Regional Performance Marketing Specialist

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Lisbon, PRT
Hybrid
Artificial Intelligence • Hardware • Information Technology • Security • Software • Cybersecurity • Big Data Analytics
We help people be their best in the moments that matter.
The Role
Company Overview

At Motorola Solutions, we believe that everything starts with our people. We’re a global close-knit community, united by the relentless pursuit to help keep people safer everywhere. We build and connect technologies to help protect people, property and places. Our solutions foster the collaboration that’s critical for safer communities, safer schools, safer hospitals, safer businesses, and ultimately, safer nations. Connect with a career that matters, and help us build a safer future.


Department Overview
We are seeking an ambitious performance marketing specialist to join our growth team. The candidate will help develop and deploy multi-channel campaigns alongside a talented team of marketers and sales leadership.
All performance marketing is handled in-house, without any agency support. This is an amazing opportunity to expand their hands-on experience working on paid media platforms, website CMS, marketing CRM, SEO analytics tools, and reporting visualization tools.
Job Description

Responsibilities

  • Plan, execute, and optimize performance marketing campaigns across paid media channels.

  • Manage and optimize campaigns across Google Search, Display, Performance Max, YouTube, Google Gen, and Meta, including retargeting initiatives.

  • Collaborate with the Paid Media Manager, sales teams, and broader marketing teams to develop and execute a cohesive multi-channel strategy.

  • Optimize audience targeting and alignment between paid media and sales objectives.

  • Plan, execute, and analyze A/B tests across ad creative, landing pages, and messaging to improve conversion rates.

  • Monitor and manage paid media budgets, ensuring efficient spend and performance optimization.

  • Track, analyze, and report on campaign performance using Google Analytics (GA4 preferred), Google Tag Manager, and Looker Studio.

  • Compile performance reports and provide clear insights, trends, and recommendations to stakeholders.

  • Identify growth opportunities and propose innovative paid media initiatives to drive new user acquisition.

  • Analyze user behavior using heatmapping and session-recording tools such as Hotjar or Mouseflow.

  • Collaborate with SEO teams on onsite initiatives, including keyword research, metadata optimization, and technical analysis.

  • Conduct basic SEO analysis using tools such as Google Search Console, Ahrefs, SEMrush, or Screaming Frog.

  • Build and optimize landing pages, forms, workflows, and email campaigns using HubSpot.

  • Ensure consistent messaging and brand alignment across all marketing channels.

  • Work collaboratively on projects using Jira or similar project management tools.

  • Operate independently as a self-starter while maintaining strong cross-functional collaboration.


Basic Requirements
  • Full professional proficiency in English (mandatory).

  • Full professional proficiency in at least one additional international language (mandatory), preferably German, French, Italian, Spanish or Arabic.

Required Qualifications

  • 4+ years of experience in Google Ads

  • 2+ years of experience in marketing analytics tools and SEO optimization strategies

  • 4+ years of experience in marketing automation and project management platforms

Bonus

  • Google Ads certification

  • Meta Ads experience

  • Linkedin Ads Experience

  • Lusha Experience

  • Zoominfo Experience


Travel Requirements
Under 10%
Relocation Provided
None
Position Type
Experienced

Referral Payment PlanYes

CompanyMotorola Solutions Portugal, Lda

EEO Statement

Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other legally-protected characteristic. 

We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If you’d like to join our team but feel that you don’t quite meet all of the preferred skills, we’d still love to hear why you think you’d be a great addition to our team.

Motorola Solutions Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Motorola Solutions and has not been reviewed or approved by Motorola Solutions.

  • Healthcare Strength Benefits materials describe medical, dental and vision coverage effective on day one with multiple national carrier options and bundled prescription coverage. Feedback suggests plan choices, telehealth, and targeted care programs provide strong access and support for varied needs.
  • Parental & Family Support Policies outline robust paid parental leave and clear processes for family and medical leaves, with continued health coverage during leave. Feedback suggests these programs are employer‑verified and prominently documented in recent plan materials.
  • Leave & Time Off Breadth Company information highlights paid time off, paid holidays, and a Flex Time Off approach for many salaried roles alongside flexible work models. Feedback suggests time‑off policies are positioned to be usable and supportive of work‑life balance.

Motorola Solutions Insights

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The Company
HQ: Chicago, IL
23,000 Employees
Year Founded: 1928

What We Do

About Motorola Solutions | Solving for safer Safety and security are at the heart of everything we do at Motorola Solutions. We build and connect technologies to help protect people, property and places. Our solutions foster the collaboration that’s critical for safer communities, safer schools, safer hospitals, safer businesses, and ultimately, safer nations.

Why Work With Us

We are a global family of driven, dynamic people who inspire and support everyone around us to be the best version of themselves. We embrace a “people first” philosophy – and are committed to creating and maintaining a culture of caring and inclusiveness. Are you ready to join our team and be a part of a close-knit community in a big company?

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