The Regional Marketing Manager - Dallas plays an important role in Marketing as well as the local community. This position leverages their project management skills and marketing experience to ensure projects are completed on time and to help adhere to quality standards and expectations. In addition to local marketing support, the Regional Marketing Manager will assist the Dallas leadership/bankers with all community related events, sponsorships and promotions as well as support the local community partners. A moderate degree of planning and proactive thinking are keys to the success of this position as is the ability to work within a project management platform. They should have a strong understanding of marketing principles and the local community as well as possess interpersonal qualities and capabilities, such as collaboration, communication, and teamwork.
This position will report to the SVP, Director of Corporate Marketing (located in Oklahoma City), however this position will office in the Dallas location and work closely with local market leadership.
Additional Job Objectives:
- Project Coordination and Strategic Support
- Collaborate with the Marketing team to support all local marketing campaigns, promotions, social media and to ensure all local marketing is within brand standards.
- Serve as the primary point of contact for inbound marketing opportunities in the market, including community service projects, financial donations and CRA activities.
- Management of sponsorship relationships and activation/management of related assets, benefits and events, including being onsite when applicable as well as providing video/photos for marketing & social media. This includes identifying new local sponsorship opportunities as well.
- Validate accuracy and placement of all marketing/merchandising within local banking center
- Manage the local community project calendar(s)
- Be the local Subject Matter Expert (SME) for the areas of responsibility, providing valuable insights and feedback while managing projects in order to achieve objectives
- Work with the local Leadership and the Marketing team to provide strategic marketing support for the local market
- Data and Competitor Reporting
- Provide relevant and timely competitive information by keeping abreast of local market changes and the marketing mix used by competitors
- Create, analyze and summarize marketing reporting for quarterly presentation to leadership
- Manage on-site event marketing support and outreach initiatives as needed, including planning and hosting events such as Client Appreciate Events and Prospecting/Networking Events.
- Execute promotions supporting bank campaigns and marketing initiatives as necessary
- Manage inventory and coordinate company store-related items (i.e. SWAG/Gifting) for local employees.
- Additional responsibilities as determined
- Some travel required (3-4 times/yr to train with Marketing team in Oklahoma City)
Required Skill Sets:
- Bachelor’s degree in Marketing, Communications or a related field is required
- Preferred 5+ years of previous experience in a marketing and/or community support role
- Proactive and highly strategic thinker
- Strong interpersonal, problem solving and time management skills
- Highly organized and able to manage multiple and shifting priorities and projects in a fast-paced high-pressure environment
- Accuracy and acute attention to detail is critical, including proofreading and content review
- A strong work ethic, self-motivation, confidence and the ability to work as a team player
- Ability to work effectively with employees and managers within the Dallas market, the Marketing Department, and other departments/business lines throughout the company and interact well with clients
- Excellent written and verbal communications skills are required
- Proficiency in Microsoft Office suite – Word, Outlook, PowerPoint, with excellent Excel skills
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Skills Required
- Bachelor’s degree in Marketing, Communications, or a related field
- Five or more years of experience in marketing and/or community support
- Strong understanding of marketing principles and the local community
- Strong interpersonal, problem-solving, and time-management skills
- Ability to manage multiple shifting priorities and projects in a fast-paced environment
- Accuracy and strong attention to detail, including proofreading and content review
- Excellent written and verbal communication skills
- Ability to collaborate effectively with employees, managers, clients, and cross-functional departments
- Proficiency in Microsoft Office, including Word, Outlook, PowerPoint, and Excel
- Strong organization, self-motivation, confidence, teamwork, and proactive strategic thinking
MidFirst Bank Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about MidFirst Bank and has not been reviewed or approved by MidFirst Bank.
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Healthcare Strength — Health, dental, and vision coverage are available to eligible full‑time and part‑time employees, with company‑paid long‑term disability and an EAP included. Medical plans through Blue Cross Blue Shield and wellness incentives that can lower premiums are highlighted.
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Retirement Support — A company 401(k) match with a clear formula and a defined vesting schedule provides meaningful retirement support. Eligibility and enrollment timing are specified, reinforcing predictable access to the plan.
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Leave & Time Off Breadth — Paid vacation, paid sick leave, and paid holidays are emphasized, with a paid community service day also referenced. Time‑off offerings are portrayed as generous across materials.
MidFirst Bank Insights
What We Do
MidFirst Bank occupies a rare position within the banking industry. With $41.2 billion in assets, MidFirst Bank is the largest privately owned bank in the country. This combination of size and private ownership provides our customers with a special brand of banking. MidFirst Bank offers a full range of personal, commercial, trust, private banking and mortgage banking products and services. MidFirst is a strong commercial real estate lender and a major servicer of mortgage loans nationally. As a private business ourselves, we understand the unique needs of each business community we serve at each of our locations in Arizona (Phoenix), California (Los Angeles, Orange County, Santa Barbara, San Diego), Colorado (Boulder, Denver, Edwards, Fort Collins), Nevada (Las Vegas), Oklahoma (Oklahoma City, Tulsa, Western Oklahoma), Texas (Dallas, Houston, San Antonio) and Utah (Salt Lake City). Additionally, MidFirst Bank has commercial lending offices in Atlanta, Chicago, Nashville, New York City, Orlando, Raleigh and Southern California. We serve Southern California through 1st Century Bank, a division of MidFirst Bank. We also operate MidFirst Business Credit as a subsidiary of MidFirst Bank. MidFirst Bank provides services that compete with larger banks, while the people and culture truly define the MidFirst Bank difference. MidFirst provides exceptional financial and deeply committed customer service. Team members are loyal in their character, loyal in their personal commitment to customers, and loyal to always doing the right thing. MidFirst customers can always count on working with thoughtful, intelligent, honest professionals who are true to their financial goals. MidFirst Bank is a strong supporter of the communities they serve, investing time and money in important educational, charitable and civic organizations. Copyright © 2025 MidFirst Bank. All rights reserved. Member FDIC. Equal Housing Lender.
