Location Overview
Join our team in Amanpuri. Soundtracked by the whispers of coconut palms and the sighs of the Andaman Sea, Aman’s first resort, Amanpuri, presides over its own peninsula, promising guests space, serenity, an idyllic white-sand beach, exceptional restaurants and a Holistic Wellness Centre.
The Regional Marketing & Communications Manager is responsible for supporting the development and execution of marketing and communications strategies across Amanpuri, Amansara, and Amantaka. Reporting to the Regional Director of Marketing & Communications (Marcoms Director), this role is instrumental in ensuring alignment with Aman’s global brand strategy while managing day-to-day communications, social media, content creation, media relations, and on-property marketing efforts.
Responsibilities and Duties:
Public Relations & Media Coordination: Act as a key liaison for press enquiries, media visits, influencer stays, and post-stay media follow-up.
KOL & Influencer Management: Build and manage relationships with Thai-based and regional KOLs, ensuring alignment with Aman’s brand standards.
Social Media Management: Lead content planning, copywriting, scheduling, and community engagement across Instagram, Facebook, LINE, and other channels.
Content Creation & Storytelling: Support the development of engaging stories, campaigns, newsletters, press releases, and property-related content.
Marketing Collateral & Brand Consistency: Ensure all digital and printed materials are accurate, updated, and aligned with Aman’s brand guidelines.
Creative & Supplier Coordination: Manage on-property design materials and liaise with local suppliers, designers, photographers, translators, and creative partners.
Reporting & Cross-Property Support: Support monthly/quarterly marketing reports, campaign analysis, guest activation, and projects across Amanpuri, Amansara, and Amantaka.
Qualifications and Skills:
Bachelor’s degree in Marketing, Communications, Public Relations, Hospitality, or related field.
Experience in Marketing Communications, PR, Social Media, or Luxury Hospitality is preferred.
Strong English communication and writing skills; Thai language is an advantage.
Good knowledge of social media, content planning, and digital marketing trends.
Creative, detail-oriented, well-organised, and able to work with internal teams, media, KOLs, and suppliers.
Skills Required
- Bachelor's degree in Marketing, Communications, Public Relations, Hospitality, or related field
- Experience in Marketing Communications, PR, Social Media, or Luxury Hospitality
- Strong English communication and writing skills
- Thai language skills
- Good knowledge of social media, content planning, and digital marketing trends
- Creative, detail-oriented, well-organised, and able to work with internal teams, media, KOLs, and suppliers
What We Do
t Aman we are on a mission to create the world’s ultimate luxury lifestyle brand; hotels, resorts, experiences and products which transform our guests’ perspectives and daily lives. To achieve our ambitions, we capitalise on our unique combination of world-class and diverse talent, unmatched design, and access to locations, cultures and experiences few are privy to. We live by the ‘Aman way of life’ – a mindset shared by our guests and employees which creates a lifelong sense of belonging driven by our values of: Investing in individuality – fostering an environment where each person can push boundaries, take risks and challenge norms. Nurturing pathfinder spirit – exploring experiences, opportunities and locations which transform into new exciting ventures. Acting like owners – taking the charge, leading by example and an immense sense of pride in their work. Celebrating communities – ensuring that every member of our community is looked after and nurtured in a compassionate, respectful and collaborative manner
