Regional Planner
Because your perspective shapes trends.
Innovate, your way.
Merchandising at Primark
Our merchandising team turn strategic goals into vast opportunities. Here, your insights will maximise our growth as a business and ensure we continue to stay at the forefront in the world of retail fashion.
As a Regional Planner, you will lead the product range strategy across our Iberia store portfolio, ensuring ranges reflect local customer needs and market trends. Partnering with Buying, Merchandising and Design teams, you will use data-driven insights to influence product decisions and optimise performance. You will identify growth opportunities, support trading decisions, and help maximise profitability across the region. This highly collaborative role requires regular onsite presence in Arthur Ryan House and occasional travel to Spain and Portugal.
Job DescriptionWhat You’ll Do as Regional Planner
We want you to feel challenged and inspired. Here, you’ll develop your skills across a range of responsibilities:
- Define and deliver Iberia-specific product ranges, using market, customer, climate and location insights to shape store, category and country-level plans.
- Lead grading, option planning and sizing analysis, providing clear recommendations to Buying, Merchandising and Design teams.
- Monitor sales performance, competitor activity and market trends to identify growth opportunities and optimise range profitability.
- Partner with cross-functional teams, including Space Planning, Retail and Product, to ensure the right products are ranged in the right stores with the right space allocation.
- Act as a trusted advisor across the business, delivering insight-led reports and presentations that influence product direction, investment decisions and trading actions.
- Drive alignment between global product strategy and Iberia commercial priorities, ensuring local customer needs are reflected across seasonal, promotional and capsule ranges.
What You’ll Get
People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best. Let’s talk lifestyle.
Let’s talk lifestyle: Healthcare, pension, and potential bonus. 27 days of leave, plus bank holidays and if you want, you can buy 5 more. Because Primark is all about tailoring to you, we offer Tax Saver Tickets, fitness centre, and a subsidised cafeteria.
Additional InformationWhat You’ll Bring
Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:
- 5+ years’ experience in Product Merchandising or Branch Merchandising, operating at Merchandiser level with end-to-end category ownership, ideally within a fast-paced fashion retail environment.
- Strong expertise in grading, range building, forecasting and trading analysis, with advanced Excel skills and experience using merchandising, planning and analytics systems.
- Proven ability to influence and challenge senior stakeholders across Buying, Merchandising and Design, using data-driven insights to shape product strategy and commercial decisions.
- Excellent communication and presentation skills, with the ability to translate complex data and market trends into clear, compelling recommendations.
- Highly organised, detail-oriented and able to manage multiple priorities, delivering high-quality outcomes in a dynamic retail environment.
- A proactive and collaborative approach, with the credibility to build strong cross-functional relationships, drive alignment and identify opportunities for continuous improvement.
Excited? Good. Because it’s energising to put your skills to work, in a growing global business committed to encouraging people to express themselves – and feel a sense of belonging. Apply to be part of Primark’s future, today… and enjoy career growth, our way.
About Primark
At Primark, people matter. They’re the beating heart of our business and the reason we’ve grown from our first store in Dublin in 1969 to a £9bn+ turnover business a over 80,000 colleagues and over 440 stores in 17 countries today. Our values run through everything we do. In essence, we're Caring and always strive to put people first. We're also Dynamic, bravely pushing the boundaries to stay ahead. And finally, we succeed Together.
If you need any reasonable adjustments or have an accessibility request, during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist.
All offers of employment are subject to background checks, including right to work, reference education and for some roles criminal, and financial checks. If you have any concerns, please reach out to our talent acquisition team to discuss.
#LI-Hybrid
Skills Required
- 5+ years of experience in Product Merchandising or Branch Merchandising at Merchandiser level, with end-to-end category ownership
- Experience in a fast-paced fashion retail environment
- Strong expertise in grading, range building, forecasting, and trading analysis
- Advanced Microsoft Excel skills
- Experience using merchandising, planning, and analytics systems
- Ability to influence and challenge senior stakeholders using data-driven insights
- Excellent communication and presentation skills
- Ability to translate complex data and market trends into clear recommendations
- Highly organised and detail-oriented, with the ability to manage multiple priorities
- Proactive and collaborative approach with strong cross-functional relationship-building skills
Primark Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Primark and has not been reviewed or approved by Primark.
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Fair & Transparent Compensation — Pay is often characterized as fair or good compared to similar retail roles, and overtime availability can improve take-home earnings. Recent UK minimum-rate increases and the removal of age-related pay tiers reinforce a sense of improving pay fairness.
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Leave & Time Off Breadth — Paid time off stands out as comparatively strong for retail, with full-time roles described as having notably generous PTO alongside sick time and paid holidays. This breadth can increase the overall value of the compensation package beyond hourly wages.
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Parental & Family Support — Enhanced maternity, paternity, adoption, and surrogacy payments are positioned as meaningful additions to the rewards package. Ongoing colleague discounts and family-oriented support contribute to a more rounded benefits offering.
Primark Insights
What We Do
Primark is an international fashion retailer employing more than 80,000 colleagues across 17 countries in Europe and the US. Founded in Ireland in 1969 under the Penneys brand, Primark aims to provide affordable choices for everyone, from great quality everyday essentials to stand-out style across women’s, men’s and kids, as well as beauty, homeware and accessories. With a focus on creating great retail experiences, Primark has over 440 stores globally and continues to expand with the aim of reaching 530 stores by the end of 2026. Primark is working to make more sustainable fashion affordable for everyone through its Primark Cares strategy, a multi-year programme that focuses on giving clothing a longer life, protecting life on the planet and supporting the livelihoods of the people who make Primark clothes. As part of this, Primark unveiled nine commitments it is working to achieve by 2030. These commitments include making all of its clothes from recycled or more sustainably sourced materials by 2030, halving carbon emissions across its value chain and pursuing a living wage for workers in its supply chain.
