issues with unprecedented accuracy and speed
