The Regional On Premise Manager (ROPM) is responsible for the On Premise development of the brand in the province of Ontario. Achieved by leading all seven (7) On Premise Managers (Musketeers/Scouts) effectively and managing and optimizing the available resources to achieve Business Plan objectives. The ROPM trains and develops the Musketeers permanently to secure a high performing team and works closely with the Distribution Partners to continuously optimize the route to market.
Job DescriptionKEY RESPONSIBILITIES
- Assume and live the Red Bull On Premise Culture. Creation of “kindred spirits” while being a brand ambassador in front of the Musketeers and the On Premise network.
- Monitor image standard within the Musketeer team regarding the brand premium values of Red Bull.
- Manage territory and team to drive horizontal and vertical growth by putting the national On Premise strategy into practice.
- Permanently search for new business opportunities, continuously optimizing route planning to secure perfect outlet coverage in all respective areas.
- Engage with customers in a professional Red Bull manner to build and strengthen successful business relationships whilst continuing to seek other influential On Premise relationships.
- Develop and implement incentives and activities for key customers.
- Allocate resources to achieve the highest growth plan in the region while improving profitability.
TEAM FUNCTIONS & DAY TO DAY RESPONSIBILITIES
- Plan and continuously develop their regional business plan while securing the implementation and execution of plan within the region.
- Ensure short- and long-term strategies and activities are consistent with national priorities of Red Bull Canada and identify regional opportunities through analyzing market trends and account specific data to understand key business drivers.
- Communicate strategies to team in an effective manner and demonstrate belief and conviction in plans.
- Responsible for conducting training sessions with the team towards desired outcome.
- Coach, lead and train Musketeers on observed job-based strengths and opportunities.
- Spend a minimum of three (3) days per week in the field with their Musketeers.
- Develop individual Musketeer targets to ensure regional KPI achievement and drive a high-performance culture.
- Continuously seek out and engage potential qualified candidates that best fit the Musketeer profile.
- Screen applicants and effectively assess future candidates leveraging the company resources.
- Strong On Premise industry knowledge, contacts and experience in "the scene".
- Minimum of three (3) years sales experience with a strong history of success.
- Minimum of two (2) years of Management Experience.
- Strong analytical skills and the ability to negotiate successfully.
- Excellent communication and coaching skills in English and French.
- Creative, solution-oriented mindset.
- Self-motivated and able to work independently.
- Fully understands and embraces the musketeer profile.
- Must be proficient in Microsoft Excel and PowerPoint.
- Must be fluent in English, additional language skills are an asset.
- This role requires regular travel; candidates must hold a valid, full driver’s license
EDUCATION (IF APPLICABLE) REQUIRED
Bachelor’s Degree preferred or equivalent work experience in lieu of degree.
LANGUAGE REQUIREMENTS
- Must be fluent in English, additional language skills are an asset.
TRAVEL
40-50%
Additional InformationThe expected annual base salary range for this position is $103,700 to $105,200. The actual base salary for this position will depend on various factors including, but not limited to, the candidate’s qualifications, skills, experience and work location. This position is also eligible for an annual bonus in accordance with the terms of Red Bull’s bonus plan.
Red Bull Canada is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs.
Skills Required
- Strong on-premise industry knowledge, contacts and experience
- Minimum of three years sales experience with proven success
- Minimum of two years management experience
- Strong analytical and negotiation skills
- Excellent communication and coaching skills in English and French
- Creative, solution-oriented mindset
- Self-motivated and able to work independently
- Proficient in Microsoft Excel and PowerPoint
- Fluent in English
- Valid, full driver's license and ability to travel 40-50%
- Bachelor's degree or equivalent experience
Red Bull Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Red Bull and has not been reviewed or approved by Red Bull.
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Healthcare Strength — Health coverage is characterized by comprehensive medical, dental, and vision plans alongside robust mental health access, including up to 25 free coaching/therapy sessions and digital physical therapy. Wellness initiatives such as gym subsidies, on-site fitness classes, and Fit For Flight further enhance overall healthcare value.
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Parental & Family Support — Family supports include paid family leave, incentives for healthy pregnancies, coverage for doulas/midwives, free breast milk shipment, and caregiving resources like subsidized back-up care. Adoption and surrogacy reimbursement up to $25,000 and parenting support tools broaden accessibility across family stages.
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Leave & Time Off Breadth — Paid time off is positioned as generous, typically ranging from 20–30 days annually, with Red Bull North America noted at 36 days. A paid holiday schedule complements vacation and leave options.
Red Bull Insights
What We Do
Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com
