Company Description
Wolt is a technology company that makes it incredibly easy to discover and get the best restaurants, grocery stores and other local shops delivered to your home or office. Wolt works together with over 55,000 restaurant and retail partners as well as with over 125,000 courier partners across 23 countries and more than 200 cities.
Our apps (iOS and Android) have the industry’s highest reviews, largely because of our customer-centric approach to how we build our products and operations. For example, our customer service team responds in a matter of seconds, in the customer’s own language. We’ve raised more than €707M in financing from renowned U.S. and European based investors, such as ICONIQ Capital, Tiger Global, DST, Prosus, KKR, Coatue, 83North, Goldman Sachs, Highland Europe and EQT Ventures & EQT Growth, among others.
We’ve also been fortunate enough to receive some appreciation and recognition for our hard work along the way: Apple selected Wolt’s app as their Editors’ Choice, Wired named the company one of the “Hottest Startups in Europe,” Forbes included our CEO Miki Kuusi on its 30-under-30 in Consumer Tech list, and the Nordic Startup Awards named Wolt Company of the Year.
In 2020, the Financial Times named us Europe’s second fastest growing company. We’re still expanding rapidly and are looking for more talented individuals to join us. If you are passionate about cutting-edge technology, great food, and making an impact in your city, then Wolt just might be for you.
Job Description
In Wolt, the Central Growth Team is the force driving the entire user funnel from awareness to retention for both new and existing customers as well as our courier partners in our 27 markets. With a strategic mindset, we work to acquire new users as well as make sure our overall funnel is in good shape. Efficiency and incrementality are the key drivers for our marketing decisions.
Our 30+ person Performance Marketing Team currently consists of people specialised in user acquisition, brand performance as well as ASO. The people in our team are experts in both digital marketing and analytics, however, we are now at a point where we need a top individual to strengthen the team and focus mainly on growing our business in Central Europe through online marketing channels. The person will be reporting directly to the Global Head of User Acquisition.
What you'll be doing:
- Accountable for the overall Performance Marketing activities and investment in the Central European region
- Leading the team responsible for our online new user acquisition in the region
- Drive meaningful performance marketing team-wide initiatives - design, manage, help to implement, and execute user acquisition strategies
- Collaborate with Online Brand Performance and Engagement teams, ensuring their activities are aligned with Performance Marketing Strategy in the region
- Manage cross-functional senior stakeholders to establish strategy, plans, and processes that will help us achieve team-wide KPIs
- Work towards clear marketing KPIs such as ROI, CAC & LTV
- Identify top-performing partners and channels and build strong relationships
Qualifications
- Proven track record in Web & Mobile User Acquisition
- You have a background in gaming/tech/app/mobile industry and specific experiences in some subset of Paid Social, Google & Programmatic
- Extensive hands-on experience with paid online marketing (either on Ad Manager or FMP), managing & scaling your own budget, in the mobile or E-commerce industry
- Solid experience working with web & mobile tracking, analytics and attribution
- Ability to identify & troubleshoot attribution/tracking issues
- Detail-oriented with the ability to work independently and manage multiple projects
- A passionate and organized self-starter, who doesn’t accept the status quo, but always seeks to improve and automate workflows as well as come up with new approaches in order to increase performance and accelerate growth
- Excellent written and verbal communication skills in English, other languages are a plus
Additional Information
If you are excited about working in a high-growth environment, taking ownership, and being part of an extremely ambitious team, then click below to apply and get the conversation going!
Along with a competitive salary and benefits, you will also be eligible for our stock option plan.
Please note that we do not accept applications sent by mail. You should submit your application through our careers website!
Top Skills
What We Do
Wolt is a Helsinki-based technology company that provides an online platform for consumers, merchants and couriers. It connects people looking to order food and other goods with people interested in selling and delivering them. To enable this, Wolt develops a wide range of technologies from local logistics to retail software and financial solutions – as well as operating its own grocery stores under the Wolt Market brand.
Wolt’s products include Wolt+ (subscription service for customers), Wolt for Work (meal benefits and office deliveries for companies), Wolt Drive (fast last-mile deliveries for merchants) and Wolt Self-Delivery (service for merchant partners with their own delivery staff). Wolt’s mission is to make cities better by empowering and growing local communities. Wolt was founded in 2014 and joined forces with DoorDash in 2022. DoorDash operates in 29 countries today, 25 of which are with the Wolt product and brand.
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