Drive the sales and marketing of Red Bull in the On Premise accounts in their assigned region together with their team of Musketeers. The ROPM will train, coach, develop and assess the Musketeers to secure a high performing team. The ROPM will develop the brand image in the on premise, secure excellent/efficient area coverage by the Musketeers and continuously improve the return on investments for Red Bull.
Job Description“LIVING” THE RED BULL ON PREMISE CULTURE
Work lifestyle coincides with the Red Bull culture and Musketeer Profiles
Interactions with customers and consumers drive individuals to want to be affiliated with the Red Bull brand
Builds the image of the brand through customer interaction and style
AREA MANAGEMENT
Secures an excellent, smart, and efficient coverage of the area with Musketeers
Builds and maintains relationships with key On Premise partners
Spends a minimum of four days a week in the field with Musketeers
Partnership agreement payments and budgets are properly managed
Maintains professional and appropriate conduct during day and night visits
Analyzes the region and account specific data to understand key business drivers
Manages team to ensure On Premise account staff understand the brand and Red Bull execution standards
Ensures accounts are properly serviced by Musketeers to drive increased sales
Ensures premium On Premise activation and High 5 execution at third party events inside On Premise venues
Leverages global and national activities/events in the right venues
Allocates resources to achieve the highest return on investment. Continuously improves dollar per case spending
Monitors market trends and maintains data on competition
STRATEGIC BUSINESS PLANNING & EXECUTION
Implements National & Regional Business Plans
Ensures short and long term strategies and activities are consistent with RBNA guidelines
Allocates resources to achieve the highest return on investment. Continuously improves the $/Case spending
Assist in developing business plan and budget for BU
Monitors market trends and maintains data on competition
Effective communication with RBNA, customers, and distributors
MANAGING & COACHING
Guides, trains, and leads Musketeers toward desired outcome
Properly coaches Musketeers based on observed strengths and opportunities
Inspires and encourages team's success through various actions
Continually seeks out and engages potential qualified candidates for team
EXECUTION STANDARDS
Visibility - ROPM works with OPM to ensure visibility is staged perfectly to optimize sales
Menu listings & cooler facings - ROPM to ensure Red Bull products are listed and displayed as per RBNA guidelines and according to planograms
Perfect Serve - ROPM works with OPM to ensure a cold Red Bull can is given to consumer when ordered as part of a cocktail or as a stand-alone beverage
ROPM works with OPM to encourage the optimum price for Red Bull and Red Bull cocktails in all managed accounts as per RBNA guidelines
Consumption Activation - ROPM works with OPM to sell in appropriate consumption activation tools and communication pieces
QualificationsStrong on premise industry knowledge, contacts and experience in "the scene"
4+ years sales experience with a strong track record of success
2+ years of Management Experience (in the On Premise beverage industry is a plus)
Strong analytical skills and the ability to negotiate
Excellent communication and active listening skills
Creative, solution-oriented mindset
Self-motivated and able to work independently
Fully understands and embraces the Musketeer profile
Must be proficient in Microsoft Excel and PowerPoint
Bachelor’s Degree preferred
- Fluent in English; additional language skills are an advantage.
This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.
The base salary range for this position is $100,000 - 150,000 + cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.
Our current Benefits include:
Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)
Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.
Skills Required
- Strong on premise industry knowledge, contacts and experience
- 4+ years sales experience with a strong track record of success
- 2+ years of management experience
- Management experience in the On Premise beverage industry
- Strong analytical skills and ability to negotiate
- Excellent communication and active listening skills
- Creative, solution-oriented mindset
- Self-motivated and able to work independently
- Fully understands and embraces the Musketeer profile
- Proficiency in Microsoft Excel and PowerPoint
- Bachelor's Degree
- Fluent in English
- Additional language skills
- Authorized to work in the United States (citizen, permanent resident, or valid visa)
Red Bull Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Red Bull and has not been reviewed or approved by Red Bull.
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Healthcare Strength — Health coverage is characterized by comprehensive medical, dental, and vision plans alongside robust mental health access, including up to 25 free coaching/therapy sessions and digital physical therapy. Wellness initiatives such as gym subsidies, on-site fitness classes, and Fit For Flight further enhance overall healthcare value.
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Parental & Family Support — Family supports include paid family leave, incentives for healthy pregnancies, coverage for doulas/midwives, free breast milk shipment, and caregiving resources like subsidized back-up care. Adoption and surrogacy reimbursement up to $25,000 and parenting support tools broaden accessibility across family stages.
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Leave & Time Off Breadth — Paid time off is positioned as generous, typically ranging from 20–30 days annually, with Red Bull North America noted at 36 days. A paid holiday schedule complements vacation and leave options.
Red Bull Insights
What We Do
Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com
