Regional Manager, Sales - South Central

Who We Are:

MAKE UP FOR EVER is a collective of makeup artists co-creating high-performance products and services. Through our artistry we inspire and empower people to unleash their personal edge. Since its inception in 1984, MAKE UP FOR EVER has been collaborating with professional makeup artists to stay at the cutting-edge of technological and artistic advances, while offering everyone access to all products and benefits. At MAKE UP FOR EVER, we are a team, we are your team, and everyone is welcome.

MAKE UP FOR EVER is looking for a Regional Manager, Sales based in the South Florida area overseeing the Florida, Atlanta, Chicago and Washington DC markets. Reporting to the Director, East Field & Sales Strategic Planning, this person is responsible for the growth and development of the MAKE UP FOR EVER wholesale business with a focus on building brand love and awareness while demonstrating Education to generating sales.

What You’ll Do:

SALES & EDUCATION:

• Drive Sephora Sales within territory while remaining true to the MAKE UP FOR EVER core values and mission
• Achieve regional sales goals
• In partnership with the Regional Director, define and implement a regional business initiative to generate sales
• Build a strong business partnership with Sephora Regional Managers and Sephora field leadership to implement business initiatives
• Develop strong working collaboration with Education team and specific RMEA to strengthen and align priorities for total territory achievement
• Grow volume in defined territory, applying both new and existing business growth strategies
• Analyze region’s business and build strategic action plan to impact sales
• Drive brand recognition, awareness and loyalty by developing and maintaining relationships with Sephora leadership, BA’s & DM
• Responsibly track regional T&E, freelance artist budget, and operational expenses
• Review reports with Sales & Education Executives and Market Specialists to build discernment
• Plan store visit intent and execution
• Recruit and onboard top talent for regional team (Selling Specialists/freelance artists)
• Be voice of the market and act as a liaison between the Regional Director and the field team
• Identify and communicate any operational challenges in the field
• Ensure visual and operational standards are met
• Ensure brand image and DNA is upheld by team
• Support western region stores with education & visits according to door visit cadence strategy
• Support team with schedule, sales analysis, goals, and follow ups
• Provide weekly and monthly regional sales analysis follow up
• This role supports a territory located in a region of Florida and Puerto Rico with a predominantly Spanish-speaking customer base. As part of daily responsibilities, the position requires regular interaction with clients, retail partners, vendors, and community stakeholders who primarily communicate in Spanish. While Spanish is not required for the technical aspects of the job, the ability to converse effectively in Spanish is essential to fulfilling customer-facing functions, ensuring seamless market communication, and delivering a consistent brand experience in this region.

COACHING & DEVELOPMENT

• Lead, coach, & develop regional team
• Implement training strategy as directed
• Observe and coach team in store, providing in-the-moment mentoring with documentation
• Conduct weekly touch bases, conference calls and performance reviews
• Uphold MAKE UP FOR EVER image & makeup guidelines/brand standards
• Partner with Regional Director to establish team development opportunities and educational efficiencies

Who You Are:

• 5+ years of experience in field sales with leadership, management, and training experience
• Must have makeup artistry and education skills
• Outstanding communication skills, both written and verbal, as well as exceptional interpersonal skills
• Must be able to travel up to 40% of time, drive, and maintain valid driver’s license with proof of insurance
• Must be willing to work a flexible schedule including weekends and adjust to business needs
• Must exhibit a high level of professional appearance and presence
• Must be physically able to carry boxes of a reasonable weight, work in a fragrance-filled, cosmetic environment, and able to stand for several hours in store
• Proficiency in spoken Spanish is necessary due to the market served. This role manages a territory where a significant portion of customer interactions and business communications occur in Spanish, making effective Spanish-language communication essential for success.

What We Offer:

• Medical, Dental, Vision Insurance Plans
• 401K Plan 
• Employee Assistance Program
• Employee discount + make-up allowance
• Tuition reimbursement
• Work from Home equipment stipend
• Salary Range: $ 100,000 - $120,000 per year
• Competitive annual bonus potential
• Growth & development within the LVMH group

MAKE UP FOR EVER, LLC uses the published salary range as a guideline to provide our employees with market competitive pay while allowing for flexibility to recognize and reward various levels of experience, performance, and tenure. The bottom third of the salary range is the targeted pay level for employees developing in their role. The middle third of the salary range is the targeted pay level for employees with significant tenure in their role and are strong performers. The upper third of the salary range is the targeted pay level for employees with significant tenure in their role and are consistently high performers. While the published salary is a good faith reflection of the targeted salary level for the position, MAKE UP FOR EVER, LLC reserves the right to pay outside of the published salary range. 

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.