We are looking for a data-driven Regional Marketing Manager with a strong Field/Regional marketing background, demand generation skills, people management experience, and virtual event expertise. In this role, you will be responsible for building, driving, planning, and executing extraordinary marketing programs targeting customers and prospects that directly contribute to the success of the sales team's pipeline goals. This role requires a combination of strong planning, organizational, communication, leadership, and execution skills. The ability to prescribe programs based on a deep understanding of your region is critical.
Responsibilities:
- Drive adoption and lead generation programs to develop qualified sales leads, accelerating pipeline and brand awareness within the region
- Lead quarterly planning with sales leadership to influence and identify the right objectives, strategies, and prioritization for marketing in your region
- Collaborate with regional sales stakeholders to build an integrated ABM demand generation plan that leverages corporate marketing strategies to support sales goals
- Identify, plan, and execute in-person field events, account-based marketing, regional webinars, trade-shows, Grafana hosted events and more to meet regional targets
- Create event marketing plans, goals, budgets, schedules, presentations, executive communications, post-event surveys, and reporting
- Drive collaboration within the regional marketing team on lessons learned and best practices to continually challenge and improve the regional marketing model
- Monitor progress and measure results of all key marketing campaigns through regular pipeline inspection & deal tracking
- Create and manage a regional marketing dashboard that tracks the effectiveness and impact of marketing spend on pipeline, using defined tools and resources
- Oversee partner and channel marketing strategy to prioritize strategic partners for joint marketing
Requirements
- 5+ years experience in Field/Regional Marketing field or similar marketing role
- Willingness to travel (40%) in support of programs and company meetings
- Experience with SFDC (reporting, campaign management, data management & hygiene)
- Willingness to support other marketing programs that may fall outside of your local timezone and/or normal business hours
- Ability to align strategies and programs to the open source go-to-market motion
- Splash, Marketo, Clearbit, DemandTools, Google Analytics knowledge a plus
- Proficiency in Spanish, French or Italian is required.
In Spain, the OTE range for this role is €61,000 - €74,000. Actual compensation may vary based on level, experience, and skillset as assessed in the interview process. Benefits include equity, bonus (if applicable), and other benefits listed on our careers page.
Grafana Labs Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Grafana Labs and has not been reviewed or approved by Grafana Labs.
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Healthcare Strength — Healthcare coverage is described as comprehensive, including medical, dental, and vision options with low deductibles in the US and local equivalents in other countries. Mental health support is also included, alongside wellness support that can be applied to therapy or ergonomic needs.
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Leave & Time Off Breadth — Time off is positioned as notably generous, including 30 days of paid vacation plus holidays and additional shutdown days. Parental leave and sick leave are also part of the time-off package, supporting broader work-life needs.
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Equity Value & Accessibility — Equity is presented as a standard component of compensation, with RSUs included across roles to provide ownership in company outcomes. The package framing emphasizes total compensation that combines base pay with equity and, in some cases, bonuses.
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What We Do
Grafana Labs provides an open and composable monitoring and observability stack built around Grafana, the leading open source technology for dashboards and visualization. There are more than 5,000 Grafana Labs customers, including Bloomberg, Citigroup, Dell Technologies, Salesforce, and TomTom, and more than 20 million users of Grafana around the world. Grafana Labs helps companies manage their observability strategies with the LGTM Stack, which can be run fully managed with Grafana Cloud or self-managed with the Grafana Enterprise offerings, both featuring scalable metrics (Grafana Mimir), logs (Grafana Loki), and traces (Grafana Tempo) as well as extensive enterprise data source plugins, dashboard management, alerting, reporting, and security.
Why Work With Us
Clear communication is vital in a remote-first company. We hold weekly team updates, monthly all-hands calls, co-located offsites, and annual events. We've enhanced hiring, onboarding, and training with a learning management tool and quarterly bootcamps. We offer 30 vacation days plus local holidays, with equal benefits for all employees globally.
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