Regional Marketing Executive
Location: Turkey
Working pattern: Full Time
Contract Type: Permanent
Number of roles: 1
Salary: Highly competitive
We are looking for a proactive, strategic and adaptable Regional Marketing Executive to lead the planning, localisation and delivery of Kaplan International Pathways' marketing activity across Turkiye. Working closely with regional recruitment teams and global marketing colleagues, you will own the execution and performance of integrated marketing campaigns that drive student recruitment.
A detailed job description can be viewed here. If the link does not work for you, please copy and paste the following URL into your web browser: https://tinyurl.com/yse7nmhk
What you’ll bring to the role
• 5 years of experience working in marketing roles, of which 2 in similar specialist/manager roles
• Degree-level education in Marketing
• Experience delivering integrated marketing hands‑on in regional or international markets
• Proven ability to localise strategy into effective, market‑specific execution independently
• Excellent stakeholder management with Regional Directors, recruitment teams and marketing counterparts
• Strong organisational and prioritisation skills in high‑volume, fast‑moving environments
• Comfortable operating as a single-person local function within a supported matrix, able to adapt, shape how the role develops over time, and work effectively with central specialist teams
What we do
Kaplan International Pathways, a division of Kaplan Inc., offers international students a wide range of flexible study options - from University preparation programmes in the UK, Australia, USA and Japan through to full degree programmes in Singapore, Hong Kong and Australia. Through our academic partnerships with leading universities, our expertise in student recruitment, our exceptional teaching and a real focus on customer service and pastoral care, each year we are proud to welcome thousands of students from more than 100 countries through the doors of our colleges.
How to apply
To apply for this role please submit a CV along with a Cover Letter detailing how you meet the requirements of the role no later than 12 August 2026. Note, we recommend that you apply at the earliest as we reserve the right to close the role before the closing date if we have gathered a suitable shortlist.
Application Support
If you require support completing the application or wish to talk to someone about the role, please email the Recruitment Team [email protected]
Skills Required
- 5 years of experience working in marketing roles, of which 2 in similar specialist/manager roles
- Degree-level education in Marketing
- Experience delivering integrated marketing hands-on in regional or international markets
- Proven ability to localise strategy into effective, market-specific execution independently
- Excellent stakeholder management with Regional Directors, recruitment teams and marketing counterparts
- Strong organisational and prioritisation skills in high-volume, fast-moving environments
- Comfortable operating as a single-person local function within a supported matrix and working with central specialist teams
What We Do
Kaplan International is a global education provider that offers language courses, including English, French, and German, as well as university pathway programs to students worldwide.







