About Us
Since 2016, dbt Labs has been on a mission to help analysts create and disseminate organizational knowledge. dbt Labs pioneered the practice of analytics engineering, built the primary tool in the analytics engineering toolbox, and has been fortunate enough to see a fantastic community coalesce to help push the boundaries of the analytics engineering workflow. Today there are 30,000 companies using dbt every week, 100,000 dbt Community members, and over 4,100 dbt Cloud customers. You can learn more about our values here.
As a Regional Marketing Manager focused on the DACH region, you will be developing and executing comprehensive regional marketing strategies to achieve business growth, drive pipeline working work cross-functionally with global marketing, Sales, and SDR teams.
We are looking for a strategic lead with demonstrated experience in B2B SAAS delivering and executing commercial impact across field marketing, campaign development, and regional/demand marketing and ABM campaigns. Your responsibilities extend to partnering with the local sales team to identify target markets, support impactful marketing campaigns, and assess campaign effectiveness, ultimately generating marketing influenced pipeline, enhancing brand awareness, and fostering customer engagement.
In this role, you can expect to:
- Strategise, plan, execute, manage, and optimize end-to-end field & partner marketing programs for your region across the full marketing spectrum such as trade shows, partner conferences, regional dbt field events and roadshows
- Collaborate with sales, sales development, and global demand and digital marketing teams acting as the key point of contact for marketing activities that support your region and pipeline targets
- Help be the voice of the region to influence and shape global marketing campaigns, including how the brand becomes relevant for the local Enterprise audience
- Analyze and report on the performance of regional campaigns and events and global marketing program effectiveness in your region providing insights and recommendations for improvement
- Collaborate closely with sales leadership to ensure alignment between marketing and sales initiatives, optimize lead management processes, and drive revenue growth
- Track and manage the regional field marketing budget
You are a good fit if you have:
- Fluency in German and English
- 5+ years of field & partner marketing experience in an enterprise technology company
- A broad set of marketing skills across areas including demand gen, digital, social, events, and campaigns
- A results and metrics-driven mindset with analytical and problem-solving ability and passion to analyze data and derive actionable insights
- A proven track record of building and nurturing relationships with sales management, sales teams and marketing stakeholders, driving collaborative efforts to achieve shared goals
- The ability to thrive in a dynamic, fast-paced environment, with a results-driven mindset and a passion for driving data-driven success
- The ability to create a comprehensive, strategic regional marketing plan, communicate the plan to get buy-in and build consensus among cross-functional teams
- Experience in Salesforce, Hubspot, Asana, Notion and project management tools is a plus
- Flexibility to travel within the assigned region and occasionally internationally
Compensation & Benefits
- Competitive Salary
- Equity Stake
- Benefits - dbt Labs offers:
- Unlimited vacation (and yes we use it!)
- Pension coverage
- Excellent healthcare
- Paid Parental Leave
- Wellness stipend
- Home office stipend, and more!
*Equity or comparable benefits may be offered depending on the legal limitations
What to expect in the hiring process (all video interviews unless accommodations are needed):
- Interview with Talent Acquisition Partner
- Interview with Hiring Manager
- Team Interviews
#LI-LC1
Who we are
At dbt Labs, we have developed strong opinions on how companies should practice analytics.
Specifically, we believe that:
- Code-based transformations offer unmatched flexibility and transparency across various “multi-player” development to power everyone in the organization to collaborate on a common language
- Data analysts should adopt similar practices and tools to software developers
- Critical analytics infrastructure should be controlled by its users as open source software
- Analytic code itself — not just analytics tools — will increasingly be open source
It turns out that a lot of other people believe this too! Today, there are 30,000 companies using dbt every week, 100,000 dbt Community members, and 4,100 companies paying for dbt Cloud. Our customers include JetBlue, Hubspot, Vodafone New Zealand, and Dunelm. dbt is synonymous with the practice of analytics engineering, defining an entire industry. We’re backed by top investors including Andreessen Horowitz, Sequoia Capital, and Altimeter.
dbt Labs is an equal opportunity employer. We're committed to building an inclusive team that welcomes a diversity of perspectives, people, and backgrounds regardless of race, color, national origin, gender, sexual orientation, age, religion, disability, citizenship, veteran status, or any other protected status. We feel strongly that whether or not your experience exactly fits the job description, your passion and skills will stand out and set you apart even if your career has taken some twists and turns. If you are on the fence about whether you meet our requirements, we encourage you to apply anyway! Please reach out to us directly at [email protected] if you need assistance or an accommodation.
Want to learn more about our focus on Diversity, Equity and Inclusion at dbt Labs? Check out our DEI page here.
dbt Labs reserves the right to amend or withdraw the posting at any time. For employees outside the United States, dbt Labs offers a competitive benefits package. Equity or comparable benefits may be offered depending on the legal or country limitations.
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What We Do
At dbt Labs, we make data work. Our open-source software, dbt, enables anyone who knows SQL to engineer, document, and test data pipelines. By empowering analysts to work like and with data engineers, dbt drastically increases an organization's ability to model and serve analytics. We’ve built a community of 100,000+ people and are backed by top investors including Andreessen Horowitz and Sequoia Capital. dbt is already used and loved by thousands of companies and dbt Cloud enables this workflow at scale.
dbt Labs headquarters are in Philadelphia, Pennsylvania, but we are a distributed team and advocate for a remote-first culture. We want our people to work from the places where they are happiest, healthiest, and most inspired to do great things.
Why Work With Us
At dbt Labs, we bring our whole selves to work. We bring our interests and experiences, our cultural influences, our physical and emotional needs, our communication styles and lifestyles, our values, and our curiosity. We have built a lot of trust in each other, and we work hard to be worthy of it.
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