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Clear Channel Outdoor
Job Summary:
Work within a regional marketing team to help identify and pursue revenue opportunities to support the northeast region sales teams. Utilize marketing knowledge and insights as well as Clear Channel Outdoor's core data & analytics tools to help drive revenue initiatives.
Job Responsibilities:
- Partner with sales team to develop compelling media plans for advertisers based on insights from CCO’s core analytics tools, market knowledge, media spending and research insights
- Help project manage all marketing tasks from across the region through utilization of the Asana project management platform
- Collaborate with regional leadership and corporate marketing to fully enable and train sales team on new products and capabilities
- Report directly to Regional Director of Marketing and help support various internal processes and procedures
- Help lead mobile advertising campaigns including pre-sale strategy, campaign set-up, optimization and reporting
- Act as an additional local market expert to the Philadelphia and Northeast region teams
- Understand and share competitive media landscape with regional team
- Illustrate reasons why an advertiser should invest in the local market by sharing the market’s unique qualities and statistics with regional team
- Help manage day to day photography schedule and proof of performance process for Philadelphia branch and Northeast region
- Work hand in hand with photography and Ad Operations to develop marketing collateral
- Execute CCO's marketing initiatives within the region in alignment with Regional Director of Marketing and Corporate Marketing
- Lead research efforts to support sales throughout the region, utilizing tools such as Vivvix, ZoomInfo, SponsorUnited and Nielsen Scarborough
- Other duties as assigned or requested
Job Qualifications
Education
- Bachelor’s degree preferred, or equivalent combination of education, training, experience, or military experience.
Work Experience
- 2-3 years of experience in marketing and/or advertising with increasing levels of responsibility.
Skills
- Able to read, analyze, and interpret verbal and written requests and directions.
- Competent in Microsoft software applications (i.e., Word, Excel, Outlook, and PowerPoint).
Competencies
- Achievement Orientation: Focusing efforts on achieving high quality results consistent with the organization’s standards.
- Adaptability: Adapts in order to work effectively in ambiguous or changing situations, and with diverse individuals and groups.
- Business Perspective: Using an understanding of business issues, processes, and outcomes to enhance business performance.
- Collaborating with Others: Working together with others in a cooperative and supportive manner to achieve shared goals.
- Fostering Communication: Listens and communicates openly, honestly, and respectfully with different audiences, promoting dialogue and building consensus.
- Planning and organizing: Reaching goals that are central to organizational success by making and following plans and allocating resources effectively.
- Presentation: Preparing and delivering presentations in a variety of formal and informal settings, engaging the audience and managing the logistical components of the presentation such as the location and technology.
Physical Demands
The demands described below are representative of those that must be met by an employee to successfully perform the essential functions of this job:
- Employee must have the ability to sit and/or stand at a desk for a minimum of 8 hours a day and complete tasks requiring repetitive use of hands
- Employee must have the ability to see written documents, computer screens and to adjust focus
- This job is performed in a temperature-controlled office environment
- Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Location
Philadelphia, PA: 9130 State Road, 19136
Position Type
Regular
The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.
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Current employees and contingent workers click here to apply and search by the Job Posting Title.
Top Skills
What We Do
Clear Channel Outdoor is one of the world’s largest outdoor advertising companies, reaching people in more than 31 countries across North America, Latin America, Europe and Asia. This includes 44 of the 50 largest markets in the United States and a growing digital platform that now offers over 1,400 digital billboards across 28 U.S. markets.
Clear Channel Airports is the premier innovator of contemporary display concepts. The Company, a brand division of Clear Channel Outdoor Americas (NYSE: CCO), one of the world's largest outdoor advertising companies, currently operates more than 260 airport programs across the globe and has a presence in 28 of the top 50 U.S. markets with major airports.
We help advertisers create inspiring out-of-home campaigns via traditional and digital formats in roadside, urban, transit and airport environments, on street furniture and at retail near point of sale. We enable brands to engage with people on the move, and are pioneering the integration of out-of-home with mobile and social media to turn awareness and inspiration into engagement and purchase.
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