Regional Marketing Lead

Posted 19 Days Ago
Be an Early Applicant
6 Locations
In-Office
Mid level
Healthtech
The Role
The Regional Marketing Lead will design and execute marketing activities for demand generation and strategic initiatives, manage leads, market trends, and enable sales teams with marketing campaigns.
Summary Generated by Built In

Bring more to life.

Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?

At Cytiva, one of Danaher’s 15+ operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact. 

You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.

Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.

At Cytiva you will be able to continuously improve yourself and us – working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career.

Learn about the Danaher Business System which makes everything possible.

The Regional Marketing Lead for Cytiva is responsible for designing and executing tactical marketing activities for demand generation and to lead strategic initiatives across various opcos.

This position reports to the Senior Manager Marketing India and is part of the Commercial Marketing Organization located in Bangalore / Hyderabad / Mumbai / Pune​ working remotely to cover the India region.  At Cytiva, our vision is, to advance future therapeutics from discovery to delivery.

What you will do:

  • Manage local leads using the CRM system and following-up funnel progression with sales. Report the status of lead generation and lead management activity, defining actions where improvements are needed.

  • Interact and monitor the local markets, reporting on new trends, opportunities and other competition insights. Thought leadership and KOL engagement programs as part of strategic initiatives

  • Enable the sales teams around new technologies, focusing on product positioning and value proposition. Be an active part of a cross-functional team that generates and deploys new global marketing campaigns across digital and non-digital marketing channels

  • Manage marketing budget

Who you are:

  • Hold a degree or post graduate degree in life science.

  • 5-7 years of experience in commercial / field marketing / business development.

  • Hands-on experience on demand generation from various sources, market intelligence and analysis skills, product positioning, sales enablement.

  • Good understanding of the Bio-Similar & Bio-Pharmaceutical Ecosystem, including the understanding around Operational & Regulatory context and Competitor landscape.

Travel Requirements:

  • It is expected that the regional marketer will spend a minimum of 50% time active in the field.

It would be a plus if you also possess previous experience in:

  • Working with SFDC.

  • Understanding bioprocess and new modalities workflow.

  • Applying outcomes-driven marketing principles and understanding commercial key drivers to build a strong funnel and to support achieving sales revenue.

Cytiva, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.

Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.

For more information, visit www.danaher.com.

Skills Required

  • Degree or post graduate degree in life science
  • 5-7 years of experience in commercial or field marketing or business development
  • Hands-on experience on demand generation, market intelligence, product positioning, and sales enablement
  • Good understanding of Bio-Similar and Bio-Pharmaceutical Ecosystem

Danaher Corporation Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Danaher Corporation and has not been reviewed or approved by Danaher Corporation.

  • Healthcare Strength Healthcare coverage is described as comprehensive, including medical plan options alongside dental, vision, life, disability, and mental health support. Wellness initiatives and support programs such as an EAP and vaccination or fitness offerings add breadth beyond core insurance.
  • Retirement Support Retirement benefits include a 401(k) plan with employer matching and options such as pre-tax and Roth contributions. Broader financial rewards such as performance bonuses and access to equity or an employee stock purchase plan are also described.
  • Parental & Family Support Parental leave and family-building support are described as available, including maternity and paternity leave and fertility assistance. Childcare and eldercare support are also highlighted as part of the overall package.

Danaher Corporation Insights

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The Company
Washington , DC
57,802 Employees
Year Founded: 1984

What We Do

Danaher is a global science and technology innovator committed to helping our customers solve complex challenges and improve quality of life around the world. A global network of more than 25 operating companies, we drive meaningful innovation in some of today’s most dynamic industries through our operating companies in four strategic platforms: Life Sciences, Diagnostics, Water Quality and Product Identification. The engine at the heart of our success is the Danaher Business System (DBS), a set of tools that enables continuous improvement around lean, growth and leadership. Through the ingenuity of our people, the power of DBS and the impact of our meaningful technologies, we help realize life’s potential in ourselves and for those we serve.

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